Jane's Patisserie takes the cake in the top spot

Baking blogger Jane Dunn's cookbook Jane's Patisserie (Ebury) has risen straight into the UK Official Top 50 number one spot, selling 44,444 copies through Nielsen BookScan's Total Consumer Market in its first three days on sale.  Continue reading at 'The Bookseller'

[ The Bookseller | 2021-08-10 07:50:17 UTC ]

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Nielsen and TV networks clash again over Amazon data as MRC debates adoption

Nielsen says networks had months to integrate their own streaming data, but networks deny meaningful talks happened.  Continue reading at Advertising Age

[ Advertising Age | 2023-08-30 21:14:51 UTC ]
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Nielsen opens big data for trading without MRC accreditation or explaining some of its figures

Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age

[ Advertising Age | 2023-08-28 09:30:00 UTC ]
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As Nielsen incorporates Amazon’s own data, networks demand answers

TV network executives are alleging bias from two referees in the industry—Nielsen and the Media Rating Council. Continue reading at Advertising Age

[ Advertising Age | 2023-08-25 13:30:25 UTC ]
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Naomi Duguid 'The Miracle of Salt' Cookbook Review: A Vital Reference for Pickling, Preserving, and Flavoring

Naomi Duguid’s The Miracle of Salt is a magnificent single-ingredient trip around the world. Continue reading at Wired

[ Wired | 2023-08-22 13:00:00 UTC ]
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YouTube will trade on its own co-viewing data, sparking agency pushback

Nielsen guarantees will remain an option, at least for now, as YouTube joins Amazon in alt currency movement. Continue reading at Advertising Age

[ Advertising Age | 2023-08-21 09:00:00 UTC ]
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How did Suits become America’s most-watched TV show of the summer?

The 2010s legal drama has broken records since hitting US Netflix, shining light on viewing patterns in a fragmented television landscapeSince I work in the business of talking television, I am often asking people what they’re watching. And this summer, the predominant answer – usually in the... Continue reading at The Guardian

[ The Guardian | 2023-08-17 18:02:26 UTC ]
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Paramount and Omnicom testing Nielsen measurement alternatives in buy-side platforms

Partnership will test buy-side systems’ ability to run on alternative currencies, and what it means for next steps. Continue reading at Advertising Age

[ Advertising Age | 2023-08-17 14:00:00 UTC ]
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The Morning After: Twitter hands over Trump’s DMs

Newly unsealed court filings reveal how much data Xwitter has handed over to the January 6 investigation. This includes all tweets sent, drafted, liked and retweeted – even if they were subsequently deleted – by Donald Trump’s official account. This cache also included DMs sent, received or... Continue reading at Engadget

[ Engadget | 2023-08-17 11:15:13 UTC ]
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Report finds YouTube more popular than TikTok for young book buyers

Despite recent stories about the popularity of BookTok, Neilsen’s survey found more of those aged between 14-25 searched YouTube for new reads YouTube trumps TikTok as the most popular online platform for young people to discover new books, according to a report by Nielsen BookData.Nielsen,... Continue reading at The Guardian

[ The Guardian | 2023-08-07 14:48:11 UTC ]
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Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
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Book Deals: Week of July 10, 2023

William Morrow lands Hugo and Nebula award winner Nnedi Okorafor, drag queen Kim Chi sells a cookbook to Union Square, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
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Cannes Today—AI obsession, Edelman stalked, Spike Lee's Cannes take and more

Welcome to Day Four of Ad Age’s Cannes Today newsletter. Reading online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Click here for a recap of Day Three. AI overload As everyone knows, unless you are... Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 19:48:12 UTC ]
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How the Joint Industry Committee will certify Nielsen alternatives

Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 07:00:00 UTC ]
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Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta... Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
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Why measurement rivals Nielsen and EDO are teaming up

Disney, Warner Bros. Discovery and Mediahub among early users of the integrated data from Nielsen and EDO. Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 09:00:00 UTC ]
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Black creators drive higher media value for marketers, study finds

A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age

[ Advertising Age | 2023-06-13 14:00:00 UTC ]
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Bloomsbury reports sales surge as people buy books as ‘affordable diversion’

Harry Potter publisher says in challenging economic times books are seen as cheap form of entertainmentBloomsbury Publishing, the home of Harry Potter, has revealed a rise in annual sales as it said people were turning to books as a cheap form of entertainment as finances were squeezed.Sales of... Continue reading at The Guardian

[ The Guardian | 2023-05-31 13:38:54 UTC ]
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Horizon reaches currency deal with Nielsen rival VideoAmp

Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age

[ Advertising Age | 2023-05-24 13:00:00 UTC ]
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YouTube adds VideoAmp to its data clean room

Nielsen and iSpot.tv also have integrations as YouTube rounds out measurement options. Continue reading at Advertising Age

[ Advertising Age | 2023-05-17 10:00:00 UTC ]
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