Just How Important Is Jony Ive To Apple?

The iMac, the iPod, the iPhone, the iPad. These wonder devices were not given to us from the mind of one man, but two. Now with Steve Jobs gone, Apple's most valuable asset is Jony Ive. Just how valuable? The company would have a hard time recovering if he left, says the man who wrote the book on him.Steve Jobs is largely credited with turning Apple around from a near-bankrupt company to the technology powerhouse of the 21st century. But could he have done it without his trusted designer Jony Ive? I sat down with Leander Kahney, the former Wired editor, current Cult of Mac Editor-in-Chief, and The New York Times bestselling author of Jony Ive, the biography of Apple's design star, to find out.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2013-11-20 00:00:00 UTC ]
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