Penguin Random House UK’s consumer engagement team has hired two "high profile" new people to step up its direct audience relationships with readers. Claire Wilshaw, former brand director for Vintage, and Booksandquills vlogger, Sanne Vliegenthart, are joining the Penguin consumer engagement team as audience development director and social media producer respectively, to build direct relationships with readers through digital marketing and partnerships, using the Penguin brand. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-11-02 00:00:00 UTC ]
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This summer, two years after the merger of Penguin Canada and Random House of Canada was finalized in July 2013, more than 200 employees left the publishers’ longtime separate headquarters and moved into a new Front Street office in downtown Toronto. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Facebook-centric entertainment and data firm Moviepilot has attracted a second round of funding worth $16 million, much of which it will spend promoting itself to consumers through branded content."We focus on content marketing when it comes to brand-building," said co-founder Tobias Bauckhage.... Continue reading at Advertising Age
[ Advertising Age | 2015-09-16 00:00:00 UTC ]
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Pearson is to keep its stake in Penguin Random House until at least 2017, its c.e.o. John Fallon has said. The company owns 47% of the publishing company, with the other 53% owned by Bertelsmann. In an interview with Bloomberg TV Fallon said it was “unlikely” that Pearson would exercise its... Continue reading at The Bookseller
[ The Bookseller | 2015-09-15 00:00:00 UTC ]
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Hachette and Penguin Random House have become the first of the big publishers to donate to Patrick Ness’ fundraising effort for Syrian refugees. Penguin Random House is giving £15,000, while Hachette has donated £10,000, with another £10,000 pledged when the public total for the fundraiser... Continue reading at The Bookseller
[ The Bookseller | 2015-09-08 00:00:00 UTC ]
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The organization is selling $99 tickets to the reading public for the first time, and offering author meet-and-greets as part of the package. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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Penguin Random House’s group UK sales director Garry Prior is to retire at the end of the year. Prior has worked for Penguin Random House companies for 35 years, starting his career in publishing in 1980 as a marketing assistant at Transworld’s Corgi Books. During the 1980s he moved between... Continue reading at The Bookseller
[ The Bookseller | 2015-09-04 00:00:00 UTC ]
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Penguin Random House Children’s has acquired the bestselling self-published title The Rabbit Who Wants to Fall Asleep after the title shot to number two in the charts last week following extensive media coverage. Continue reading at The Bookseller
[ The Bookseller | 2015-09-04 00:00:00 UTC ]
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Our ongoing series on illustrated book publishing in the US looks at the changing retail landscape for specialty and illustrated titles. The post Finding the Consumer for US Illustrated Books (Part 3) appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-27 00:00:00 UTC ]
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The London Book Fair has teamed up with PubMatch to launch Global Rights 365@LBF: An exclusive offering from The London Book Fair, facilitating year-round rights business for LBF participants. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-27 00:00:00 UTC ]
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Andrew Rhomberg explains how Jellybooks smart software embedded in ebook ARCs allows publishers to unobtrusively glean crucial pre-pub data from readers. The post Jellybooks: Tracking Reader Engagement for Better Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-26 00:00:00 UTC ]
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Will Federman figured his first job out of journalism school would be at a digital media startup. Instead, he ended up at a legacy magazine that last year launched a standalone website. But nothing about Federman’s job responsibiliti ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-19 00:00:00 UTC ]
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Sort of Books is publishing a collection of supernatural short stories by Sophie Hannah called The Visitors Book (October, £8.99). Hannah has worked with Sort of Books since 2001, when she helped produce an English-language version of Tove Jansson’s children’s stories in verse. This was... Continue reading at The Bookseller
[ The Bookseller | 2015-08-18 00:00:00 UTC ]
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For the first time in its 30-plus-year history, the Reading Rainbow brand is strategically entering the licensing arena, with assistance from its new licensing agent, Brand Central. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-13 00:00:00 UTC ]
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Emma Koonse, editor of Religion BookLine, and Seth Satterlee, religion reviews editor, head up PW's coverage of the religion and spirituality field. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-12 00:00:00 UTC ]
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Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian
[ The Guardian | 2015-08-10 00:00:00 UTC ]
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Penguin Random House Australia has sold its online book retailer Bookworld to Booktopia, bringing together Australia’s two largest online book businesses. The terms of the deal have not been disclosed. Booktopia, which will this year reach AUS$90m in sales according to its c.e.o., expects to... Continue reading at The Bookseller
[ The Bookseller | 2015-08-04 00:00:00 UTC ]
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Penguin Random House contributed 24 million pounds in operating profit to Pearson in the first half of 2015, up from 18 million pounds in the same period in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
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At Penguin Random House, Nina von Moltke has been promoted to the newly created position of executive v-p, director, publishing development and author platforms. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-22 00:00:00 UTC ]
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First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek
[ AdWeek | 2015-07-22 00:00:00 UTC ]
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Penguin Random House UK Children's has acquired a teen book by Emily Barr in a six-figure deal. Editorial director Ruth Knowles bought world rights to The One Memory of Flora Banks, along with a second stand-alone novel, from Lauren Pearson at Curtis Brown. The book is about Flora, a teenage... Continue reading at The Bookseller
[ The Bookseller | 2015-07-18 00:00:00 UTC ]
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