How the Man Who Wasn't Supposed to Win Became Argentina's President

The government's hand-picked candidate Daniel Scioli, the governor of Buenos Aires province, was so heavily favored to win by a wide margin that he didn't turn up for the first presidential debate. Mr. Scioli, who is also from a wealthy family and lost an arm in an accident years ago while speedboat racing, then flew first class to Italy while Buenos Aires province was devastated by heavy flooding. Voters noticed. The government party disparaged Mr. Macri's close ally Maria Eugenia Vidal, who was running for Mr. Scioli's former governor post in a campaign Mr. Molla's team also handled. The government party mockingly dubbed Ms. Vidal "Heidi," after the children's book character."Sixty percent of the country, even those who were voting for Macri, were sure Scioli would win that Sunday," Mr. Molla said. (Elections are held on Sunday, making it easier for Argentines, who are legally required to vote, to get to the polls).Instead, Mr. Scioli took about 37% of the vote to Mr. Macri's 34.3%, forcing a runoff election a month later. In a presidential election with multiple candidates, the winner needs either 45% of the vote or a 10-point lead over the No. 2 contender to avoid a runoff. And then something else happened. Ms. Vidal won, putting Mr. Macri's party in power in the province where 40% of Argentina's population lives. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-01-04 00:00:00 UTC ]
News tagged with: #book character #presidential election

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How the Man Who Wasn't Supposed to Win Became Argentina's President

The government's hand-picked candidate Daniel Scioli, the governor of Buenos Aires province, was so heavily favored to win by a wide margin that he didn't turn up for the first presidential debate. Mr. Scioli, who is also from a wealthy family and lost an arm in an accident years ago while... Continue reading at Advertising Age

[ Advertising Age | 2016-01-04 00:00:00 UTC ]
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