In Another Swipe at Google, Facebook's Mobile Ad Network Gets Into Desktop, Offers More Video Ads

Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and consumers, recently making its Live video widely available and adding video to its ad carousel on Instagram.Now the company is taking another step, offering two new video formats through its Audience Network, through which Facebook sells mobile ads beyond its own app and website. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-05-16 00:00:00 UTC ]
News tagged with: #social platforms #audience network

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VIDEO: News Corp splitting into two

Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World

[ BBC World | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #entertainment companies


European publishers united in Google challenge

In what is being called "an unprecedented show of solidarity," hundreds of Europe's leading publishers have joined forces to call on European Commission Vice President Joaquín Almunia to reject outright the draft measures offered by Google to end their abusive practices. Continue reading at Media Week

[ Media Week | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #joined forces


Popsugar Launches Blogger Network

From Fairchild Fashion Media’s NowManifest to Lucky magazine’s Style Collective, media companies have been snapping up bloggers left and right for the past several years. Now, female-focused digital company Popsugar is launching its own blogger network, Popsugar Select. The network launched... Continue reading at AdWeek

[ AdWeek | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eventually expand #ve found #cable channel


Google News opt-in is not good enough, German publishers say

German publishers will disappear from Google News on Aug. 1 unless they opt in to the service as Google seeks to comply with a new German law. But the publishers said on Monday that this is not good enough, they want a share in Google's revenue.The law will come into effect on Aug. 1 and gives... Continue reading at PC World

[ PC World | 2013-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #parts thereof #single words #news aggregators


Distributor Magnify, a Web Video Curator, Raises $1 Million

Magnify, a video distribution and curation startup, has raised $1 million from a group of investors that includes TED conference producer Chris Anderson and Chris Kelly, Facebook's former chief privacy officer. Magnify, which has previously raised $4.2 million over five years, helps publishers... Continue reading at AllThingsD

[ AllThingsD | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video distribution #york-based company


Google News Becomes Opt-In For German Publishers After Copyright Law Change

Since Google News began, publishers have complained that it scrapes their content and offers little in return, letting readers get vital parts of stories as short snippets. In late 2012, the site settled with Belgian publishers after a six-year-long ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #google news


Facebook to clone Flipboard next, report says

Facebook, which has never shied away from copying its rivals' features, is now working on a mobile service that would display news content in a visually appealing, magazine style, similar to what startup Flipboard already does.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile service


Rebecca Solnit's 'The Faraway Nearby' offers a storyteller's empathy

Rebecca Solnit offers a series of stories about life, health and connection, with a central thread relating to her preventative breast cancer surgery as well as her mother's Alzheimer's.Rebecca Solnit's latest book, "The Faraway Nearby" (Viking: 260 pp., $25.95), began with a delivery of 100... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rebecca solnit #faraway nearby


Google News in Germany asks publishers to opt-in for indexing, sidesteps copyright fees

Despite its "Defend Your Net" campaign last year, Google was unable to fully put the brakes on changes to German copyright law that may mean it has to pay up for news excerpts it indexes. As a result, the company announced that unlike the other 60 countries where Google News operates by relying... Continue reading at Engadget

[ Engadget | 2013-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company announced #txt file #publishers worldwide #free service #german law #search engines


More publisher offers for IBW

Further offers have been unveiled by publishers to help independent bookshops boost their... Continue reading at The Bookseller

[ The Bookseller | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher offers


IPG offers support as MPG rescue plan fails

The Independent Publishers Guild has brokered a deal with Ingram Content Group to support IPG... Continue reading at The Bookseller

[ The Bookseller | 2013-06-19 00:00:00 UTC ]
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CUP offers help to former printing staff

Cambridge University Press has said it will set aside a hardship fund to offer financial support... Continue reading at The Bookseller

[ The Bookseller | 2013-06-13 00:00:00 UTC ]
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Video: Hearst Digital Media’s Whitmore and Welker on the Group’s Next Steps

The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital space #user experience


Barnes & Noble Nook Snaps offer fresh literature in $2 bites

Barnes & Noble's Nook Store has offered short-form works much like those we've seen from Amazon's Kindle Shorts section, but they haven't really been a highlight. The company's new Nook Snaps program may give those quick reads their time to shine, however. The effort will see Barnes &... Continue reading at Engadget

[ Engadget | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #nook store #quick reads #coming back


Helping Readers Make Sense of Your Digital Brand Offers

Have a well-defined set of expectations for customers based on platform and device. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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Model Railroader Launches Paid Video Site

Hobby titles are proving to be fertile ground for video. Kalmbach Publishing's Model Railroader is the latest to expand its offerings, launching a paid video subscription site to its compliment the 79-year-old brand. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fertile ground


'Bridget Jones': Helen Fielding offers hints about third book

Helen Fielding discussed her new book, the third in the 'Bridget Jones' series, during Book Expo America in New York City. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-04 00:00:00 UTC ]
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Ingram Offers New POD Options Through IngramSpark

In an effort to streamline its print-on-demand offerings for small publishers, Ingram is launching IngramSpark, a program that will offer an inexpensive and easy-to-use platform for small publisher clients to distribute print and digital titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #digital titles


Hearst Is the Latest Publisher to Jump On Native Ad Trend

Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #latest publisher


Struggling for Ad Support, Huffington Mag Looks Past iPad

When The Huffington Post’s weekly iPad magazine Huffington transitioned from a pay model to free last August, advertising was intended to sustain the tablet-native title, as consumers had resisted paying for it. Almost a year postlaunch, it looks like advertisers are rejecting it, too. A... Continue reading at AdWeek

[ AdWeek | 2013-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high-water mark #david rittenhouse #neo@ogilvy #active users