News Corp. reviews its options for News America marketing unit

News Corp. said it is evaluating options for its News America Marketing business that could include a sale, which would leave the publisher of the Wall Street Journal and New York Post more purely focused on media while removing what’s been a troubled unit. The review of News America, which offers in-store marketing and shopper circulars, “will result in enhanced shareholder value, as we seek to streamline our company, with the aim of greater transparency and profitability,” News Corp. Chief Executive Officer Robert Thomson said in a statement. Media-focused investment bank Allen & Co. is advising on the process. News America has been something of an albatross for News Corp. in recent years. The company recognized noncash impairment charges totaling $165 million related to News America in the quarter ended March 2018, and the unit was the subject of a lawsuit by consumer brands that led to a $250 million settlement in 2016. The marketing unit is also suffering from a version of the same ailment afflicting News Corp.’s print-media properties: declining circulation. Revenue at News America dropped 7 percent in the nine months ended March 31, with the company mainly citing lower home-delivered revenue amid a drop in volume. News Corp. shares rose as much as 2.7 percent to $12.57 in New York trading Tuesday. The stock is up more than 10 percent so far this year, though down 22 percent in the past 12 months. —Bloomberg News Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-18 20:05:16 UTC ]
News tagged with: #greater transparency #consumer brands #—bloomberg news #news corp

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Australia Bushfire Coverage: ABC Emergency Fire Broadcasts Praised but News Corp Goes on Attack

Since Boxing Day, as bushfires raged across Victoria, New South Wales and South Australia, the ABC has handled more than Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-06 15:52:50 UTC ]
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Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
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Rupert Murdoch says 'there are no climate change deniers around' News Corp

Murdoch was responding to a question at AGM about time given to ‘climate deniers’ by News Corp outlets in AustraliaNews Corp executive chairman Rupert Murdoch has said “there are no climate change deniers around I can assure you” after he was asked at the corporation’s AGM why his company gives... Continue reading at The Guardian

[ The Guardian | 2019-11-21 01:47:18 UTC ]
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In pursuit of truth: why marketers must act now to sustain trusted news

When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 17:16:34 UTC ]
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Geoffrey Rush loses bid to prevent News Corp from repeating allegations

Application for injunction preventing the publisher from repeating meanings in defamatory material dismissedActor Geoffrey Rush, who was awarded $2.9m in his defamation case against Nationwide News, has lost his bid to prevent the newspaper publisher from repeating the substance of its... Continue reading at The Guardian

[ The Guardian | 2019-08-28 07:48:07 UTC ]
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Empire strikes back: News Corp turns blowtorch on former Australian reporter | The Weekly Beast

Former social affairs reporter Rick Morton attacked in print and online. Plus: Rowan Dean ignores police over Sydney stabbing attacksIt doesn’t take long for a top reporter at the Australian, with a regular presence on page one, to become the target of a front-page story in the combative... Continue reading at The Guardian

[ The Guardian | 2019-08-16 01:49:59 UTC ]
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AFP won't rule out charging News Corp journalist Annika Smethurst after raid

Commissioner Andrew Colvin tells MPs the investigation is ‘ongoing’The Australian federal police commissioner has not ruled out prosecuting the News Corp journalist Annika Smethurst, telling parliament’s intelligence and security committee the investigation into leaked material remains... Continue reading at The Guardian

[ The Guardian | 2019-08-14 00:57:26 UTC ]
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News Corp Australia revenues fall as advertising drops and subscriptions stay flat

Rupert Murdoch’s Australian mastheads and Foxtel suffer drop in revenue although global profits increase after huge loss in 2018Revenue at the Australian mastheads run by Rupert Murdoch’s News Corp fell by 6% last year, and the company’s pay TV operation, Foxtel, has also been hit by falling... Continue reading at The Guardian

[ The Guardian | 2019-08-09 01:33:05 UTC ]
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News Corp Tabloid the Herald Sun Offers Journalists Cash Bonuses for Clicks

The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-24 15:22:05 UTC ]
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News Corp tabloid the Herald Sun offers journalists cash bonuses for clicks

Reporters to be financially rewarded if readers subscribe to site and reach certain number of page views The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for driving digital subscriptions and traffic through their own stories.If... Continue reading at The Guardian

[ The Guardian | 2019-06-24 06:04:56 UTC ]
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New Writing North and Morpugo's Farms for City Children awarded News Corp funding

New Writing North and Michael Morpurgo’s Farms for City Children are among seven charities sharing £100,000 donated by HarperCollins UK parent company News Corp UK, via the annual News Corp Giving programme. Continue reading at The Bookseller

[ The Bookseller | 2019-06-18 09:16:53 UTC ]
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Has News Corp gone too far? It looks like it hahahaha HOORAY! | First Dog on the Moon

Bill Shorten is just like the rest of us (if we came from the boredom factory) and the election has finally got interestingSign up here to get an email whenever First Dog cartoons are publishedGet all your needs met at the First Dog shop if what you need is First Dog merchandise and prints... Continue reading at The Guardian

[ The Guardian | 2019-05-10 00:00:00 UTC ]
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Google must be broken up due to its 'overwhelming' power, News Corp says

Media giant tells Australian inquiry Google’s search engine and advertising platform should be separatedGoogle should be broken up to restore a level playing field for media companies swamped by its “overwhelming” market power, News Corp has told the competition regulator.Rupert Murdoch’s... Continue reading at The Guardian

[ The Guardian | 2019-03-12 00:00:00 UTC ]
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PEN America Approaches Its Awards Night With News Media Appearances

Ahead of PEN America's literary awards night, the organization's president Jennifer Egan tells CNN, 'I feel like the next phase is going to be an engagement with the truth.' The post PEN America Approaches Its Awards Night With News Media Appearances appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-25 00:00:00 UTC ]
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China’s Book Market: 2018 in Review and December’s Bestsellers

OpenBook data reveals China's bestselling authors of 2018, growing online book sales, and the strength of backlist titles. The post China’s Book Market: 2018 in Review and December’s Bestsellers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-21 00:00:00 UTC ]
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Books: The library fire, a criminal family, reviews and book news

Hello! I’m books editor Carolyn Kellogg with this week’s books newsletter from the L.A. Times. THE BIG STORY Although Susan Orlean is a staff writer for the New Yorker, she lives in Los Angeles part-time, and for the last six years has been writing a book that investigates a mystery many of us... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-13 00:00:00 UTC ]
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News Corp defiant after 'racist' Serena Williams cartoon sparks global furore

Tabloid rails against ‘PC world’, republishing ‘infamous’ caricature by Mark KnightNews Corp in Australia has doubled down on a cartoon published by its Melbourne paper that has been widely derided as a racist caricature of Serena Williams.The cartoon by Mark Knight made international headlines... Continue reading at The Guardian

[ The Guardian | 2018-09-12 00:00:00 UTC ]
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'Repugnant, racist': News Corp cartoon on Serena Williams condemned

JK Rowling and daughter of Martin Luther King Jr criticise cartoonist Mark Knight’s caricature of tennis star News Corp has come under global condemnation for publishing a racist, sexist cartoon depicting Serena Williams in its Melbourne paper.The cartoon by Mark Knight, published in Rupert... Continue reading at The Guardian

[ The Guardian | 2018-09-11 00:00:00 UTC ]
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Breaking News by Alan Rusbridger review – the remaking of journalism and why it matters now

The former Guardian editor details a revolution in journalism. Can it still perform its vital, truth-telling role?Truth is a small word liable to sanctimonious overuse and philosophical dispute, but in its humblest sense of accurate and verifiable information we like to think we know it when we... Continue reading at The Guardian

[ The Guardian | 2018-09-01 00:00:00 UTC ]
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Tuesday Wake-Up Call: BuzzFeed News asks for donations, and the NFL hires a new chief marketer

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[ Advertising Age | 2018-08-28 00:00:00 UTC ]
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