John Hitchin obituary

My father, John Hitchin, who has died aged 88, was a marketing and publicity specialist in the publishing industry who spent three decades with Penguin Books, where he was responsible for a number of innovations, including the first paperback gift set and the first display “dump” bin. As Penguin’s development director in the early 1970s he also launched the Puffin school book club and persuaded Sainsbury’s to start selling books.John initially trained in retail at Harrods, becoming the haberdashery department manager there before joining Penguin in 1959. He started in Penguin’s publicity department, becoming the company’s first European representative (under Allen Lane), and then publicity manager in 1962, after which he was its first educational marketing manager, in which role he launched the Penguin Education division. It was after he became development director in 1973 that John launched the Puffin school book club. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2021-10-28 19:33:32 UTC ]
News tagged with: #penguin books #john hitchin #development director #early 1970s #allen lane #publicity manager #book club #puffin #publishing industry

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[ Publishers Weekly | 2020-05-21 04:00:00 UTC ]
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Watch 'Station Eleven' author Emily St. John Mandel at the L.A. Times Book Club

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[ Los Angeles Times | 2020-05-19 23:03:32 UTC ]
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John Cleese's 'practical and amusing' book on creativity to Hutchinson

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[ The Bookseller | 2020-05-19 16:21:38 UTC ]
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[ Publishers Weekly | 2020-05-19 04:00:00 UTC ]
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[ Publishers Weekly | 2020-05-18 04:00:00 UTC ]
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[ Publishers Weekly | 2020-05-13 04:00:00 UTC ]
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[ Publishers Weekly | 2020-05-11 04:00:00 UTC ]
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Jeremy Trafford obituary

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[ The Guardian | 2020-05-05 11:07:04 UTC ]
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[ Publishers Weekly | 2020-05-04 04:00:00 UTC ]
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[ Publishers Weekly | 2020-04-28 04:00:00 UTC ]
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[ The New York Times | 2020-04-28 01:32:18 UTC ]
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'Station Eleven' author Emily St. John Mandel joins the L.A. Times Book Club May 19

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[ Los Angeles Times | 2020-04-23 22:16:10 UTC ]
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[ Publishers Weekly | 2020-04-07 04:00:00 UTC ]
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[ Publishers Weekly | 2020-04-06 04:00:00 UTC ]
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[ Publishers Weekly | 2020-03-31 04:00:00 UTC ]
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[ World Literature Today | 2020-03-30 15:27:14 UTC ]
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[ The Washington Post | 2020-03-23 18:17:00 UTC ]
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[ The Washington Post | 2020-03-23 16:49:44 UTC ]
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[ The Bookseller | 2020-03-15 17:46:06 UTC ]
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