Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with: #beta testing #measurement company #nielsen

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Bio Channel's Website to Outlive the TV Network

A&E Networks is killing off the Bio Channel this summer to install the new FYI Network, but it's not killing off the Bio website.Instead, the cable network is shifting control of the site to digital publisher Say Media, which will run editorial, ad sales, technology and marketing for the... Continue reading at Advertising Age

[ Advertising Age | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv network #cable network #digital publisher #ad sales #tv audience


Accidental Book and Movie Tie-In Brings Monumental Sales

Cara Putman didn’t plan on her new book sharing Amazon and Twitter space with George Clooney, but she and her publisher aren’t saying no. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #movie tie-


2014 TV Upfront and Digital NewFront Calendar

TV networks are gearing up for their flashy presentations, which represnt the kick-off to negotiations with advertisers over fall prime-time programming.As has been the case over the past several years, plenty of other digital media companies and publishers are also vyying for marketers' TV... Continue reading at Advertising Age

[ Advertising Age | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv networks #tv budgets #handy calendar #media company


Heron Books signs TV scientist

Heron Books, an imprint of Quercus Books, has bought a new title about evolution by Professor... Continue reading at The Bookseller

[ The Bookseller | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quercus books


Alan Yentob: 'The BBC can't compete with its hands tied behind its back'

BBC's creative director on his closeness to Tony Hall, competition from rivals like Google – and his plan for more appsAlan Yentob is having his picture taken on a staircase overlooking the vast BBC newsroom at New Broadcasting House and telling me about the flooding at his house in Somerset... Continue reading at The Guardian

[ The Guardian | 2014-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #loyal audience #major project #social housing


Bloomberg Media CEO Justin Smith: Expect Splashier Storytelling on Bloomberg TV

Justin Smith, CEO of Bloomberg Media Group, is slated to wrap up a 100-day review of the company in the coming weeks, when he is expected to offer recommendations on the future of the global media conglomerate's TV division and digital and print operations, including Bloomberg Businessweek.His... Continue reading at Advertising Age

[ Advertising Age | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming weeks #offer recommendations #tv division #print operations #$30 million #fortune magazine #atlantic media


Angry Nerd</em>: Everyone Loves Wonder Woman. So Where's Her TV Show?

A kick-ass lady protagonist? Check. Greek mythology? Check. Comic book source material? Check. Wonder Woman has all the ingredients for a hit TV series. So?where is it?     Continue reading at Wired

[ Wired | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #angry nerd #tv show #greek mythology


Netflix to spend $3bn on TV and film content in 2014

On-demand streaming site ended 2013 with net profits of $112m despite rise in cost of international rights and commissioningNetflix is committed to spending almost $3bn on TV and film content in 2014 and more than $6bn over the next three years, as the cost of securing international rights and... Continue reading at The Guardian

[ The Guardian | 2014-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$3bn


Gaiman novels adapted for TV

Neil Gaiman’s Anansi Boys (Headline Review) is to be made into a television series for the... Continue reading at The Bookseller

[ The Bookseller | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neil gaiman #television series


Neil Gaiman's American Gods and Anansi Boys will be adapted for TV

Author 'really thrilled' that American Gods and Anansi Boys will finally reach the screenTwo Neil Gaiman books are to hit the small screen at last – his 2001 novel American Gods and the sort-of follow-up Anansi Boys.Gaiman confirmed on his journal that American Gods – which up to last November... Continue reading at The Guardian

[ The Guardian | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling novels #executive produce


Amazon and Kobo tie for title of favorite ebook seller in survey

The survey was conducted by the site Good e-Reader among participants whom Good e-Reader estimated buy between 50 and 100 books a year. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-01 00:00:00 UTC ]
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Britain's Great War; Food & Drink – TV review

Jeremy Paxman offers a view of the first world war that has its insights but avoids important questions that need answeringThe battle to carve up the 100th anniversary of the first world war began early this month with education secretary Michael Gove accusing historians and Blackadder – he... Continue reading at The Guardian

[ The Guardian | 2014-01-28 00:00:00 UTC ]
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Hearst's New Health Division Is a Departure from Magazines and TV

Hearst Corporation, whose holdings include Cosmopolitan magazine and a stake in ESPN, is continuing its push into healthcare and creating a division called Hearst Health.The unit consists of five healthcare-information companies, as well as an innovation lab and venture fund with a commitment to... Continue reading at Advertising Age

[ Advertising Age | 2014-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority stake #innovation lab #venture fund #potential clients


Oprah 2.0: Book Club Marries Magazine, TV and Digital

The re-booted iteration of Oprah's influential book club is leveraging multiple platforms in print and digital for maximum exposure and engagement. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-27 00:00:00 UTC ]
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Mirror, Independent and Standard enjoy festive website traffic boost | Digital ABCs

Three sites buck annual trend, but Mail, Guardian and Telegraph report month-on-month declines in daily unique browsersMirror Group Digital, Independent.co.uk and Standard.co.uk enjoyed month-on-month traffic gains in December, when the festive holiday usually results in newspaper website user... Continue reading at The Guardian

[ The Guardian | 2014-01-23 00:00:00 UTC ]
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Gollancz to publish second Game of Thrones tie-in

Gollancz will publish a sequel to Inside HBO’s Game of Thrones, covering the making of the... Continue reading at The Bookseller

[ The Bookseller | 2014-01-17 00:00:00 UTC ]
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Life on Mars creator developing TV drama series with a Motown beat

Tony Jordan secures rights to 40 EMI songs for 10-part series Stop! In the Name of Love, partly inspired by 'jukebox musicals'The co-creator of Life on Mars is developing a TV drama series, partly inspired by the success "jukebox musicals" such as Mamma Mia!, featuring famous Motown hits such as... Continue reading at The Guardian

[ The Guardian | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bridget jones


Doctor Who gains in consolidated Christmas Day TV ratings

Festive special adds nearly 3 million viewers when timeshifted viewing is included, but Mrs Brown's Boys remains top showNearly 3 million people recorded the festive special of Doctor Who and watched it in the week after Christmas Day, with Downton Abbey among the other most popular timeshifted... Continue reading at The Guardian

[ The Guardian | 2014-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total audience #coronation street


The Whale; The Ladybird Books Story – TV review

A sinking ship of a drama that managed to be neither monstrous nor deep"Thar she blows!" said one of the crew as a whale came to the surface. The cetacean wasn't the only thing blowing heavily in The Whale (BBC1), a 90-minute dramatisation of the sinking of the Essex, a Nantucket whaler, by a... Continue reading at The Guardian

[ The Guardian | 2013-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #falklands war


Freedom of speech doesn't entitle Duck Dynasty star to reality TV show | Jill Filipovic

Phil Robertson was suspended by A&amp;E for bigoted comments in GQ. Conservatives cry foul, but it hardly violates his rightsThe right to free speech isn't just a fundamental American value; it's enshrined in the first amendment to our constitution. If only the most loud-mouthed among us... Continue reading at The Guardian

[ The Guardian | 2013-12-20 00:00:00 UTC ]
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