Microsoft's Sprightly lets iPhone users build simple ads on the go

Microsoft has launched an iOS version of its mobile design app, Sprightly, which helps small businesses design snazzy promotional materials without needing a PC or complicated tools.Sprightly helps people create flyers, e-cards, catalogs and price lists on their phones. Designs can then be shared through platforms like Facebook and WhatsApp to reach customers.  Microsoft has built its business helping companies be productive on PCs, and this tool could be a way for it to stay relevant in a world that has moved to mobile. The app could attract users of Microsoft Publisher, the company's desktop publishing application.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2016-06-08 00:00:00 UTC ]
News tagged with: #reach customers #stay relevant

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The Canadian approach to fighting ad blockers: trade ads for user data

U.S. publishers could learn a thing or two about fighting ad blockers from their counterparts up north. Narcity Media, which runs a pair of city-focused sites aimed at Canadian millennials, last week started asking ad blockers to log in with their Facebook accounts if they wanted to read its... Continue reading at Digiday

[ Digiday | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #facebook accounts #ad blockers #user data


TikTok users are surprised to find themselves in ads for the app

Elijah Jay is wants nternet stardom, almost anywhere he can get it, just not as a TikTok salesman. But that’s exactly what he became when the social media company used one of his videos in an ad that ran on Snapchat. Jay's video, in which he performs a balloon-swallowing stunt, has been seen by... Continue reading at Advertising Age

[ Advertising Age | 2019-10-07 09:00:00 UTC ]
More news stories like this | News stories tagged with: #digital media #twin brother #full-time job #bad form #e-mail statement


Microsoft now lets you install Ubuntu Linux in Windows 10 using the Hyper-V Manager

Microsoft has been gradually hugging Linux closer to its heart, making it ever easier to install Linux-based operating systems within Windows 10. Now Ubuntu fans have a new option when it comes to installing their favorite distro. It is now possible to install either Ubuntu 18.04 LTS or 19.04... Continue reading at Betanews

[ Betanews | 2019-05-17 12:05:02 UTC ]
More news stories like this | News stories tagged with: #linux system


Apple, Johns Hopkins partnership lets students use iPhone, Apple Watch as ID

Johns Hopkins University students will no longer need to carry a physical identification card, thanks to a partnership with Apple. Starting this week, students can flash their iPhone to get into their dorm buildings, print papers at the campus library or buy apparel at the university book store.... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campus library #apple watch


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #greater oversight #charging advertisers #advertisers target #facebook decided #people interested


Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #greater oversight #charging advertisers #advertisers target #facebook decided #people interested


Facebook users cannot avoid location-based ads, investigation finds

No combination of settings can stop location data being used by advertisers, says reportFacebook targets users with location-based adverts even if they block the company from accessing GPS on their phones, turn off location history in the app, hide their work location on their profile and never... Continue reading at The Guardian

[ The Guardian | 2018-12-19 00:00:00 UTC ]
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A new Snapchat feature lets publishers create live stories out of users’ posts

Snapchat is launching a new feature with 26 publishers including CNN and NBC Sports. And unlike a lot of platform features, it doesn't require a ton of resources. The post A new Snapchat feature lets publishers create live stories out of users’ posts appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform features #nbc sports


Snapchat Spends Black Friday Serving HBO Ads to Every User on its Service

Snapchat users emerging from their tryptophan haze this morning will see a promoted story from HBO with a message telling Black Friday shoppers to stay home and watch "Game of Thrones" instead. The ad is the first since Snapchat began serving ads to go out to every user in the country.The ad can... Continue reading at Advertising Age

[ Advertising Age | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners #stay home #promoted story


Apple News Lets Publishers Test Serving Ads From Google's DoubleClick

Apple's latest iOS is out, the news app is updated, and for publishers a new ad serving trial is under way with help from an unlikely ally, Google.A select group of publishers are testing ad insertions into their Apple News pages using DoubleClick For Publishers, according to a number of... Continue reading at Advertising Age

[ Advertising Age | 2017-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners #cond nast #select group #news app #apple news


Top publishing execs say interstitial ads are the worst user experience trade-off

Digital media means user experience often is compromised for aggressive monetization tactics. We took a temperature check to find the biggest issues. The post Top publishing execs say interstitial ads are the worst user experience trade-off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-08-02 00:00:00 UTC ]
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As Apple Seeks To Please News Publishers, Users Worry About An Ad Influx

Apple is said to be making it easier for publishers to place ads in its News app and even solicit micropayments, raising concerns about user experience. Today Apple’s News app is relatively uncluttered by ads. Actually there are very few ads anywhere. Part of the reason for that is that... Continue reading at Fast Company

[ Fast Company | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #user experience #raising concerns #news app


Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads

Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age

[ Advertising Age | 2017-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #intended audience #hearst television #ae networks #automated system


Leaked Windows 10 build shows Microsoft filling a major content hole: Ebooks

For years, Microsoft has sold movies, TV shows, and music, in addition to apps—but not ebooks. A leaked Windows 10 build, however, shows Microsoft plans to shore up that gap in an upcoming release. The leaked build obtained by MSPowerUser reveals a dedicated section of the Windows Store where... Continue reading at PC World

[ PC World | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stay tuned #books section #edge browser #dedicated section #upcoming release #tv shows


Duolingo introduces chatbots to help iPhone users learn a foreign language

There are many ways to try to learn a new language, ranging from audio books and text books, to software and web-based options. One learning tool that's proving popular at the moment is Duolingo, and a new feature has been introduced that helps to provide an immersive linguistic experience. It... Continue reading at Betanews

[ Betanews | 2016-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #proving popular #learning tool #audio books #foreign language


Instagram Is Finally Letting Users Hide Inappropriate Comments

Brands, celebrities and plenty of average people have all received their unfair share of abuse by anonymous (and non-anonymous) trolls on Instagram. Finally, the Facebook-owned company is taking a more effective approach to filtering unwanted remarks in a way that amounts to more than deleting... Continue reading at AdWeek

[ AdWeek | 2016-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse backgrounds #mobile photo-


4 ways to be a considerate late-night iPhone or iPad user

There’s nothing like a late-night chapter of a Kindle book to put me right to sleep, but the glow of my iPhone’s screen tends to keep my wife awake—and if a jarring iOS notification sounds or buzzes, well, that certainly doesn’t help her slumber.While the new Night Shift mode (which finally... Continue reading at PC World

[ PC World | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve collected #kindle book


Study: More than half of all ad blocker users would disable them to read content

The IAB and YouGov has found that 22 percent of U.K. adults have installed ad blockers, up from 18 percent in October. Although a silver lining for publishers is that 54 percent of users would turn off blockers in order to read content. Martin Ashplant, digital director at the Metro, points out... Continue reading at Digiday

[ Digiday | 2016-03-01 00:00:00 UTC ]
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Snapchat Is Slowly but Surely Letting More Brands Run Long Video Ads

Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek

[ AdWeek | 2016-01-29 00:00:00 UTC ]
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