M&A Update: Wainscot Acquires Two B2B Mags from Scranton Gillette

New Jersey-based Wainscot Media announced this week that it has acquired a pair of B2B healthcare industry magazines from Scranton Gillette Communications for an undisclosed sum. The 8x frequency Imaging Technology News and bimonthly Diagnostic and Interventional Cardiology, both of which trace their origins back to 1961, will join a Wainscot portfolio consisting of several dozen healthy living, luxury lifestyle and regional magazines, as well as the fashion industry B2B titles Earnshaw's and Footwear Plus, which it acquired last May. Both magazines will retain their existing staffs and remain in place in their Arlington Heights, Ill. offices following the sale, Wainscot says, continuing to report to VP and group publisher Diane Vojcanin, who is joining the company from Scranton Gillette. The acquisition represents a return to medical publishing for Wainscot CEO Mark Dowden, a former longtime exec at Dowden Health Media, which was acquired by Lebhar-Friedman in 2006. Months after that sale, the Dowden family reacquired the company's four consumer-facing regional magazines, New York Spaces, Bergen Health & Life, Monmouth Health & Life and Morris Health & Life, forming Wainscot Media, which Mark Dowden took over as president before rising to CEO in 2016. In addition to its various regional healthy living titles, Wainscot counts several major New Jersey hospitals as custom publishing clients. "The deal is a natural outgrowth of our medical publishing heritage,"... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-14 19:19:58 UTC ]

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