Amid calls for better and more comparable data among publishing markets, Nielsen's BookData makes a timely expansion in Colombia. The post Nielsen BookData Opens BookScan Tracking in Colombia appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2023-02-14 17:19:31 UTC ]
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Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday
[ Digiday | 2022-01-31 05:01:00 UTC ]
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Said to be the first transformative agreement in Egypt and the Middle East, Springer Nature and the Egyptian Knowledge Bank have a new deal. The post Academic Publishing Edition: Springer Nature Strikes Egyptian Open Access Deal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-28 10:25:26 UTC ]
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The 2022 edition of the Madrid-based Desperate Literature Prize for Short Fiction offers a long-form manuscript consultation and more. The post Based in Spain, Desperate Literature Opens Its 2022 Prize Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-26 14:38:51 UTC ]
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The SDG publishing program from Springer Nature today releases its 17th and final Sustainable Development Goal-specific portal, on education. The post International Day of Education: Springer Nature Opens 17th SDG-Related Portal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-24 14:20:27 UTC ]
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Despite some gaps in the BookScan data, it looks as though 2021 was a record year for the book industry, with many sectors setting annual records based on 42-week sales figures alone. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 09:59:44 UTC ]
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The Peace Prize of the German Book Trade, which honors contributions to 'peace, humanity, and understanding,' has opened for 2022 nominations. The post The Peace Prize of the German Book Trade Opens for 2022 Nominations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-13 14:14:57 UTC ]
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The book industry's lead honor for freedom to publish, the Prix Voltaire will be presented this year in Jakarta at the IPA's 33rd World Publishing Congress. The post International Publishers Association Opens 2022 Prix Voltaire Nominations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-11 14:42:23 UTC ]
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Print book sales by volume in the United States was the highest ever recorded by NPD BookScan, with adult fiction as the leading growth category. The post NPD BookScan: US 2021 Market Unit Volume Up 9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-11 03:46:38 UTC ]
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Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek
[ AdWeek | 2022-01-04 11:56:02 UTC ]
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On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first version of its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. With Disney and Magna among... Continue reading at AdWeek
[ AdWeek | 2021-12-23 13:56:54 UTC ]
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Latest issue comes as Nielsen tries to rebuild confidence and launch next-generation system after losing MRC accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-12-22 21:33:06 UTC ]
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Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek
[ AdWeek | 2021-12-16 22:30:00 UTC ]
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Simon & Schuster UK has acquired Tory Nation: How One Party Conquered the UK by Samuel Earle. Continue reading at The Bookseller
[ The Bookseller | 2021-12-14 04:53:22 UTC ]
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The Northern Writers’ Awards has opened for submissions with a chance to win a share of £40,000 in development opportunities as former winner Benjamin Myers (pictured) launches a new short story category. Continue reading at The Bookseller
[ The Bookseller | 2021-12-03 20:45:57 UTC ]
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Announcing its acquisition of Knowledge Unlatched, Wiley stresses the need to simplify open-access transactions for both libraries and publishers. The post Open Access: Germany’s Knowledge Unlatched Acquired by Wiley appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-12-03 04:15:48 UTC ]
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Saying 34 percent of all its articles and 16 percent of its primary research is published under open access, Springer Nature proclaims leadership in the field. The post The Open Access Race: Springer Nature Announces One Million Articles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-12-02 14:38:35 UTC ]
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A newly formed investor group led by David Steinberger has acquired Open Road Integrated Media for a purchase price reported to be between $60 million and $80 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-02 05:00:00 UTC ]
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Nielsen's 'Understanding the UK Audiobook Consumer' sees the format's growth moving steadily forward in the British market. The post Nielsen’s Look at Audiobooks in the United Kingdom: ‘Curiosity, Multitasking’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-11-30 09:15:28 UTC ]
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Wholesaler Gardners is opening a separate sister company in France to mitigate the "frustrations, paperwork, and additional costs" for European customers since the beginning of 2021 due to the changes introduced by Brexit. Continue reading at The Bookseller
[ The Bookseller | 2021-11-24 15:47:37 UTC ]
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Sharjah Book Authority and Ingram Content Group announce a joint venture, Lightning Source Sharjah, a print-on-demand installation at Sharjah Publishing City. The post Ingram’s Lightning Source Opens Print-on-Demand Facility at Sharjah appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-11-24 14:35:19 UTC ]
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