"Innovative" campaign planned for Picoult

Hodder is planning its most "innovative" campaign for Jodi Picoult's next novel,... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-09-11 00:00:00 UTC ]
News tagged with: #jodi picoult

Other Publishing stories related to: '"Innovative" campaign planned for Picoult'


"Innovative" campaign planned for Picoult

Hodder is planning its most "innovative" campaign for Jodi Picoult's next novel,... Continue reading at The Bookseller

[ The Bookseller | 2012-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jodi picoult


US govt plans mega $250m ‘defeat despair’ Covid-19 campaign

Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states. Continue reading at Media Week

[ Media Week | 2020-09-02 14:20:09 UTC ]
More news stories like this | News stories tagged with: #including tv #digital media


TV and radio plans revealed for Billy Connolly's first ever book publicity campaign

Two Roads will head up Sir Billy Connolly’s first ever book publicity campaign for Tall Tales and Wee Stories.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 13:05:19 UTC ]
More news stories like this | News stories tagged with: #billy connolly #wee stories


Russia’s Eksmo-AST Plans Major Foreign Rights Campaign at Frankfurter Buchmesse

Unsatisfied with the company's limited efforts in foreign rights sales in the past, Eksmo-AST's incoming general director says the company will go to Frankfurter Buchmesse this year with a big list of children's and literary titles.  The post Russia’s Eksmo-AST Plans Major Foreign Rights... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia #frankfurter buchmesse #literary titles


Picoult and Cannon campaigns in BMS quarterly wins

The Book Marketing Society has revealed the winners of its seasonal awards for September 2016 to January 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seasonal awards


How Condé Nast's Food Innovation Group Plans to Take Over the 'Food Internet'

Condé Nast's Food Innovation Group dominated 2016 in all of those areas: food, innovation and groups. FIG houses Bon Appétit (the magazine and multiple digital platforms), Epicurious (the website and app), The Farm (the branded content division), and the FIG Influencers Network (the blog... Continue reading at AdWeek

[ AdWeek | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drucker mann #younger generation #moving forward #brand partners #ll continue


Extensive marketing campaign planned for new Ness novel

Walker is printing exclusive editions of Patrick Ness’ new novel, The Rest of Us Just Live Here, as part of its sales and marketing campaign.   The special editions (priced £12.99) are case-bound and hardback, and come with a special print. The first 1,000 copies can be pre-ordered through... Continue reading at The Bookseller

[ The Bookseller | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #patrick ness #waterstones website #marketing campaign


Campaigners plan protest for Women's Library reopening

Campaigners are planning to picket the re-opening of the Women's Library tonight (12th March... Continue reading at The Bookseller

[ The Bookseller | 2014-03-12 00:00:00 UTC ]
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Summer campaigns seek to innovate

Publishers are seeking out innovative ways to target shoppers as they promote their big titles... Continue reading at The Bookseller

[ The Bookseller | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovative ways #big titles


California campaign watchdog agency seeks law barring use of campaign funds to fight harassment claims

"The Notebook," Nicholas Sparks' novel that sparked the hit 2004 film starring Ryan Gosling and Rachel McAdams, will be adapted into a musical. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nicholas sparks


Telegraph takeover: UK planning new laws to prevent foreign states owning assets

New legislation could thwart planned £600m purchase of media group by UAE-backed consortiumThe UK government plans to introduce legislation that would prevent foreign governments owning UK newspapers and news magazines in a significant move that could scupper the planned £600m sale of the... Continue reading at The Guardian

[ The Guardian | 2024-03-13 15:52:35 UTC ]
More news stories like this | News stories tagged with: #media group #redbird imi #investment firm #privately owned


Tattered Cover Files Updated Reorganization Plan

A new plan by the iconic Denver bookseller sees a streamlined company emerging from bankruptcy as early as June and returning to profitability next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller


79-unit residential project planned for Tribeca site with unloved tower

A developer is betting that people will pay top dollar for up-close views of one of the city’s most unloved sites: AT&T’s Long Lines Building in Tribeca, a windowless, 29-story hulk from the 1970s that routinely makes lists of New Yorkers’ least-favorite buildings.The plan, which was put... Continue reading at Crains New York

[ Crains New York | 2024-03-04 18:30:46 UTC ]
More news stories like this | News stories tagged with: #current size #united nations #world bank #market research #privately owned


After hiring new local executive, Australian startup plans to nearly triple Denver team

An Australian startup that recently hired a new North American president plans to grow its U.S. headquarters in Denver. The startup is a digital platform that helps privately owned businesses determine their valuation. It also helps create a roadmap for a successful exit, which could include a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-02-28 13:09:19 UTC ]
More news stories like this | News stories tagged with: #digital platform #younger generation #privately owned


With the Novel Prize, Three Anglophone Publishers Team to Champion Innovative Fiction

The biennial Novel Prize comes with a $10,000 purse and simultaneous publication in North America, by New Directions; the U.K. and Ireland, by Fitzcarraldo; and Australia and New Zealand, by Giramondo. In a twist, this year, the three publishers crowned two winners. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-28 05:00:00 UTC ]
More news stories like this | News stories tagged with: #simultaneous publication


Winter Institute 2024: Booksellers Troubleshoot and Innovate

On February 13, WI2024 presenters brainstormed ways to sustain connections with readers, listened to a 'Beyond the Binary' panel on identity, and lined up to have ARCs signed by nearly 80 authors at a bustling evening reception. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-14 05:00:00 UTC ]
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Tattered Cover Submits Bankruptcy Plans, Owes Nearly $4 Million to Creditors

On Tuesday, the ownership group that controls Denver's Tattered Cover bookstores filed the first part of its bankruptcy reorganization plans, citing some $3.1 million owed to unsecured creditors, including half a million dollars to its former CEO. A further $820,000 is owed to secured lenders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #unsecured creditors #$4 million #ownership group #million dollars


How brands are combining audio and video formats to boost digital campaign success

Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday

[ Digiday | 2023-12-14 15:56:06 UTC ]
More news stories like this | News stories tagged with: #video content #associate director #digital media