Facebook Instant Articles update, allowing publishers to post multiple articles in each post, is a way of replicating daily email newsletters right in Facebook’s platform. Ten publishers, among them BuzzFeed, The Washington Post, The Sun and El País, are testing out the new feature before a wider roll-out. Readers can subscribe to receive notifications each time a bundle is posted. The success measures and increase in ad placements, however, are still TBC. The post ‘It helps build that daily habit’: Publishers use Instant Articles bundle for daily must-reads appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-16 00:00:00 UTC ]
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Facebook Instant Articles update, allowing publishers to post multiple articles in each post, is a way of replicating daily email newsletters right in Facebook’s platform. Ten publishers, among them BuzzFeed, The Washington Post, The Sun and El País, are testing out the new feature before a... Continue reading at Digiday
[ Digiday | 2017-01-16 00:00:00 UTC ]
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In a move likely meant to stay on publishers' good side, Facebook is trying out a new way to help users discover more news (real news). Starting Thursday, Facebook will let nearly a dozen publishers—including BuzzFeed, El Pais, Fox News and The Washington Post—include more than one Instant... Continue reading at AdWeek
[ AdWeek | 2017-01-11 00:00:00 UTC ]
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Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek
[ AdWeek | 2015-12-10 00:00:00 UTC ]
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Facebook began testing ads in the related articles section of its Instant Articles in late March, and the results for publishers in the test group promoted the social network to expand the test to all publishers Thursday. Facebook introduced Instant Articles in May 2015 as a way to enable... Continue reading at AdWeek
[ AdWeek | 2017-06-08 00:00:00 UTC ]
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While arguing against intolerance, Azar Nafisi draws parallels between literary dystopias and contemporary America. Continue reading at The Washington Post
[ The Washington Post | 2022-04-29 12:00:16 UTC ]
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Booksellers are relying on support and innovation from publishers to help drive sales this year, as the industry's retailers urge the public to shop locally. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 07:03:01 UTC ]
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A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-23 00:00:00 UTC ]
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Bustle Digital Group acquired Flavorpill Media Inc. to build out the company's experiential programming, Bustle said. Additional terms of the acquisition, which is effective immediately, were not made public. Flavorpill Media Inc. is an online publisher and experiential brand that launched in... Continue reading at AdWeek
[ AdWeek | 2018-08-15 00:00:00 UTC ]
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Tapping into the robust audiobook market, Molly Barton announces a key new investor: Boat Rocker Media can leverage Serial Box's content for television and film production. The post Serial Box Has New Funding for Audio Bundling With Reading, as a ‘Publishing Studio’ appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-02-21 00:00:00 UTC ]
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Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek
[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Facebook is finally letting publishers build paywalls inside Instant Articles, but only on Android phones.On Thursday, the social network announced its latest remedy for publishers that while able to tap into large audiences on Facebook, are afraid to give away their content too cheaply. The... Continue reading at Advertising Age
[ Advertising Age | 2017-10-20 00:00:00 UTC ]
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The idea of subscriptions in Facebook's Instant Articles has been bandied about for quite some time, and an official test is finally underway. Head of news partnerships Campbell Brown, head of news product Alex Hardiman and product manager Sameera Salari announced in a Facebook Media blog post... Continue reading at AdWeek
[ AdWeek | 2017-10-19 00:00:00 UTC ]
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The platform said it's still committed to the fast-loading articles feature and is about to test new features to help publishers. The post With Facebook’s focus on video, publishers hear less about Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-06 00:00:00 UTC ]
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Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-04 00:00:00 UTC ]
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And publishers get to keep all of the revenue, says Mark Zuckerberg. The post Facebook Confirms Plan to Help Pubs Sell Subscriptions Through Instant Articles appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-08-25 00:00:00 UTC ]
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The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-20 00:00:00 UTC ]
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Facebook Wednesday introduced a way for publishers to compare the performance of their Instant Articles with that of the mobile web versions of the same content. The social network debuted its interactive, feature-rich, fast-loading Instant Articles in May 2015. Product manager Mona Sarantakos... Continue reading at AdWeek
[ AdWeek | 2017-07-20 00:00:00 UTC ]
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The software-development kit for Facebook's Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way. Partner engineering director Piyush Mangalick said in a Facebook Media blog post that an... Continue reading at AdWeek
[ AdWeek | 2017-05-25 00:00:00 UTC ]
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Publishers say that Facebook can save Instant Articles by improving subscription products, letting pubs have more control over their inventory and sharing more user data. The post Publishers say Facebook can save Instant Articles with better data, subscription tools appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-25 00:00:00 UTC ]
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The venerable news publisher is applying lessons from its daily newsletter and podcast to get people to regularly open its Discover edition. The post How The New York Times plans to build a daily habit on Snapchat appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-25 00:00:00 UTC ]
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