Obama’s Becoming to a bookshop near you: Penguin preps record-breaking campaign

Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at 'The Bookseller'

[ The Bookseller | 2018-11-09 00:00:00 UTC ]
News tagged with: #michelle obama #penguin general #marketing spend

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WHS promises 'high profile' R&J campaign

Written By: Caroline Horn Publication Date: Fri, 03/06/2011 - 08:45 W H Smith is promising a "high profile" for the Richard & Judy's Children's Book Club this summer, something publishers have called for in the light of lacklustre sales for its launch promotion. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high profile #richard judy #book club


Penguin signs up Walliams memoir

Written By: Graeme Neill Publication Date: Fri, 03/06/2011 - 08:55 Penguin has signed one of its big non-fiction titles for Christmas 2012, winning a hotly contested auction for a memoir by "Little Britain" star David Walliams. Katy Follain, Michael Joseph non-fiction publisher, and Louise... Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin signs #katy follain #louise moore #michael joseph


Chiki Sarkar appointed Penguin India publisher

Written By: Charlotte Williams Publication Date: Fri, 27/05/2011 - 10:18 Chiki Sarkar, former editor-in-chief of Random House India, has been appointed publisher of Penguin India. Chiki had worked at Random House India since 2006, working with authors including Anita Desai, Salman Rushdie and... Continue reading at The Bookseller

[ The Bookseller | 2011-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #appointed publisher #penguin india #salman rushdie #jhumpa lahiri


Internet Advertising Hits Record $7.3 Billion in First Quarter

Internet advertising in the U.S. totaled $7.3 billion in the U.S. in the first quarter of 2011, up 23 percent over the same period in 2010 and set the highest first quarter level ever for the industry, according to the Interactive Advertising Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-26 00:00:00 UTC ]
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Vintage launches digital campaign for debut

Written By: Charlotte Williams Publication Date: Wed, 25/05/2011 - 14:12 Vintage Publishing's Harvill Secker is launching a digital marketing campaign for one of its autumn debuts, The Night Circus by Erin Morgenstern, teaming up with Failbetter Games. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harvill secker #night circus #erin morgenstern


Penguin to release £30 Jamie's Great Britain in September

Written By: Charlotte Williams Publication Date: Wed, 25/05/2011 - 09:55 A new Jamie Oliver title, Jamie's Great Britain, will be coming from Michael Joseph this September, containing more than 100 new recipes from around the country. The title, to be released on 30th September, will tie into... Continue reading at The Bookseller

[ The Bookseller | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #30th september #great britain #michael joseph


Bookshop owners "earn £22,000 per year"

Written By: Lisa Campbell Publication Date: Wed, 25/05/2011 - 14:13 Independent bookshop owners paid themselves an average wage of £22,200 in 2010, according to a new survey. Figures revealed that the average sales of those bookshops which took part in last year’s Bookseller Fitness Programme... Continue reading at The Bookseller

[ The Bookseller | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #average sales #book sales


Beautiful Books launches summer campaign

Written By: Charlotte Williams Publication Date: Tue, 24/05/2011 - 08:46 Beautiful Books has launched its own summer reading campaign, providing POS material and an extra 5% off the selected titles ordered by independent bookshops. The four titles being promoted through the Go Against the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #debut authors #clockwork apple


Newsnight to tackle Kensal Rise campaign

Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 15:30 Tonight's edition of the BBC2 current affairs programme Newsnight will feature the "ongoing fight by local communities to save their libraries", focusing on the campaign for London's Kensal Green library. The piece will... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local communities #library closures #st martin #sign books


Mauger to urge WI to campaign for libraries

Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 08:38 Annie Mauger, chief executive of CILIP, is to call on the Women's Institute to campaign for public libraries when she addresses the organisation's annual general meeting in Liverpool on 8th June. The WI, which has a 210,000... Continue reading at The Bookseller

[ The Bookseller | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #8th june #long history #climate change #select number


Campaigners seek answer from Ed

Written By: Benedicte Page Publication Date: Wed, 18/05/2011 - 08:40 Lewisham library campaigners are preparing to lobby the Department for Culture, Media and Sport in Whitehall at noon today (18th May), after a formal demand for government intervention over the borough's plans for the service... Continue reading at The Bookseller

[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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High street bookshops need greater support - Streeter

Written By: Graeme Neill Publication Date: Mon, 16/05/2011 - 09:56 The economics for booksellers "simply don't work" as they struggle with high costs and low margins, the president of the Booksellers Association has claimed. Jane Streeter was delivering the introduction at the BA Conference at... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #simply don #high costs #ba conference #kings place #morning 16th


Connecting the Dots on Facebook’s Smear Campaign

Perhaps you’ve probably heard: Facebook and Google are at war, and Facebook’s not afraid to play dirty. Thursday’s revelation that the social networking site hired PR firm Burston-Marsteller to plant a negative story about Google’s privacy settings raises a number of questions. Like, “Who at... Continue reading at AdWeek

[ AdWeek | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #googles head #silicon valley #focus attention


HMV's Sim moves to Penguin

Written By: Charlotte Williams Publication Date: Thu, 12/05/2011 - 09:39 Penguin Children's Division has appointed HMV group marketing director Graham Sim to the role of creative director. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative director


Brent library campaigners ask for £5 donations

Written By: Bookseller Staff Publication Date: Wed, 11/05/2011 - 16:12 Campaigners in Brent are asking members of the public to donate £5 apiece to fund the legal action over the council's library closures. The campaigners say they need £30,000 to take their case for a judicial review to the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal action #library closures #judicial review #high court #zadie smith


British Bookshops' creditors to receive less than 10% of money owed

Written By: Lisa Campbell Publication Date: Mon, 09/05/2011 - 15:41 The administrators of British Bookshops and Stationers has said it can only pay back eight-10p in every pound owed and expects the level of claims to increase. A recent document published on Companies House said the former... Continue reading at The Bookseller

[ The Bookseller | 2011-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unsecured creditors #british bookshops #money owed #companies house


Torbay Bookshop up for sale

Written By: Graeme Neill Publication Date: Wed, 04/05/2011 - 15:48 The owners of the Torbay Bookshop, the Paignton based independent bookseller, have put the shop up for sale after almost 20 years trading. Co-owner Matthew Clarke said it was the right time to sell the business, with he and... Continue reading at The Bookseller

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #torbay bookshop


Penguin's ebook sales double in Q1

Written By: Charlotte Williams Publication Date: Thu, 28/04/2011 - 15:24 Penguin's ebook sales have doubled in the first quarter of 2011 compared to the same period in 2010, its parent company Pearson revealed in a statement today (28th April). In its interim management statement covering the... Continue reading at The Bookseller

[ The Bookseller | 2011-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #28th february


Penguin to publish slow news title

Written By: Charlotte Williams Publication Date: Thu, 28/04/2011 - 08:00 Viking has been scanning the local papers and choosing the most eyebrow-raising headlines—often for all the wrong reasons—in a tribute to the quirky world of slow news days. Whitstable Mum in Custard Shortage . . And... Continue reading at The Bookseller

[ The Bookseller | 2011-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local papers #local newspapers