Price Transparency as Sales Strategy

Over the past few semesters the University of Kansas Bookstore and a growing number of independent college stores have begun taking advantage of the way students comparison shop for textbooks by sharing their competitors’ prices on their own store’s Web sites and/or pricing books dynamically using that data. “You’d have to be extremely naïve to think students aren’t pasting ISBNs [for course books] on their favorite sites, like Chegg and Amazon,” said James Rourke, assistant director of the University of Kansas Bookstore in Lawrence, Kans. While some stores list pricing for their two biggest competitors, Amazon and Half, others post as many as 10 alternatives plus availability at the local library. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-09-21 00:00:00 UTC ]
News tagged with: #growing number #web sites #local library

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Print Book Sales Fell 5.5% Last Week

More softness in all categories except adult fiction and the lack of big new titles combined to drop unit sales of print books 5.5% last week compared to the week ended May 28, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

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Bloomsbury reports sales surge as people buy books as ‘affordable diversion’

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Publishing Sales Finished 2.6% Below 2021 Last Year

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[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
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Print Book Sales Dropped 5.7% Last Week

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With a Boost from Adult Fiction, Print Book Sales Rose 1.3% Last Week

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Taylor Swift Can't Prevent Book Sales from Falling

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Amazon sale discounts Kindle ereaders by up to 33 percent

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BISG Members Challenged to Rethink Publishing Supply Chain Strategies

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Vice Media close to deal for sale out of bankruptcy

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Amazon sale brings Kindle Scribe models down to new lows

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