National Book Tokens launches eBook Gift Card

National Book Tokens is this week launching a pilot of a series of ebook gift cards, which it says will be an “innovative step forward that will help evolve ebook gifting”. The cards will be for six genres - literary fiction, mass fiction, crime and thriller, sci-fi and fantasy, romance and adult, and non-fiction – with National Book Tokens saying it would like to work with publishers on further versions of the cards. National Book Tokens said the cards will “provide UK booksellers with a strong retail solution in this challenging market”. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-02-25 00:00:00 UTC ]

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UN launches children’s book club

The United Nations is this week launching a children’s book club with organisations including the International Publishers Association and the International Board on Books for Young People. Continue reading at The Bookseller

[ The Bookseller | 2019-03-14 00:00:00 UTC ]
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BuzzFeed, Vice and other outlets slash jobs in a challenging market for digital media

When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
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Gardners' profit down but international sales growing

Gardners’ turnover and profit was down last year in a ‘competitive and challenging” market, but international sales at the company performed strongly. Continue reading at The Bookseller

[ The Bookseller | 2015-11-24 00:00:00 UTC ]
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Blinkbox books launches 'biggest ever' marketing campaign

Blinkbox books is this week launching its biggest marketing campaign to date, which includes a partnership with the Mirror Group of newspapers. The Tesco-owned company’s marketing drive will celebrate “the joys of digital reading – without needing to buy a dedicated device”. A three-month... Continue reading at The Bookseller

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
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PPA Conference: Stylist editor reveals how free title competes in challenging market

It would be a big surprise if one of the major publishers were to follow Stylist magazine and launch a mainstream free women's title, according to Lisa Smosarski, editor of Stylist, who believes such a move would be a "big step". Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
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