NFL kicks off its 100th season with a 9 percent ratings hike

Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The only game in town The NFL, its media partners and their advertisers closed out Week One of the league’s centennial season feeling understandably chipper about the near future—even if the product itself wasn’t always terribly compelling (the average margin of victory in Sunday’s two marquee windows was 23.5 points). According to Nielsen, ratings for the seven blended NFL TV windows were up 5 percent year-over-year, with an average draw of 17.1 million viewers and a 9.9 household rating. To the surprise of nobody who’s been paying attention to this sort of thing, the NFL’s top draw was the Fox “America’s Game of the Week” showcase, which has put up TV’s highest numbers for a decade. Dallas’ convincing 35-17 home win over the Giants averaged 23.9 million viewers and a 13.5 rating, good for a 3 percent lift vs. the analogous Cowboys-Panthers opener in 2018. The combination of the league’s top draw and its top-DMA-repping conference rival established Sunday afternoon’s game as the 15th most-watched broadcast of 2019, earning the slot just below the College Football Championship Game on ESPN. Meanwhile, as much as it’s hard to imagine why anyone who doesn’t refer to ice cream sprinkles as “jimmies” would want to sit through the Patriot’s 33-3... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-12 15:30:00 UTC ]
News tagged with: #status quo #bloomberg businessweek #social disease #nielsen

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This Week's Bestsellers: January 9, 2017

‘The Princess Diarist’ by Carrie Fisher is the #6 book in the country. Plus new books aim to help readers’ self-improvement goals, backlist titles storm our top 10 overall list, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-06 00:00:00 UTC ]
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PW Picks: Books of the Week, January 9, 2017

This week: Dumas's sequel to "The Three Musketeers," plus Ayelet Waldman on microdosing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-06 00:00:00 UTC ]
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Book Deals: Week of January 9, 2017

Andrews McMeel picks up a collaborative poetry book, Kensington signs a domestic thriller by Joseph Souza, Berkley nabs two books by a debut novelist, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-06 00:00:00 UTC ]
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Holiday Comp Sales Fell 9% at B&N

With store traffic failing to significantly improve after the election, Barnes & Noble's sales did not meet expectations over the holiday period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-05 00:00:00 UTC ]
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A Dull Holiday Season?

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[ Publishers Weekly | 2016-12-22 00:00:00 UTC ]
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How brands and publishers used Facebook Messenger this holiday season

Facebook is bullish on the bot, and its partnering with early-adopting brands and publishers to begin to edge commerce inside of Messenger's four walls. For the holiday season, brands like Burberry and Estée Lauder used Facebook Messenger to extend holiday campaigns into interactive experiences... Continue reading at Digiday

[ Digiday | 2016-12-22 00:00:00 UTC ]
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Boys' basketball: University is 9-0 after 89-69 win over South East

Westchester and Fairfax remain the favorites to win the Western League, but the most likely league team to be unbeaten well into January is University, which improved to 9-0 on Thursday with an 89-69 win over South East. Gabe Okmin scored 29 points, Jude Agbasi had 17 and Daisone Hughes had 16.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-12-16 00:00:00 UTC ]
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Bookstore News: December 9, 2016

The Pittsburgh revival continues with a new kiosk at the airport; a discount bookseller opens in Massachusetts; a Virginia bookseller tests a new location; and more. Continue reading at Publishers Weekly

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Scottish indie looks to kick up an Ink with launch collection

New Scottish independent publisher 404 Ink is to launch its début book, Nasty Women, on International Women’s Day (8th March 2017). Continue reading at The Bookseller

[ The Bookseller | 2016-12-06 00:00:00 UTC ]
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IPA-FEP Global Report Promotes ‘Zero-Rating VAT’ on All Books

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[ Publishing Perspectives | 2016-11-22 00:00:00 UTC ]
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Rates of change

The BA's Giles Clifton says that the government's reforms to business rates have been welcomed, but they still present "a real threat" to booksellers. Continue reading at The Bookseller

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Daunt slams 'injustice' of business rates for bricks and mortar stores

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[ The Bookseller | 2016-11-14 00:00:00 UTC ]
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European publishers see ad-blocking rates stabilizing

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[ Digiday | 2016-10-28 00:00:00 UTC ]
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[ Los Angeles Times | 2016-10-02 00:00:00 UTC ]
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9 Novels with Great Long Sentences

Mauro Javier Cardenas, author of the debut novel "The Revolutionaries Try Again," picks nine novels with dizzying and brilliant long sentences. Continue reading at Publishers Weekly

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How The Daily Beast gets 40 percent of readers to visit its homepage

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[ Digiday | 2016-09-12 00:00:00 UTC ]
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As scores of politicians line up to release books, the first Theresa May biography is set to reveal far less racy details than David Cameron’s...Brexit means Brexit, and party conference season means the release of a slew of political biographies and memoirs. Not as punchy a slogan as Theresa... Continue reading at The Guardian

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Bonnier invites Potter fans to 'colour the magic' at Platform 9 ¾

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[ The Bookseller | 2016-09-02 00:00:00 UTC ]
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