Lululemon menswear stores quietly close after short-lived runs

Lululemon Athletica Inc. has quietly closed its men’s standalone stores in New York City and Toronto even as it plans to more than double its men’s business in the next five years. The retailer found that guests respond better to Lululemon “as a dual-gender brand,” spokeswoman Erin Hankinson said when asked about the locations. “We continually test and learn at Lululemon—which is what we did with the men’s stores.” The small-format men’s location in Toronto, dubbed “The Local,” opened in December 2016 complete with merchandise, a ping pong table and cold brew coffee. It closed last year, Hankinson confirmed. The New York City men’s location in Manhattan’s swanky Soho neighborhood, which opened in 2014, was consolidated into a larger format store about four blocks away. The quiet closing of the men’s concept stores doesn’t mean the athleticwear company is giving up on men. Quite the contrary: The Vancouver-based retailer said this spring it expects to more than double its men’s revenues by 2023. In the first quarter, Lululemon men’s same-store sales grew at a rapid 26 percent clip from the year earlier. In the last few months, the upscale athleticwear maker has announced plans to introduce shoes and rolled out personal care products for men and women. The company is focused on building out its more productive stores, "which will continue to create space for category expansions and will help to grow our business, specifically in men’s," Hankinson said. "When we expand... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-19 20:05:22 UTC ]

Other news stories related to: " Lululemon menswear stores quietly close after short-lived runs "

Double Lives: On Louise Brooks’s “Thirteen Women in Films”

Featured image: Louise Brooks, interviewed in Lulu in Berlin, 1984 ¤ IN 1966, GENTLEMEN PREFER BLONDES AUTHOR and screenwriter Anita Loos drolly paid tribute to one of the cinema’s most iconic brunettes. Loos had first been friendly with Louise Brooks “in California when she was an early-day sex... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-08-15 15:00:27 UTC ]
More news stories like this

The best of Lululemon’s online sale, from tank tops to swim trunks

Markdowns are live for five days only. Lululemon rarely has markdowns, but the online shopping deities have blessed us with the opportunity to shop the athleticwear brand’s stretchy, flattering, soft, comfortable-as-hell goodies on sale. Lulu is featuring on-sale gear and apparel in every... Continue reading at Fast Company

[ Fast Company | 2020-07-09 10:51:22 UTC ]
More news stories like this

How Chaos Is The Only Sure Thing

An interview with Lulu Miller, co-founder of the podcast Invisibilia, whose new book "Why Fish Don't Exist" could not be better timed. Continue reading at HuffPost

[ HuffPost | 2020-04-11 10:00:15 UTC ]
More news stories like this

Oscar nominations announced, Academy still LOVES white dudes.

Sooo. People are pissed—rightly so, I think—about the particularly white, particularly male slate of nominations for this year’s Academy Awards.* For example, in a year with movies like Little Women (directed by Greta Gerwig), The Farewell (directed by Lulu Wang), and Hustlers (directed by... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-13 15:46:10 UTC ]
More news stories like this

Lulu Wang’s Grandmother Learned That She Has Cancer From The Farewell, Lulu Wang’s Film About Not Telling Her Grandmother That She Has Cancer

“We haven’t talked about it, so I’ll see what happens when I see her,” Wang told the audience. Continue reading at Slate

[ Slate | 2020-01-06 00:00:34 UTC ]
More news stories like this

Editors’ Picks: Our Favorite Magazine Articles of 2019

Second only to the occasional test kitchen tour, the biggest perk of editing Folio: is the constant reminder that magazines overwhelmingly remain the primary medium for the greatest long-form journalism being produced today. As another year ends, we once again turned to the tastemakers... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-30 17:04:32 UTC ]
More news stories like this

What Are We Saying When We Grant a Movie ‘Universal’ Status?

It is a truth universally acknowledged, that a critic praising Lulu Wang’s The Farewell must describe it as “universal.” A close cousin to “accessible,” “anyone,” “everybody,” and “all families,” the word “universal” is used especially often to applaud the wide reach of culturally specific films... Continue reading at Literrary Hub

[ Literrary Hub | 2019-09-13 08:48:08 UTC ]
More news stories like this

After Jeffrey Epstein’s death, conspiracies—and journalism—flourish

On Saturday morning, ABC News reported that Jeffrey Epstein—the financier recently charged with trafficking underage victims for sex—had killed himself in his jail cell. Other outlets were quick to follow up. So were conspiracists. Baseless theories flooded the internet from every conceivable... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-08-12 11:54:50 UTC ]
More news stories like this

Laughing through the tears: Lulu Wang navigates contradictions in The Farewell

Opening in the middle of the hot, hazy blockbuster season, Lulu Wang's The Farewell — based on a very personal, bittersweet experience from her own life — is being described as an indie hit of the summer. Continue reading at CBC

[ CBC | 2019-07-21 08:00:16 UTC ]
More news stories like this

Poopers and bloopers: the greatest TV fails

It’s 50 years since Lulu the elephant went rogue on Blue Peter. We look back at the biting ferrets, gurning kids and sweary slips that have delighted viewers, and ask: are they a dying breed?Studio G at the BBC’s old Lime Grove studios in London was on the second floor of the building, meaning... Continue reading at The Guardian

[ The Guardian | 2019-07-02 15:03:55 UTC ]
More news stories like this

Nalu Scientific awarded $200,000 grant to design affordable research tech

Honolulu-based Nalu Scientific has been awarded a $200,000 grant by the U.S. Department of Energy to develop a camera that could make physics research more affordable for the DOE and individual researchers. Nalu Scientific plans to commercialize the ultrafast pixel array camera, which would... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-06-26 00:54:45 UTC ]
More news stories like this

Lululemon menswear stores quietly close after short-lived runs

[ Advertising Age | 2019-06-19 20:05:22 UTC ]
More news stories like this

Lululemon’s first skincare products get you from workout to work without a shower

Lululemon launches Self Care, a skincare line carefully designed to make the post-workout shower unnecessary. Let’s face it: Post-gym showers ruin everything. You plan your day, trying to squeeze in a run or spin class during your lunch break. But you worry you won’t have enough time to clean... Continue reading at Fast Company

[ Fast Company | 2019-06-18 09:10:10 UTC ]
More news stories like this

Waterstones' early Fire and Fury stock sells out 'within minutes'

UK booksellers are scrambling for stock of Michael Wolff’s sensational Fire and Fury exposé of Donald Trump’s presidency, with the title already out of stock at major retailers in the US. Continue reading at The Bookseller

[ The Bookseller | 2018-01-06 00:00:00 UTC ]
More news stories like this

All You Makes a Big Change on the Newsstand

Time Inc.'s All You is broadening its distribution, moving beyond the exclusive newsstand deal it had with retail giant, Walmart. The April issue of the smart-shopping magazine will be available at major retailers across the country, including Target, CVS, Walgreens and Barn Continue reading at Folio Magazine

[ Folio Magazine | 2014-02-25 00:00:00 UTC ]
More news stories like this