Publishers made only 14 percent of revenue from distributed content

Publishers are only making 14 percent of their revenue from distributing their content on third party platforms, according to a new report from Digital Content Next, the premium publishers’ trade group. The majority of publishers’ distributed revenue came from YouTube, as newer platforms and features have failed to turn into meaningful revenue streams. The monetization opportunities and challenges also vary widely by platform and publisher type. The post Publishers made only 14 percent of revenue from distributed content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-01-24 00:00:00 UTC ]
News tagged with: #premium publishers #distributed content #digital content #trade group #monetization opportunities

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Facebook opens the door to branded content from top publishers

Facebook has officially updated its policy and now allows publishers to post ads in the form of branded content to their pages. Media outlets had been hoping to help driving more money from all their efforts on the social network. The new rules allow verified pages, from publishers like NowThis... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
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Infographic: 50 percent of publishers recruit editors to create native ads

We asked publishing pros at yesterday's Digiday Publishing Summit for their scout's-honor stance on how they're pitching native, who's buying, and more. Here's what they said in 5 charts. Sponsor content by Nativo. The post Infographic: 50 percent of publishers recruit editors to create native... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
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Five Ways Publishers Can Improve their Content's Visibility

Book discovery is about more than simple metadata. Here are five things publishers can do to make their products easier for consumers to find. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #things publishers #book discovery #ways publishers

Egmont global publishing revenues down 1%

Egmont Group, the Scandinavian media group that owns Egmont Publishing, said 2015 was a "satisfactory” year, as revenues increased 1.5% to €1.6bn (£1.25bn). Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
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Publishers Have to Pay Up to Track Their Audiences on Distributed Platforms

Publishers are increasingly coming around to the idea of a distributed future. They're re-allocating resources to build teams that produce content for specific social platforms, and they're giving away articles on platforms like Apple News, Facebook and Flipboard, hoping to make money by selling... Continue reading at Advertising Age

[ Advertising Age | 2016-03-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #additional cost #selling ads #make money #apple news

Publishers’ distributed strategies face murky measurement

The frenzy to distribute digital content across social platforms has given rise to a tangle of measurement questions for publishers and their advertisers. It's impossible for publishers to get a real-time, competitive read on their content because they're at the mercy of the platforms to report... Continue reading at Digiday

[ Digiday | 2016-01-27 00:00:00 UTC ]
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Canada's largest newspaper publisher reveals revenue falls

Advertising decreases cause a £2m quarterly loss for Postmedia NetworkCanada’s largest newspaper publisher, Postmedia Network, is instituting a programme of cost-cutting. Why? The sobering figures tell the story.Revenue for the quarter that ended on 30 November 2015 showed a 13.1% decrease on... Continue reading at The Guardian

[ The Guardian | 2016-01-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #previous year #postmedia network

Snapchat Finally Enables Publishers to 'Deep Link' to Their Discover Content

Snapchat’s enabling its publishing partners to promote their channels on Facebook and Twitter with links directly to their content, the company said today.   The media partners, which include Hearst, IGN, Vox, BuzzFeed, CNN and Vi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
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Facebook's Traffic to Top Publishers Fell 32 Percent Since January

While Facebook makes headlines for cooking up new initiatives with publishers, the actual traffic it’s sending those publishers has fallen sharply.   Referral traffic (desktop + mobile) to the top 30 Facebook publishers (as defined by ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-09 00:00:00 UTC ]
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Here's How Google Gives Publishers a 100 Percent Viewable Ad Option

A digital publisher is using Google’s new technology to ensure ads are 100 percent viewable, attempting to eliminate one of the big obstacles in the way of brands shifting more money online.   The publisher IDG Communications ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publisher

Publishers more content with digital transition than authors

Publishers are more content about how the book business is weathering the digital transition than authors, early results of the FutureBook Digital Census have found. The Digital Census, the annual tracker of the book business’ digital evolution, was launched two weeks ago and so far more than... Continue reading at The Bookseller

[ The Bookseller | 2015-09-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital evolution #annual tracker #digital census #early results #book business #digital transition

Canadian Publishing 2015: UTP Is the Winner In the New Canadian Distribution Landscape

When HarperCollins Canada announced last November that it would be getting out of the Canadian distribution business, it set off a succession of changes in the publishing landscape. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Permission based publishing lets users keep control of content

Once content has been published online it's almost impossible to retain control and know who sees it or where it's distributed. A new solution from StoryCloud seeks to offer online content publishers control over how their material is consumed. Called Share By it provides user-controlled file... Continue reading at Betanews

[ Betanews | 2015-09-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social networking #file formats #published online

Publishers – Don’t Trade Your Content (Monetize It)

[Sponsored Content] As a publishers, you don't trade sales for eyeballs, because eyeballs can't be spent or invested. The post Publishers – Don’t Trade Your Content (Monetize It) appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsored content #post publishers #trade sales

Slant: a publishing platform built on pay-per-click content

Pay-per-click compensation is one topic staid journalists love to hate on. Slant, a new platform-publisher site, has made the model core to its approach, which it hopes will attract writers who might shy away from publishing on platforms that compensate them in exposure rather than cash. The... Continue reading at Digiday

[ Digiday | 2015-08-12 00:00:00 UTC ]
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Is WhatsApp the Next Big Content Distribution Platform?

A leading German magazine on digital business, t3n, will now deliver their newsletters via WhatsApp. Could this model work for book publishers as well? The post Is WhatsApp the Next Big Content Distribution Platform? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishers #digital business

Adobe's new Digital Publishing suite puts the focus on mobile content

Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at PC World

[ PC World | 2015-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #push notifications #content discovery #publish content #mobile content

For the Publishing Industry in 2020, Print Will Still Dominate Revenues

Ovum’s new Digital Consumer Publishing Forecast is published tomorrow.  It takes a five year view at how this sector will change. Ahead of publication, Ovum analyst Charlotte Miller gives TheMediaBriefing an exclusive look at some of t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-13 00:00:00 UTC ]
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Publishers Prepare to Ramp Up News Distribution on Facebook’s Instant Articles in Coming Days

Publishers are ready to ramp up content distribution on Facebook’s Instant Articles in the coming days, people familiar with the matter said, with some newsrooms preparing to post a few dozen stories a day. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dozen stories #people familiar #content distribution #coming days #news distribution #publishers prepare

Crowdfunding, Revenue Diversity, and Legalese: Some Takeaways From the LION Publishers Conference

I spent this past weekend in Philadelphia at the Local Independent Online News Publishers conference with local journalists and publishers from around the United States. Speakers discussed everything from online audience trends, revenue generation id ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #speakers discussed #past weekend