MIT Technology Review Redesigns for the Greater Good

One of many memorable covers in the long history of MIT Technology Review's various iterations arrived in October of 2012 in the form of a close-up portrait of Apollo 11 moonwalker Buzz Aldrin above the tagline, "You promised me Mars colonies. Instead, I got Facebook." Six years later, we still don't have condo's on the red planet, but we do find ourselves in an increasingly fraught conversation about the positive and negative impacts of technological advancement—and a 121-year-old magazine wants to host it. "As the leader, I’m trying to get people rallying behind this vision of MIT Technology Review as the most authoritative, influential, and trusted media platform in technology," says Elizabeth Bramson-Boudreau, who arrived from The Economist in 2015 before rising to CEO and publisher last summer. "That's a very hubristic goal and vision." A major step toward fulfilling that mission comes to fruition next week with the release of the magazine's July/August issue, the first since a major redesign (and reinvestment), replete with an elevated paper stock, bolder graphics and typography, and a book-like, single-topic focus. Folio: sat down with Bramson-Boudreau to learn more about the redesign and the role of a technology-focused print magazine in 2018. [caption id="attachment_127231" align="alignright" width="200"] Elizabeth Bramson-Boudreau[/caption] Folio: The redesign is being rolled out as part of what's been called a new mission for MIT Technology Review. What do you... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-06-28 00:00:00 UTC ]
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