Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Is Being First Into a New International E-book Market Ever Best?

Evidence suggests that the most successful ebook retailers build on the mistakes of the predecessors and being first-to-market isn't a key to success. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-05 00:00:00 UTC ]
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UK academic library market defies financial squeeze

Publishers and library suppliers say the UK academic library market is faring better than... Continue reading at The Bookseller

[ The Bookseller | 2012-11-05 00:00:00 UTC ]
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Why Thinking Same-Language Markets are Uniform is a Mistake

Addressing the differences between the various international book markets is one of the missions we have here at Publishing Perspectives. It's perhaps the key reason we exist. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-02 00:00:00 UTC ]
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Emerging Markets are Key to Penguin Random House Merger

Overlooked in the much of the discussion of the Penguin Random House merger is just how important Latin America, China and India are to the deal. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emerging markets

Maritime Books opens bookshop

Naval book publisher Maritime Books has opened its first bookshop in the Historic Dockyard in... Continue reading at The Bookseller

[ The Bookseller | 2012-10-31 00:00:00 UTC ]
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Rights Market in China is Booming, But Complicated

At Frankfurt's annual Rights Directors Meeting, Wuping Zhao told the audience that Chinese publishers acquired rights to 15,592 foreign titles in 2011, up from just 1,664 in 1995. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights market

Eason Opens Virtual Bookshop in Dublin Rail Station

By Alex Mutter Irish book retailer Eason opened a virtual, mobile bookshop at Connolly Station in Dublin on Monday, the Silicon Republic reports. The bookshop’s ... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile bookshop

Apple’s iBookstore Opens in Latin America, New Zealand

By Alex Mutter The iBookstore has opened for business in most of Central and South America, reports The Digital Reader. Books have also gone on ... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-23 00:00:00 UTC ]
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'Why I Left Goldman Sachs': a viral op-ed expands into a memoir

Goldman Sachs employee Greg Smith's 'Why I Left Goldman Sachs' drew strong response as an op-ed in The New York Times, but is garnering negative reviews as a memoir. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-23 00:00:00 UTC ]
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Eason opens Virtual Book Shop

Eason has opened a “virtual bookshop” in Connolly railway station in Dublin which... Continue reading at The Bookseller

[ The Bookseller | 2012-10-23 00:00:00 UTC ]
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Erotica sales surge, but markets continue to fall

Fifty Shades of Grey has sold more than 28 million physical copies around the world, though... Continue reading at The Bookseller

[ The Bookseller | 2012-10-12 00:00:00 UTC ]
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E-books Share of Canadian Market Pegged at 16%

BookNet Canada’s first survey of where Canadians buy books and what types of books they buy found that about 16% of purchases in the first half of 2012 were of ebooks, while paperback remained the most popular format, with a 57% share. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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Creators! Submit! Top Digital Comics Distributor Opens Its Platform To Independent Artists

DC. Marvel. You. ComiXology, digital comics partner to the giants, wants your self-published creations. Continue reading at Fast Company

[ Fast Company | 2012-10-11 00:00:00 UTC ]
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Shirley Hughes and Vulliamy team up

Children’s author Shirley Hughes has been signed up for a new series by Random House... Continue reading at The Bookseller

[ The Bookseller | 2012-10-10 00:00:00 UTC ]
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Time Inc., Quad/Graphics Expand Printing Partnership

Time Inc. and Quad/Graphics reached an agreement to expand their existing printing partnership, the companies announced today. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-09 00:00:00 UTC ]
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Amazon market share ‘increases dramatically after Kindle buy’

Amazon's market share of book sales significantly increases once a customer buys a Kindle... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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6 Tips for Boosting Newsletter Open Rates

For many magazines, the majority of online traffic is derived from a key aspect of the publishing business: e-newsletters. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-03 00:00:00 UTC ]
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Publit to expand into Europe

Publit, a Swedish-based ebook service, is to launch an English-language version of its website... Continue reading at The Bookseller

[ The Bookseller | 2012-09-28 00:00:00 UTC ]
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Morris Publishing Creating New Digital Marketing Division

Morris Publishing Group is establishing a partnership with the local digital marketing team of magazine and newspaper publishing firm Hearst. Morris announced today that it reached an agreement with LocalEdge, a Hearst Media Services company, to re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-26 00:00:00 UTC ]
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