Print Ad Influence Remains Strong Among Regional Magazine Readers

Readership insights and annual award winners from the CRMA's annual conference in Denver. The post Print Ad Influence Remains Strong Among Regional Magazine Readers appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-05-24 00:00:00 UTC ]
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Apple Rejects Sony Reader App, Tightens Grip on Content Sales

Apple has reportedly rejected Sony's reader app from the App store for selling content within the app and letting customers make purchases outside the App store (such as within the Sony Reader Store, according to The New York Times. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reader app #app store #content sales #selling content


Hearst To Buy Lagardere Magazine, Digital Units for $889 Million

Hearst Corp. announced today that it has made an offer of 651 million euros (or about $889 million) for Lagardere's international press and magazine business, including 102 titles in 15 countries, and 50 related Web sites. The deal includes publishing rights to Elle in 15 countries as well as 10... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst corp #digital units #announced today #magazine business


Hearst pays €651m for Lagardère magazine business

Hearst Corporation has made a "binding offer" of €651m (£559m) for Lagardère's international magazine business, which includes a licensing agreement for fashion magazine Elle. Continue reading at Media Week

[ Media Week | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst corporation #binding offer #licensing agreement


Borders secures funding but doubts remain over future

Written By: Graeme Neill Borders has finally secured an agreement for fresh funding, with GE Capital providing $550m of new cash, but only if publishers stump up $125m. Publishers Weekly reports the troubled retailer has said for the first time that it doesn't rule out the possibility of... Continue reading at The Bookseller

[ The Bookseller | 2011-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finally secured #fresh funding


High Impact Ads on the Rise for MPA Members

While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising budgets #data collected #high-impact ads #average number


Digital Soars, Print Improves For Meredith in Second Quarter

Total revenue jumped 9 percent to $367 million for Meredith Corp in the second quarter of fiscal 2011, driven by strong advertising growth and integrated marketing services. Total advertising revenue for the first six months of fiscal 2011 jumped 11 percent to $420 million (with total revenue of... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-25 00:00:00 UTC ]
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Hachette to close teen magazine Sugar after 16 years

Hachette Filipacchi is to close teen print magazine Sugar in March, which has suffered flagging circulation figures, and ahead of an anticipated group sale to US publisher Hearst. Continue reading at Media Week

[ Media Week | 2011-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette filipacchi