New Pan Mac site targets direct-to-consumer

Pan Macmillan has launched a new website at www.panmacmillan.com with the infrastructure to... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-01-17 00:00:00 UTC ]
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Digital Media’s Future Lies Beyond Ads and With Direct Consumer Revenue

The long-predicted digital media consolidation has finally come to pass. More than 100 online publishing companies are on pace to be sold this year, highlighted by the recent purchases of Refinery29, PopSugar and New York Magazine. The impetus for the sudden deal velocity is the direct result of... Continue reading at AdWeek

[ AdWeek | 2019-11-11 16:49:21 UTC ]
More news stories like this | News stories tagged with: #york magazine #direct result #online publishing #digital media


Direct Line Group is shifting digital ad spending to targeted TV ads

Insurance group Direct Line dumped a large chunk of its digital media for TV in 2017 and could move even more over. The company is one of the largest TV advertisers in the U.K. As Direct Line upped its spending on TV, the business cut the number of display and programmatic online video ads it... Continue reading at Digiday

[ Digiday | 2019-10-24 04:00:05 UTC ]
More news stories like this | News stories tagged with: #large chunk #digital media


Pan Mac buys leadership manual from ex-Navy SEAL

Pan Macmillan non-fiction publisher Robin Harvie has a new leadership manual, Leadership Strategy and Tactics: Field Manual, by American ex-Navy SEAL Jocko Willink. Continue reading at The Bookseller

[ The Bookseller | 2019-10-17 14:20:16 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


Michelle Davies moves from Pan Mac to Orion Fiction in two-book deal

Crime writer Michelle Davies is moving from Pan Macmillan to Orion Fiction in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2019-10-11 07:46:25 UTC ]
More news stories like this | News stories tagged with: #pan mac #orion fiction #pan macmillan


Ex-Pan Mac chief exec Charkin joins finance firm Trillium

Ex-Pan Mac c.e.o. Richard Charkin has joined private capital and mergers and acquisition specialists Trillium Partners as a senior advisor. Continue reading at The Bookseller

[ The Bookseller | 2019-10-09 20:33:04 UTC ]
More news stories like this | News stories tagged with: #richard charkin #senior advisor


Pan Mac scoops historical crime novel in two-book deal

Pan Macmillan has landed the first novel in a historical crime fiction series from D V Bishop. Continue reading at The Bookseller

[ The Bookseller | 2019-09-20 00:24:27 UTC ]
More news stories like this | News stories tagged with: #first novel #pan macmillan


Pan Mac lands two new business books

Pan Macmillan has snapped up rights to two new major business books, with plans to publish in 2021.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-26 18:00:07 UTC ]
More news stories like this | News stories tagged with: #business books #pan macmillan


Hachette, Pan Mac and PRH join ERIC Fest publishing careers fair

Hachette UK, Pan Mac and PRH are supporting a free careers fair for those aged 16 to 25 who may not have considered entering publishing before. Continue reading at The Bookseller

[ The Bookseller | 2019-08-07 05:26:22 UTC ]
More news stories like this | News stories tagged with: #hachette uk #pan mac #hachette


Pan Mac snaps up British Superbike star Shane 'Shakey' Byrne's memoir in three-publisher auction

Pan Macmillan has snapped up the autobiography of Shane "Shakey" Byrne, the most successful British Superbike Championship rider in history, in a three-publisher auction. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 00:46:31 UTC ]
More news stories like this | News stories tagged with: #three-publisher auction #pan macmillan #memoir


Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer

Digital media company Copa90 created clubhouses in Paris and Lyon to give its brand a boost IRL just like physical retail helps D2C startups grow. As the reigning Ballon d’Or winner, Ada Hegerberg is the best female soccer player on the planet. But the Norwegian star, who plays professionally in... Continue reading at Fast Company

[ Fast Company | 2019-07-20 07:00:27 UTC ]
More news stories like this | News stories tagged with: #sports media #home country #world cup #digital media


The Bookseller Names 2019 Rising Stars; Pan Mac’s Laura Ricchetti is the ‘Shooting Star’

A new class of 40 'Rising Stars' in the UK publishing industry is named by The Bookseller, in association with sponsor Frankfurter Buchmesse. The post The Bookseller Names 2019 Rising Stars; Pan Mac’s Laura Ricchetti is the ‘Shooting Star’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-09 05:35:30 UTC ]
More news stories like this | News stories tagged with: #pan mac #laura ricchetti #shooting star #rising stars #publishing industry #bookseller


Pan Mac scoops 'perfect thriller' from Ewan in two-book deal

Pan Mac has scooped a “perfect” locked-room thriller by Chris Ewan in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2019-05-31 21:24:37 UTC ]
More news stories like this | News stories tagged with: #pan mac


VC Henry McNamara: ‘The term direct-to-consumer is outdated’

Henry McNamara, a partner at Great Oaks Venture Capital, shared his perspective on the future of the DTC category, around saturation, expected scale and veering off of the internet’s crowded toll roads: Facebook and Instagram. The post VC Henry McNamara: ‘The term direct-to-consumer is outdated’... Continue reading at Digiday

[ Digiday | 2019-05-28 04:01:15 UTC ]
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After layoffs, Brit + Co to focus on direct-to-consumer biz

Brit + Co is in pivot mode. The digital media company, which made a name for itself as a lifestyle destination site for women over the course of its eight-year existence, announced layoffs and changes to its business model this week.   “It’s not news that the media industry has been... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bigger emphasis #smaller publishers #licensing deals #consumer services #provide specifics


Pan Mac and FSG join forces for Prato coup

Pan Macmillan and Farrar, Straus & Giroux will publish a recently re-discovered full version of a "towering work of autobiographical fiction" from one of the giants of 20th-century Italian letters. Continue reading at The Bookseller

[ The Bookseller | 2019-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan mac #pan macmillan #straus giroux


Potter’s F*** Up picked up by Pan Mac

Pan Macmillan has scooped romantic comedy writer Alexandra Potter’s "uplifting" novel about the pressures of hitting 40 in an "Instagram-perfect" world. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan mac #pan macmillan


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #people interested #facebook decided #advertisers target #charging advertisers #greater oversight


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #people interested #facebook decided #advertisers target #charging advertisers #greater oversight


Pan Mac celebrates 30 years of publishing Follett

Pan Macmillan is marking three decades of publishing Ken Follett and his series The Pillars of the Earth by releasing new editions of 17 backlist titles and previously unseen archive material. Continue reading at The Bookseller

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


Review of 2018: HarperCollins and Pan Mac attack top two

The publishers of the three breakout stars of 2018—Gail Honeyman, Adam Kay and Heather Morris—make big inroads in the league table of publishers. Continue reading at The Bookseller

[ The Bookseller | 2019-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adam kay