Patterson to target new readers with brief 'BookShots'

James Patterson is to target new avenues for selling books with a series of shorter, cheaper novels he is calling BookShots, the New York Times has reported. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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Publishers Association welcomes government's 'ambitious' export target

Publishers have welcomed the government’s new export strategy, which challenges firms to see exports as a proportion of UK GDP rise from 30% to 35%. Continue reading at The Bookseller

[ The Bookseller | 2018-08-22 00:00:00 UTC ]
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Vintage helps new readers with Thames Clipper 'bibliotherapy'

Vintage took over two Thames Clippers last week to offer free "bibliotherapy sessions" to London passengers as part of the brand's Stories for Every Kind of Summer campaign. Continue reading at The Bookseller

[ The Bookseller | 2018-08-21 00:00:00 UTC ]
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Crowdfunding target reached for cancer patient’s picture book

The team behind a picture book created by Lisa Wells, who has terminal cancer, has surpassed its initial crowdfunding target of £5,000. Continue reading at The Bookseller

[ The Bookseller | 2018-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #terminal cancer #picture book


Digital-to-Print SIPs Are Kalmbach’s Key to Attracting New Readers

Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cover price #similar projects #lucrative area #model railroader #ultimate guide


Ready Reader One: Game Developers Look Toward Comics

Comics publishers and video game developers prove a natural match, with overlapping fan bases and complementary content making for eye-popping revenue opportunities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-10 00:00:00 UTC ]
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Faith-Based Books Target Suicide

Several books in the religion category are addressing issues related to mental illness while also calling on churches to play a more supportive role for those suffering with it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-08 00:00:00 UTC ]
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Publishers to put readers to test with Christmas puzzle-book pile-up

Publishers are preparing to hit the Christmas market hard in 2018 with a range of giftable quizzing titles. Continue reading at The Bookseller

[ The Bookseller | 2018-08-04 00:00:00 UTC ]
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Facebook says it has been targeted by a political influence campaign again

Facebook once again has been the target of a political influence campaign, months ahead of the November midterm elections. The social network said Tuesday it removed 32 pages and accounts from Facebook and Instagram for “coordinated inauthentic behavior,” which echoed Russian efforts leading up... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-01 00:00:00 UTC ]
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Griffiths enjoys double win at Dead Good Reader Awards

Quercus author Elly Griffiths emerged triumphant at the Dead Good Reader Awards with a double win while Clare Macintosh, C J Tudor, Lee Child and Lisa Jewell also scooped awards. Continue reading at The Bookseller

[ The Bookseller | 2018-07-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #scooped awards #lisa jewell #lee child #double win


Vote Leave's targeted Brexit ads released by Facebook

The social media ads that helped Vote Leave win the EU referendum are published in full for the first time. Continue reading at BBC World

[ BBC World | 2018-07-26 00:00:00 UTC ]
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'Promiscuous' readers meaningless to bottom line, says Monocle editor

Andrew Tuck, editor of global affairs and lifestyle magazine Monocle, has said that “promiscuous" readers are irrelevant to the company's bottom line, which is bolstered by pursuing meaningful relationships with readers. Continue reading at The Bookseller

[ The Bookseller | 2018-06-27 00:00:00 UTC ]
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iBooks Bestsellers: Hilderbrand Passes Clinton, Patterson

After two weeks at the top of Apple's iBooks store, Bill Clinton and James Patterson have been dethroned. 'The Perfect Couple' by Elin Hildebrand took the top slot, while 'The President Is Missing' dropped to #2 on the list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #perfect couple #bill clinton #ibooks store #ibooks bestsellers #top slot #james patterson


How Gannett Is Putting Its Advertisers Closer to Its Readers

CANNES, France--Being able to effectively target an audience is the ultimate quest of any digital media company. That's why Gannett, publisher of USA Today, more than 100 local newspapers and a dozen national digital sites, is looking to a new product to connect brands and users. We caught up... Continue reading at AdWeek

[ AdWeek | 2018-06-25 00:00:00 UTC ]
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Decentralised, reader-centric, diverse; Markus Dohle on five years of PRH

Penguin Random House is marking its fifth anniversary since the merger that formed the publisher in 2013. Its global c.e.o. Markus Dohle discusses its achievements, and its plans for the future. Continue reading at The Bookseller

[ The Bookseller | 2018-06-25 00:00:00 UTC ]
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Sharing Stories Wherever Readers Are: Chicken Soup for the Soul in 2018

The beloved brand has been reimagined as a multiplatform media juggernaut with the classic real-life story at its core. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-22 00:00:00 UTC ]
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Oseman smashes comic crowdfunding target in two hours

A kickstarter campaign set up by author Alice Oseman to fund a physical version of her online comic Heartstopper has reached its target in two hours. Continue reading at The Bookseller

[ The Bookseller | 2018-06-22 00:00:00 UTC ]
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iBooks Bestsellers: Clinton, Patterson Remain #1

James Patterson and Bill Clinton kept their #1 slot in Apple's iBooks Store last week with 'The President Is Missing.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-19 00:00:00 UTC ]
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BookExpo 2018: Connecting Children’s Books with Readers

Authors, publishers, and booksellers gathered for a panel discussion on efforts to reach young readers Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-05 00:00:00 UTC ]
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How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue

"We don’t want it [paid-for content] to be too in your face." The post How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-05 00:00:00 UTC ]
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BookCon 2018: Wake-Up Call For America: President Bill Clinton And James Patterson

The former president and the world's most prolific thriller writer conjure a suspenseful—but, they say, entirely possible—scenario in the White House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-03 00:00:00 UTC ]
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