Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices, which the company said will allow buyers to more easily compare YouTube... Continue reading at 'AdWeek'
[ AdWeek | 2022-07-21 14:50:01 UTC ]
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The Fall of Tess Gunty (I speak of Autumn, not ruination) continues apace with news that the Indiana author’s much-ballyhooed debut novel The Rabbit Hutch—the story of a group of residents of a low-income housing community in a fictional Indiana town over the course of one sweltering summer—has... Continue reading at Literrary Hub
[ Literrary Hub | 2022-11-29 16:36:13 UTC ]
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TV measurement panel provider TVision has closed an investment round led by iSpot.tv. Continue reading at Advertising Age
[ Advertising Age | 2022-11-15 12:00:00 UTC ]
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And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
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Literature Lovers Night Out, a speakers program launched in the Twin Cities in 2015, will return after a three-year interval to the Minneapolis suburbs by partnering on events with Cream & Amber in Hopkins, Minn. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-04 04:00:00 UTC ]
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Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
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The Sheikh Zayed Book Award at Frankfurter Buchmesse adds a networking reception for publishers, translators, and partners. The post Sheikh Zayed Book Award Expands Its Frankfurt Cultural Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-10-13 00:13:07 UTC ]
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The Right to Read Act was introduced in Congress October 6. Here's what it is and how it could impact libraries and book bans nationwide. Continue reading at Book Riot
[ Book Riot | 2022-10-10 14:39:31 UTC ]
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More than 2 million children just became eligible for free books: California Governor Gavin Newsom has signed Senate Bill 1183 to establish Dolly Parton’s Imagination Library Program in the state and specify how it will operate. The program will use money from a dedicated fund “to provide... Continue reading at Literrary Hub
[ Literrary Hub | 2022-10-06 18:35:28 UTC ]
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Schools in select cities across the country will be able to operate a Literati Book Fair in the new academic year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-08 04:00:00 UTC ]
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A new anthology of the beloved British series actually manages to collect the work that makes it great. Continue reading at Wired
[ Wired | 2022-09-02 11:00:00 UTC ]
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Titan Comics' new imprint, Titan Manga, launches this month with a new “director’s cut” of Takashi Okazaki’s 'Afro Samurai.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-02 04:00:00 UTC ]
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A pioneer of the “video essay” format, Evan Puschak's YouTube videos, in which he critiques fine art, film, literature and more, have over 223 million views. Continue reading at The Washington Post
[ The Washington Post | 2022-08-23 13:00:29 UTC ]
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July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age
[ Advertising Age | 2022-08-18 14:23:15 UTC ]
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New retailer partnerships, live events and book clubs are all planned to capitalise on the platform’s vibrant community of literature loversSocial media app TikTok is making increased efforts to tap into the power of its books content, with new retailer partnerships, live events and... Continue reading at The Guardian
[ The Guardian | 2022-08-15 16:03:52 UTC ]
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How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age
[ Advertising Age | 2022-08-10 12:08:43 UTC ]
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Stocks that traded heavily or had substantial price changes Tuesday: Micron, Novavax fall; Qualys, Nielsen Holdings rise Continue reading at ABC News
[ ABC News | 2022-08-09 20:13:11 UTC ]
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National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at Media Week
[ Media Week | 2022-07-26 10:13:19 UTC ]
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Looking at how industry professionals see the dynamics and value of book awards, Nielsen opens a new 10-minute survey. The post Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-07-18 21:18:55 UTC ]
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Measurement was a hot topic of conversation on the Croisette this week amid mounting uncertainty around Nielsen data. Continue reading at Advertising Age
[ Advertising Age | 2022-06-24 14:08:24 UTC ]
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Study with iSpot.tv finds mix of up to 40% streaming is optimal for most brands, letting them reach more people with fewer impressions. Continue reading at Advertising Age
[ Advertising Age | 2022-06-16 22:45:00 UTC ]
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