Metro’s Mobile Roadmap: 'We Need to Look at Everything'

Martin Ashplant is returning to Metro, the U.K.’s free urban paper, as digital director during a tense time for news publishing. Projects like Google’s AMP are adding more platforms for publishers to partner with, and many readers ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-11-19 00:00:00 UTC ]
News tagged with: #martin ashplant #digital director #news publishing

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NLT and Uber to launch mobile library scheme in London and Manchester

To help parents make more time for family bedtime stories, the National Literacy Trust has partnered with transport network Uber to launch a “mobile library” scheme starting next month in London and Manchester. Continue reading at The Bookseller

[ The Bookseller | 2019-03-05 00:00:00 UTC ]
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3Doodler's mobile app is like a coloring book for 3D printing

3Doodler is finally launching a mobile app, and it'll come with step-by-step instructions you can follow to hone your 3D-printing skills. The company will also roll out a new project every week to give you something fresh to work on after you've alre... Continue reading at Engadget

[ Engadget | 2019-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #coloring book #3d printing


How eMagazines Delivers Better Magazines (and Customer Service) on Mobile

Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital version #staying connected #free online


With a Murdoch in Charge, a Start-Up Leads the Way on Mobile Video

The set of Brother, Vertical Networks’ irreverent digital magazine for young men, which publishes daily on Snapchat and Facebook. Continue reading at The New York Times

[ The New York Times | 2018-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile video #vertical networks #young men


WTF is header bidding for mobile apps?

Once seen as just a glorified hack, header bidding has now become a standard practice in digital media. While this process has been extremely successful at optimizing programmatic ad inventory for desktop publishers, the industry is now shifting toward mobile. So, WTF is header bidding for... Continue reading at Digiday

[ Digiday | 2018-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post wtf #mobile apps #header bidding #extremely successful


Facebook embraces the mobile app version of header bidding

Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age

[ Advertising Age | 2018-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real time #ad space #demand sources #ad network


The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers move #distributed content #direct relationships


Ignore mobile at your peril, Rajan warns indie publishers

It is vital that publishers implement mobile strategies and exploit data about audience, BBC media editor Amol Rajan has said, whilst discussing the challenges facing organisations such as Facebook and the BBC. Continue reading at The Bookseller

[ The Bookseller | 2018-03-09 00:00:00 UTC ]
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Google Debuts AMP Stories for Mobile Readers

AMP Stories. Credit: GoogleGoogle has launched AMP Stories, a feature that lets publishers create content similiar to Instagram Stories, but for mobile websites.AMP, short for Accelerated Mobile Page, loads content extremely fast. The open-source project was led by Google roughly two years ago,... Continue reading at Advertising Age

[ Advertising Age | 2018-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile websites #mobile readers #instagram stories #google makes #conde nast


T-Mobile CEO John Legere lists Manhattan penthouse for $22 million

T-Mobile US CEO John Legere wants to sell his New York penthouse for $22 million. The four-bedroom, four-bathroom apartment in Manhattan's Lincoln Square neighborhood has a view of Central Park and was originally owned by newspaper publisher William Randolph Hearst, according to the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$22 million #central park #$18 million


Google’s emphasis on mobile page speed will hit CNN, WSJ and other top sites

With Google about to start ranking mobile sites by speed, we looked at which top publishers are ready and which could use improvement. The post Google’s emphasis on mobile page speed will hit CNN, WSJ and other top sites appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #top publishers


Mobile Referendum: How Native Advertising Can Close the New Attention Gap

[Partner Content] Not only do publishers need to ensure their readiness, they need to demand their tech partners support native component-based advertising. The post Mobile Referendum: How Native Advertising Can Close the New Attention Gap appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #partner content


WI13: Remaking Bookselling by Going Mobile

In an era where food trucks are the new black, booksellers taking a page from that book by bringing books to where the customers are. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #food trucks #bringing books


Facebook Is Testing a Separate Destination for Local News in Its Mobile Apps

Facebook began testing a feature aimed at providing a destination for local news, in addition to content that can already be found on News Feed and on publishers' pages. Mobile users in six cities--Billings, Mont.; Binghamton, N.Y.; Little Rock, Ark.; New Orleans; Olympia, Wash.; and Peoria,... Continue reading at AdWeek

[ AdWeek | 2018-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local news #mobile apps #mobile users


D.C. Metro Spotlight: First Book Keeps Looking After Young Readers

The 25 year-old nonprofit has engendered the distribution of more than 170 million free and affordable low-cost books and educational materials to educators and community leaders since 1992. It's just getting started. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #metro spotlight #young readers #educational materials


D.C. Metro Spotlight: Jed Lyons, D.C. Institution

The president and CEO of Rowman & Littlefield, one of independent publishing’s most respected figures, looks back on four decades of publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishing #metro spotlight #rowman littlefield


D.C. Metro Spotlight: Books for Everyone

The metro Washington, D.C., area is home to an unusual group of publishers, many of which release the works of think tanks, well-known institutions, and universities. That makes for an eclectic mix. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #metro spotlight #eclectic mix


D.C. Metro Spotlight: BookTV Keeps Its Focus on Authors

For 48 hours each weekend, C-SPAN’s BookTV gives readers nonstop access to authors appearing in public across the country. It's ramping up regional coverage too. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors appearing #metro spotlight


D.C. Metro Spotlight: In the Nation's Capital, Even the Books Are Mission Driven

Washington, D.C.’s laser-focused publishers are eager to shape the world around us. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #metro spotlight


French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles

Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-04 00:00:00 UTC ]
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