Magazines Lean into the Royal Wedding Across Platforms

How brands are harnessing social, live streaming and special editions to make the most out of the last House of Windsor wedding for the next few decades. The post Magazines Lean into the Royal Wedding Across Platforms appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-05-18 00:00:00 UTC ]

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Bloomberg Media: Publishers should pause before rushing to platforms

Speaking at the Digiday Publishing Summit, Bloomberg CEO Justin B. Smith said publishers should pause in their rush to having a presence on every platform and “consider what’s really happening there.” He added: “It’s not that it’s pure doomsday scenario, but rather a call for caution and really... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
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How publishers are adapting their video strategies in the age of platforms

Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday

[ Digiday | 2016-03-31 00:00:00 UTC ]
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BEA 2015: A Princess for all Ages

After 18 bestselling books, two hit Disney movies, and 15 years, Meg Cabot’s Princess Diaries series is coming to an end when "Royal Wedding" (Morrow) hits stores in June. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
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Publishers offer more exclusive retailer deals

Publishers are increasingly experimenting with retailer exclusives, special editions and digital-first releases in order to make books stand out and give them the best chance of becoming bestsellers. Continue reading at The Bookseller

[ The Bookseller | 2015-02-28 00:00:00 UTC ]
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Poetry and Booker winner for World Book Night 2015

Poetry, Young Adult titles and a Booker Prize winning author feature on the list of books to be given away during World Book Night 2015. Special editions of the 20 titles will all be given away by thousands of volunteers, who can now begin applying to take part in the annual event on 23rd April... Continue reading at The Bookseller

[ The Bookseller | 2014-12-02 00:00:00 UTC ]
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Consumers still "reluctant" to spend—BRC

Publication Date: Tue, 07/06/2011 - 09:40 UK like-for-like retail sales tumbled 2.1% on May 2010 according to new figures from the British Retail Consortium (BRM), revealing consumers’ "fundamental reluctance to spend”. The BRC reported book sales during May 2011 also remained "down”, despite a... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
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Book sales spring back after Royal Wedding week

Written By: Philip Stone Publication Date: Tue, 10/05/2011 - 15:50 Book sales bounced back after a dire seven days in the week of the Royal Wedding in which physical book sales plummeted to an eight-year low. According to Nielsen BookScan data, spending in the seven days to 7th May was up... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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Wedding fever blights April bounce

Written By: Philip Stone Publication Date: Thu, 05/05/2011 - 15:46 Physical book sales in the month of April were the lowest in six years, due largely to a terrible seven days for booksellers in the week of the Royal Wedding. Printed book sales over the four weeks to 30th April period totalled... Continue reading at The Bookseller

[ The Bookseller | 2011-05-05 00:00:00 UTC ]
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Retailers anticipate "busy" bank holiday double

Written By: Bookseller Staff Publication Date: Thu, 21/04/2011 - 08:00 Bookshops are readying themselves for the upcoming four-day back-to-back bank holiday weekends created by Easter and the royal wedding, with stores broadly expecting a sales boost. Looking back at the last notable royal... Continue reading at The Bookseller

[ The Bookseller | 2011-04-21 00:00:00 UTC ]
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Two Royal Wedding Cakes; Two Cookbook Connections

Fans of British royalty can read all they want about the April 29 wedding of HRH Prince William and Kate Middleton, but cookbook readers may be interested in learning about the event from a different perspective. As befits a royal wedding, there will be more than one cake for guests to enjoy on... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-04 00:00:00 UTC ]
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Knitting book proves favourite Royal Wedding yarn

Written By: Philip Stone Publication Date: Wed, 16/03/2011 - 14:50 Fiona Goble's 64-page Knit Your Own Royal Wedding (Ivy Press), which comes with a backdrop of Westminster Abbey "so that you can display your creations in authentic surroundings", is the current sales leader in the incredibly... Continue reading at The Bookseller

[ The Bookseller | 2011-03-16 00:00:00 UTC ]
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Quadrille set to lead Wills and Kate up the aisle

Written By: Laura Richards Publication Date: Fri, 25/02/2011 - 11:47 Satirical photographer and filmmaker Alison Jackson will be focusing her eye on the Royal Wedding with a new book from Quadrille about Prince William and Kate Middleton's forth­coming nuptials. Anne Furniss, Quadrille... Continue reading at The Bookseller

[ The Bookseller | 2011-02-25 00:00:00 UTC ]
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