News Corporation to Buy Unruly for Up to $176 Million

News Corporation announced Wednesday that it was buying Unruly, a video ad technology company, in a deal worth up to $176 million that underscores the publishing company’s continued push to remake itself for the digital age.   Fou ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-09-17 00:00:00 UTC ]
News tagged with: #news corporation #deal worth #digital age

Other Publishing stories related to: 'News Corporation to Buy Unruly for Up to $176 Million'


News Corporation to Buy Unruly for Up to $176 Million

News Corporation announced Wednesday that it was buying Unruly, a video ad technology company, in a deal worth up to $176 million that underscores the publishing company’s continued push to remake itself for the digital age.   Fou ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news corporation #deal worth #digital age


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
More news stories like this | News stories tagged with: #tremor international #international publishing


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this | News stories tagged with: #tremor international #minority stake #ad-tech company #exclusive rights #news corp #international publishing


BuzzFeed News to be shuttered in corporate cost cutting move

Pulitzer Prize winning digital media outlet BuzzFeed News is being shut down as part of a cost-cutting drive by its corporate parent that's shedding about 15% of its entire staff Continue reading at ABC News

[ ABC News | 2023-04-20 23:02:36 UTC ]
More news stories like this | News stories tagged with: #buzzfeed news #corporate parent #digital media #pulitzer prize


What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #big game #digital media


Bloomsbury Buys ABC-CLIO for $22.3 Million

U.K-based Bloomsbury Publishing has expanded its presence in the U.S. with the acquisition of the academic and reference publisher ABC-CLIO for a purchase price of $22.3 million. Headquartered in Santa Barbara, ABC-CLIO had sales of $14.7 million in 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #purchase price #santa barbara #bloomsbury


News Corp. buys Houghton Mifflin Harcourt books division

Rupert Murdoch’s News Corp. is buying Houghton Mifflin Harcourt’s book-publishing division, with titles by J Continue reading at ABC News

[ ABC News | 2021-03-29 16:27:03 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #houghton mifflin harcourt


What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Wiley Buys Open Access Publisher for $298 Million

John Wiley has expanded its presence in the open access field with the acquisition of Hindawi, a London-based scientific research publisher of more than 200 peer-reviewed scientific, technical, and medical journals. Wiley paid $298 million for Hindawi, which had 2020 revenue of $40 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #john wiley #$40 million


News Corp CEO Sees Antitrust Concerns in PRH Buy of S&S

Robert Thomson, CEO of HarperCollins parent company News Corp, said during the company's annual meeting that a purchase of Simon & Schuster by Penguin Random House "will clearly be a serious antitrust issue." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #robert thomson #annual meeting #simon schuster #antitrust issue #penguin random house #harpercollins


Team Whistle buys OTT marketing firm Tiny Horse for $30 million

Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
More news stories like this | News stories tagged with: #$30 million #tv networks #companies didn #disclose terms #digital media


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with: #three-year partnership #news corp


Bustle Digital Group Buys Mic for an Estimated $5 Million

Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg's Bustle Digital Group. Sources say a... Continue reading at AdWeek

[ AdWeek | 2018-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entire company #news source #bryan goldberg


Facebook Is Committing Another $4.5 Million to Initiatives for News Publishers

Facebook announced Thursday that it is pumping another $4.5 million into Facebook Journalism Project initiatives for news publishers. Global head of news Campbell Brown said in a blog post that Facebook will put $3.5 million toward the Facebook Membership Accelerator pilot program and contribute... Continue reading at AdWeek

[ AdWeek | 2018-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$1 million #news publishers #global head


B&N Education Buys Student Brands for $58.5 Million

Barnes & Noble Education has acquired Student Brands, a direct-to-student subscription-based writing skills service, for $58.5 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-07 00:00:00 UTC ]
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PRH Buys Spain's Ediciones B for Rumored €40 Million

Penguin Random House has agreed to buy major Barcelona-based publisher Ediciones B for a rumored €40 million, further consolidating its power in Spanish-language markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish-language markets


B&N Education Buys MBS for $174 Million

In another move that consolidates the college retail and wholesale market, Barnes & Noble Education has acquired MBS Textbook Exchange for $174.2 million in cash. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-28 00:00:00 UTC ]
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Penske Media Corporation Buys Into Robb Report

Publisher of Variety, WWD partners with Rockbridge Growth Equity to share digital expertise. The post Penske Media Corporation Buys Into Robb Report appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robb report


WeHo ad tech company begins $100-million buying spree to launch an online publishing arm

West Hollywood firm Engage:BDR Inc. uses its technology to place ads in front of half a billion people each month. But none of those ads appear on websites it owns. Though that's common for ad technology companies, Engage Chief Executive Ted Dhanik no longer sees that as a viable strategy. On... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #billion people #viable strategy