Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The only game in town The NFL, its media partners and their advertisers closed out Week One of the league’s centennial season feeling understandably chipper about the near future—even if the product itself wasn’t always terribly compelling (the average margin of victory in Sunday’s two marquee windows was 23.5 points). According to Nielsen, ratings for the seven blended NFL TV windows were up 5 percent year-over-year, with an average draw of 17.1 million viewers and a 9.9 household rating. To the surprise of nobody who’s been paying attention to this sort of thing, the NFL’s top draw was the Fox “America’s Game of the Week” showcase, which has put up TV’s highest numbers for a decade. Dallas’ convincing 35-17 home win over the Giants averaged 23.9 million viewers and a 13.5 rating, good for a 3 percent lift vs. the analogous Cowboys-Panthers opener in 2018. The combination of the league’s top draw and its top-DMA-repping conference rival established Sunday afternoon’s game as the 15th most-watched broadcast of 2019, earning the slot just below the College Football Championship Game on ESPN. Meanwhile, as much as it’s hard to imagine why anyone who doesn’t refer to ice cream sprinkles as “jimmies” would want to sit through the Patriot’s 33-3... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 15:30:00 UTC ]
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#bloomberg businessweek
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Macmillan Children’s Books is redesigning Julia Donaldson and Axel Scheffler’s The Gruffalo, with the 100th printing of the title about to go to press. Continue reading at The Bookseller
[ The Bookseller | 2015-12-04 00:00:00 UTC ]
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Starz is giving fans their first look at "Outlander" season two as part of the network's "25 Days of 'Outlander' Offerings," which will share exclusive content from the show on Twitter and Facebook. Though the first season of Ron Moore's adaptation of Diana Gabaldon's time-travel series was set... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-02 00:00:00 UTC ]
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Some super news for "Supergirl." CBS has announced it has ordered seven more episodes of "Supergirl," meaning the freshman comic book series is getting a full-season order of 20 episodes. "Supergirl" is the story of Kara Danvers, played by Melissa Benoist. Born Kara Zor-El, she was sent from... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-01 00:00:00 UTC ]
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The Arts Council will have its funding protected under the Spending Review, while business rates will be devolved to local councils. Continue reading at The Bookseller
[ The Bookseller | 2015-11-26 00:00:00 UTC ]
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#business rates
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The world's largest retail trade association predicted that 135.8 million people will shop this weekend, and that total holiday sales will increase 3.7% to reach $630.5 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
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#holiday season
The impact China's new two-child policy may have on the children's book market was a hot topic at the fair that runs through November 15. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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#book market
#hot topic
Among the books generating interest across the globe are a nonfiction account of a photographer who was held captive by ISIS, and a book by a German forestry expert which posits that trees can communicate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-10 00:00:00 UTC ]
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Atossa Araxia Abrahamian, author of 'The Cosmopolites: The Coming of the Global Citizen' (Columbia Global Reports, 978-0-9909-7636-3) will appear on WNYC Radio’s 'The Brian Lehrer Show' on Tuesday, November 10, and on NPR’s 'On Point' on Wednesday, November 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-09 00:00:00 UTC ]
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While Facebook makes headlines for cooking up new initiatives with publishers, the actual traffic it’s sending those publishers has fallen sharply. Referral traffic (desktop + mobile) to the top 30 Facebook publishers (as defined by ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-11-09 00:00:00 UTC ]
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Donald Trump's hosting stint on "Saturday Night Live" lifted the NBC late-night program to its highest rating since Jan. 7, 2012. The Saturday telecast averaged a 6.6 rating and a 16% share of the TV audience in the 56 markets that Nielsen tabulates for overnight ratings. It was the strongest... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-11-08 00:00:00 UTC ]
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#highest rating
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Adult coloring books take 12 of the top 25 trade paperback bestseller spots, with Johanna Basford’s ‘Lost Ocean' coming out on top. Plus fiction and nonfiction from all along the political spectrum (Rush Limbaugh, meet Ruth Bader Ginsburg). Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-06 00:00:00 UTC ]
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Grammy–winner Kelly Rowland delves into baby talk at Da Capo, former KGB agent Jack Barsky tells his story for Tyndale, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-06 00:00:00 UTC ]
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Booksellers challenge age-verification law and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-06 00:00:00 UTC ]
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Supergirl, CBS' entry into the crowded superhero genre, had a successful liftoff last night with audiences. Monday's premiere drew the largest audience of any new fall show, both among 18- to 49-year-olds (a 3.2 rating) and total viewers (12.9 million). That was enough to edge out NBC's... Continue reading at AdWeek
[ AdWeek | 2015-10-27 00:00:00 UTC ]
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A digital publisher is using Google’s new technology to ensure ads are 100 percent viewable, attempting to eliminate one of the big obstacles in the way of brands shifting more money online. The publisher IDG Communications ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-16 00:00:00 UTC ]
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The venerable men's magazine has announced a significant pivot: Beginning next March, the print edition of Playboy will cease to run photos of nude women. "When the magazine launched in the '50s, '60s, '70s, nudity was something that was very progressive," Playboy's chief content officer Cory... Continue reading at Digiday
[ Digiday | 2015-10-13 00:00:00 UTC ]
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#post playboy
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Two romance fans are moving forward with plans for a romance-only bookstore, the Ripped Bodice: Purveyors of Fine Smut, to open in Los Angeles in spring 2016. Their Kickstarter campaign launches within the next two weeks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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#romance fans
#moving forward
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High streets will be revitalised once local councils are allowed to keep the £26bn raised from business rates, the Chancellor George Osborne has said. Continue reading at The Bookseller
[ The Bookseller | 2015-10-06 00:00:00 UTC ]
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With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his... Continue reading at AdWeek
[ AdWeek | 2015-09-21 00:00:00 UTC ]
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#mobile app
#video platform
#digital marketing
Kantar Media numbers show decline in magazine ads, increase in some digital. The post Ad Spending Skid Tacks on Another 3.9 Percent Dip in Q2 2015 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-17 00:00:00 UTC ]
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#magazine ads