Over the next two weeks, some of the biggest Internet companies and publishers will showcase their original programming in an annual attempt to attract advertising dollars. The events, taking place in New York under the banner of the Digital Content ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-04-27 00:00:00 UTC ]
Grey, the incumbent creative agency, was participating, and so was Grey's parent company WPP.The win comes a few weeks after Laundry Service signed a deal with ESPN to collaborate on branded digital content and original programming for the sports giant's advertisers and a day after Ad Age... Continue reading at Advertising Age
[ Advertising Age | 2017-10-31 00:00:00 UTC ]
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In the St. Louis Business Journal’s inaugural Technology Executives of the Year Awards, we showcased the innovation that’s taking place in our region by honoring five technology executives. Those executives were honored at an awards event Thursday at the Planetarium at the Saint Louis Science... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2017-06-24 00:00:00 UTC ]
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Facebook wants shows, and publishers are happy to comply -- but question whether this is just another short-term "product test" for the company. The post ‘Facebook is only half in’: Creators doubt Facebook’s commitment to original programming appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-12 00:00:00 UTC ]
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YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to... Continue reading at AdWeek
[ AdWeek | 2017-06-01 00:00:00 UTC ]
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BBC 6Music DJ Lauren Laverne is set to host this year’s British Book Awards, taking place on 8th May in a lavish ceremony at Grosvenor House in London’s Park Lane. Continue reading at The Bookseller
[ The Bookseller | 2017-04-28 00:00:00 UTC ]
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Newspapers and other media outlets are struggling to make money from their partnerships with tech giants like Facebook and Snapchat, raising concerns over their business models in a news landscape increasingly dominated by social media platforms.Some publishers are scaling back on Facebook... Continue reading at Advertising Age
[ Advertising Age | 2017-01-25 00:00:00 UTC ]
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Publishers are only making 14 percent of their revenue from distributing their content on third party platforms, according to a new report from Digital Content Next, the premium publishers’ trade group. The majority of publishers’ distributed revenue came from YouTube, as newer platforms and... Continue reading at Digiday
[ Digiday | 2017-01-24 00:00:00 UTC ]
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Just before many publishers broke for the holidays, ReedPop announced that registration has opened for BookExpo 2017, taking place May 31–June 2 at the Javits Center in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-30 00:00:00 UTC ]
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A revival of the independent bookstore sector has been taking place over the past few years. That resurgence can been seen in the Pacific Northwest, which even before the indie rebound was already a veritable bookstore mecca. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-18 00:00:00 UTC ]
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As it tries to improve sales of digital content, Barnes & Noble has introduced its cheapest Nook yet, the Nook Tablet 7”, priced at $49.99. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
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Whether it’s through building a food-porn empire or extending its breaking-news content internationally, BuzzFeed has ambitious global expansion plans. This week, founder Jonah Peretti was promoting the company in Japan, which he claims is BuzzFeed’s fastest growing international market. Digiday... Continue reading at Digiday
[ Digiday | 2016-10-27 00:00:00 UTC ]
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Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller
[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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Mention the name Domino to any décor-savvy 30-something, and you're likely to get a squeal of excitement followed by a sigh of nostalgia. Launched by Condé Nast in 2005, Domino was a revolutionary brand within the shelter category, embracing a fun and eclectic design mix that was largely absent... Continue reading at AdWeek
[ AdWeek | 2016-07-26 00:00:00 UTC ]
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Publisher to ramp up its presence in branded content, especially digital and videoThe Financial Times is to significantly boost its advertiser-funded video and digital content by acquiring specialist firm Alpha Grid.Alpha Grid produces branded content across broadcast, video, digital and social... Continue reading at The Guardian
[ The Guardian | 2016-06-16 00:00:00 UTC ]
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As the population of people using ad blocking software has grown, publishers are increasingly recognizing that they have to find a way to address those people a different way. Digital Content Next, a trade group for premium publishers, has shared recommendations, which came out of meetings with... Continue reading at Digiday
[ Digiday | 2016-05-23 00:00:00 UTC ]
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[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
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Veronica Roth describes herself as totally “pumped” that BookCon this year is taking place here in the Windy City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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With publishers under pressure to distribute their content directly onto social media platforms, the nagging question for many is whether their brands are diluted by being disconnected from their source. New research from Digital Content Next found that 57 percent of the time, people are aware... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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End date for print edition still undetermined as brand plans to focus on digital content. The post Penthouse Folds Print Magazine After 50 Years appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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Biggest overhaul of law for years will see statutory rights traditionally covering cars and white goods extended to apps and music downloadsMillions of UK consumers who download music or buy ebooks can now claim a replacement if the digital content they have bought is faulty.In an overhaul of... Continue reading at The Guardian
[ The Guardian | 2015-10-01 00:00:00 UTC ]
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