Pearson creates new division focused on D2C relationship building

Pearson has created a new direct-to-consumer division, hiring senior talent from Warner Bros to help lead it.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-18 06:07:40 UTC ]
News tagged with: #warner bros #pearson

Other Publishing stories related to: 'Pearson creates new division focused on D2C relationship building'


It’s Okay to Have a Love/Hate Relationship With Your Writing

One of my moments of greatest relief as a writer—equal, perhaps, to the swell and crest of learning that my first novel would be published—was when, decades ago, my Intro to Creative Writing professor assigned Anne Lamott’s “Shitty First Drafts” and I arrived at this passage: “Very few... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-06 08:53:36 UTC ]
More news stories like this | News stories tagged with: #love/hate relationship #decades ago #first novel


Spotify is laying off 200 employees from its podcast division

Spotify isn't done with layoffs this year. The company is cutting 200 jobs in its podcast division, or about 2 percent of its workforce, as part of a "strategic realignment." Spotify is moving to a more "tailored approach" that optimizes resources for each podcast creator and their shows, and... Continue reading at Engadget

[ Engadget | 2023-06-05 13:47:49 UTC ]
More news stories like this | News stories tagged with: #ll continue #existing audience #business models #top publisher


ITW Puts Focus on Opening Doors for New Voices at Annual Banquet

At the 18th ITW Thriller Awards Banquet, held on June 4 in New York, International Thriller Writers' commitment to supporting diverse authors was addressed by a number of speakers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #opening doors


What Banned Books Can Teach Us: Building an LGBTQ Picture Book Library for Pride 

This year, I’m celebrating Pride through LGBTQ children’s books. I’m building a new library for my two kids and wife Stefanie, who is trans and transitioned just two years ago. We began with Being You: A First Conversation About Gender (Penguin, 2021) and a pride alphabet book, Pride Puppy... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-01 08:53:12 UTC ]
More news stories like this | News stories tagged with: #banned books #lgbtq children #picture book


Books Inc. Builds a Bridge to Book Fairs

Books Inc., the Bay Area's oldest independent bookstore sporting 11 locations, will operate two book fair models—one traditional, one designed for underserved schools—through its new literary nonprofit, the Reading Bridge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book fairs #bay area #book fair #independent bookstore


Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday

[ Digiday | 2023-05-22 04:01:00 UTC ]
More news stories like this | News stories tagged with: #millennial parents #digital media


PW Cover Reveal: 'Ways to Build Dreams: A Ryan Hart Story'

In this exclusive cover reveal, PW takes a look at Ways to Build Dreams, the latest installment in the bestselling A Ryan Hart Story series, by Newbery Honor- and Coretta Scott King Award-winner Renée Watson. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #pw takes #latest installment


West Baltimore native sees his parents’ interracial relationship as ‘testimony to the power of ordinary people to remake America’

CNN reporter and West Baltimore native John Blake wishes he could give a copy of his new memoir to his mother for Mother's Day. Continue reading at Baltimore Sun

[ Baltimore Sun | 2023-05-11 11:00:00 UTC ]
More news stories like this | News stories tagged with: #ordinary people #memoir


Chinese man builds bookstore on a mountaintop. Yes, he’s a poet.

A 57-year-old “self-styled poet” (aren’t they all?) has spent $116,000 of his own money to build a bookstore in a mountaintop village. Oh, and it’s shaped like the number 7 and contains 7,000 books. No, this is not a parable. As Jiang Libo told the South China Morning Post: Before my bookshop... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-08 15:04:22 UTC ]
More news stories like this | News stories tagged with: #bookshop #bookstore


ChatGPT will create winners and losers in the corporate world. Economists tried to rank them

According to the National Bureau of Economic Research, these 15 firms could be poised for a stock market rally. Ever since ChatGPT’s release, Americans have been wrestling with the idea of generative artificial intelligence automating our existence. Large language models are trained on... Continue reading at Fast Company

[ Fast Company | 2023-05-08 14:36:00 UTC ]
More news stories like this | News stories tagged with: #libraries


On creating a board game that is also a work of literature.

Telling good stories in games is really hard. It’s hard in any medium, of course, but games provide a set of challenges over and above those faced by novelists and screenwriters. Take the question of agency—if the player is allowed to make the primary narrative decisions in the game, then the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-01 15:00:45 UTC ]
More news stories like this | News stories tagged with: #novelists


'The Division Heartland' cinematic trailer introduces Silver Creek and a new villain

Ubisoft and developer Red Storm Entertainment have given us a closer look at The Division Heartland by releasing a cinematic trailer for the upcoming game at the publisher's Division Day event. The trailer introduces Silver Creek, the rural town that will serve as the backdrop for the... Continue reading at Engadget

[ Engadget | 2023-04-21 05:39:11 UTC ]
More news stories like this | News stories tagged with: #cinematic trailer #free-to-play title #rural america #official website


HarperCollins Creates New Font for Non-English Titles

HC Arc will improve the reading experience and contribute to the publisher's sustainability efforts by reducing page counts, the publisher contends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reading experience


Ingram U.K. Wholesale Division Adds Titles from IPS UK

The addition of titles from Ingram's U.K. distribution arm to its newly launched wholesale business will expand the number of titles available through IW UK and give titles carried by IPS access to IW UK’s customer base. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution arm #customer base


Pearson Named A Benetech Global Certified Accessible Publisher

The London-based educational publisher Pearson is designated today by Benetech as a 'Global Certified Accessible Publisher. The post Pearson Named A Benetech Global Certified Accessible Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-17 10:00:16 UTC ]
More news stories like this | News stories tagged with: #pearson


The Right Way to Build Brand Love by Hopping on Viral Trends

Richard Fox is not interested in contributing to the internet's abundance of "inspiration porn." As a former Paralympic athlete and a digital media coordinator at the Paralympics, Fox is playing into TikTok culture to drive a social movement forward. @paralympics Blind swimmers getting bopped. ?... Continue reading at AdWeek

[ AdWeek | 2023-04-10 20:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Abrams ComicArts to Become New Division of Abrams

Previously an imprint of Abrams, Abrams ComicArts will become its own division alongside the company's adult and children's book groups. It will publish its inaugural list as a new division in fall 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #abrams comicarts #book groups #inaugural list #children's book


We can build immortal celebrities from ChatGPT and their existing back catalogs

Our reverence towards stars and celebrities was not borne of the 19th century’s cinematic revolution, but rather has been a resilient aspect of our culture for millennia. Ancient tales of immortal gods rising again and again after fatal injury, the veneration and deification of social and... Continue reading at Engadget

[ Engadget | 2023-04-04 18:00:30 UTC ]
More news stories like this | News stories tagged with: #silicon valley #commercial breaks #mona lisa #kindle #digital media


Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
More news stories like this | News stories tagged with: #programmatic ads #open market #significant portion #publishers make


Google Drive now caps the number of files you can create

You might not want to use Google Drive for large system backups or other many-file transfers. Ars Technica has learned Google quietly instituted a user "creation limit" of 5 million files sometime in February. As Reddit user ra13 discovered, personal (Google One) and business (Google Workspace)... Continue reading at Engadget

[ Engadget | 2023-04-03 19:12:30 UTC ]
More news stories like this | News stories tagged with: #make room #find alternatives #libraries