Publicity Campaign Calls on Booksellers to End Novel

Booksellers are usually tasked with selling books but, in a twist this holiday season, they’ve been invited to write the ending to one. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]

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Publishers Betting on Strong Holiday Sales for Licensed Products

Books featuring licensed characters have seen a boom in recent years, and this holiday season looks to be a lucrative one. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
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How to use Facebook to take advantage of Google’s Q4 price surge

What are the best practices for optimizing Facebook campaigns this holiday season? Leading publishers are taking advantage of cost-per-page-view campaigns to maximize their ROI at the end of the year and fight Google's price surges. Join this session to learn what these campaigns should look... Continue reading at Digiday

[ Digiday | 2016-11-10 00:00:00 UTC ]
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What's Selling at Eagle Harbor Book Co.

On Bainbridge Island, located in Puget Sound just a short ferry ride from Seattle, Alison Webb is gearing up for the holiday season at Eagle Harbor Book Co., where she is children's book buyer and gift buyer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-10 00:00:00 UTC ]
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Indigo Sales Rise 5.4%

With revenue up 5.4% in the quarter ended Oct. 1, 2016 over the same period a year ago, Indigo CEO Heather Reisman said she is feeling confident about prospects for the holiday season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-10 00:00:00 UTC ]
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This Week's Bestsellers: October 31, 2016

HGTV stars Chip and Joanna Gaines have the #1 book in the country with ‘The Magnolia Story.’ Plus new books turn up the brightness on the Twin Peaks and Outlander TV series, the holiday season comes early to our bestseller lists, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-28 00:00:00 UTC ]
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PW Star Watch’s Andrew Harwell: ‘Make Diversity a Priority’

'We just have to do better at acquiring, marketing, and selling books by marginalized authors,' says HarperCollins' Andrew Harwell, this year's Frankfurt Book Fair-bound PW Star Watch Superstar. The post PW Star Watch’s Andrew Harwell: ‘Make Diversity a Priority’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-16 00:00:00 UTC ]
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Canadian Festivals: Paying Authors, Selling Books, Building Readership

Many Canadian literary festivals match or exceed the Canada Council rate of CAD$250 for an author appearance. Fests are flourishing, coast to coast. The post Canadian Festivals: Paying Authors, Selling Books, Building Readership appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-28 00:00:00 UTC ]
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Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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Amazon Recruits Comedians, Engineers for Expanding Audio Service

Amazon.com Inc. is ramping up its investment in podcasts and other radio-style shows to expand the types of programming it offers via Audible, the audio book company it acquired in 2008.Audible has recruited well-known comedians, along with radio and podcast producers for the initiative, and job... Continue reading at Advertising Age

[ Advertising Age | 2016-01-30 00:00:00 UTC ]
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Strong Holidays Give Children's Bookstores a Boost in 2015

"Indie bookselling is back," Vivien Jennings, owner of Rainy Day Books in Fairway, Kan., proclaimed after a "wonderful" holiday season with sales up 11%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-14 00:00:00 UTC ]
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Bill O’Reilly Makes a Killing

Say what you will about Bill O’Reilly, but he knows what the public wants. This is a guy who hosts a highly rated cable news program and wrote a first novel in which a fiendish stalker murders a man with an iced-tea spoon on Page 6. Nowhere is O’Reilly’s canniness more evident than in the... Continue reading at Slate

[ Slate | 2015-12-17 00:00:00 UTC ]
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Coloring Books Drive Big Holiday Sales at Independent Booksellers

The enduring popularity of coloring books for adults and a successful Small Business Saturday got the holiday season off to a strong start for independent booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-04 00:00:00 UTC ]
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NRF Predicts Increased Spending for Holiday Season

The world's largest retail trade association predicted that 135.8 million people will shop this weekend, and that total holiday sales will increase 3.7% to reach $630.5 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
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Solid Sales Lift Spirits at SIBA

With sales at many member stores up over last year, SIBA executive director Wanda Jewell said booksellers "seem very positive going into the holiday season,” Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-21 00:00:00 UTC ]
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Bookshops and libraries join forces

Bookshops and libraries may seem, to some, unlikely allies. One is in the business of selling books while the other lends them out for free. But we know they can and do work together successfully, but by local arrangement rather than national policy. That is set to change. The Booksellers’... Continue reading at The Bookseller

[ The Bookseller | 2015-08-04 00:00:00 UTC ]
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Millenials: On a Mission from God

For religion publishers, engaging Millennial readers is about more than selling books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
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Thomas Nelson Doing New Line with Passion Publishing

Thomas Nelson has struck a deal with Passion Conferences--a Christian organization that holds conferences for college-aged youth--to partner on a line of trade books. Such conferences are a robust venue for promoting and selling books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-15 00:00:00 UTC ]
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LBF’s Digital Minds Emphasizes “People Over Pixels”

If one theme resonated at the London Book Fair's Digital Minds conference, it was that even in the age of digital, we need to remember we are selling books to humans. The post LBF’s Digital Minds Emphasizes “People Over Pixels” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-14 00:00:00 UTC ]
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Belarus bookshop rallies against publishing crackdown

Independent publishing house Lohvinau launches crowdfunding campaign after government imposed heavy fine on Minsk literary hub“We are trapped in an absurd and unjust situation which threatens not only the existence of Lohvinau Bookstore but which endangers the possibility to publish books freely... Continue reading at The Guardian

[ The Guardian | 2015-02-03 00:00:00 UTC ]
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Barnes & Noble holiday sales edge up

Barnes & Noble Inc. said Thursday that a key sales measure rose 1.7% during the holiday season as sales of physical books continued to stabilize. The news sent shares rising 4.6% in premarket... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-01-08 00:00:00 UTC ]
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