How News UK Digs Into Data to Build its Subscriber Base

News UK, the British publishing arm of News Corp, is digging deep into its data to drive readership. To do so, it’s looking outside of the publishing business to maximize the base of digital subscribers for its news properties, wh ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-10-15 00:00:00 UTC ]
News tagged with: #subscriber base #news uk #drive readership #digital subscribers

Other Publishing stories related to: 'How News UK Digs Into Data to Build its Subscriber Base'

UK-based Romanian author's first novel in English becomes a sensation

Murder mystery The Book of Mirrors, snapped up by publishers in 18 countries, is expected to make Eugene Chirovici a seven-figure sumHe came to live in Britain only three years ago, now Eugene Chirovici’s first attempt at writing a novel in English has become a global publishing phenomenon.The... Continue reading at The Guardian

[ The Guardian | 2015-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #murder mystery

Rebekah Brooks’ email to News UK staff on first day back – full text

Ex-News of the World chief executive says it ‘feels good to be home’ following appointment as head of Rupert Murdoch’s UK publishing arm Good morning,It is a privilege to be back and many thanks for the warm welcome. Related: Rebekah Brooks' return confirmed as Tony Gallagher is named Sun editor... Continue reading at The Guardian

[ The Guardian | 2015-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day back #rebekah brooks #full text #rupert murdoch #return confirmed #tony gallagher

Rebekah Brooks says it ‘is a privilege’ to be back at News UK

Chief executive of Rupert Murdoch’s UK publishing business acknowledges Sun colleagues are still facing trial over alleged corrupt payments for storiesRebekah Brooks has described how good she feels to be back running Rupert Murdoch’s British publishing operation on her first day after being... Continue reading at The Guardian

[ The Guardian | 2015-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #return confirmed #rebekah brooks #news uk #rupert murdoch #tony gallagher #british public

New Mobile Ads Recommend Videos Based on the News You're Reading

Nailing mobile video is a major goal for marketers this year, as exemplified at this week's Digital Content NewFronts presentations. And as Snapchat and Facebook lure advertising dollars away from TV with new video options, smaller ad companies are following suit. A GIF showing the new video... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive traffic #developing products #banner ad #sales strategy #media companies

Google Builds a Data Platform That's the Last Piece of Its Ad Empire

Google is testing a new advertising product seen as the last piece it needs to complete its ad tech superstructure. The search giant is building a data management platform to help target ads and connect brands with people online more effectively, according to sources familiar with the plans. ... Continue reading at AdWeek

[ AdWeek | 2015-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magnifying glass

Inside 4 UK news publishers’ content studios

The clamor for native advertising budgets has led to many of the top news publishers rebranding and up-skilling. Here's how their solutions stack up. The post Inside 4 UK news publishers’ content studios appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content studios

News Corp newspaper revenue falls 6% as ads and subscribers go online

Newspaper revenue in the UK, the US and Australia is down despite a rise in the company’s overall revenue thanks to book publishing and real estate divisionsDeclining sales, advertising and subscriptions hurt revenues at Rupert Murdoch’s newspaper business in the final quarter of last year, News... Continue reading at The Guardian

[ The Guardian | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing #rupert murdoch #newspaper business #final quarter #media tycoon

News Corp UK suffers £3.5m loss after £51m profit the year before

Bleak results for Rupert Murdoch’s British newspapers and book publisher Rupert Murdoch’s British newspaper and publishing division suffered an operating loss of £3.5m in the year up to June 2014 compared to a £51m profit the year before.The loss by News Corp UK & Ireland, which owns the... Continue reading at The Guardian

[ The Guardian | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #operating loss #rupert murdoch #british newspapers #british newspaper #accounts filed #companies house

News UK Launches Lineup Systems’ AdPoint

Lineup Systems’ web based advertising sales and management system AdPoint was recently launched at leading news publisher News UK. The implementation is part of News UK’s Workspace project, a wholly integrated, multi-channel appr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently launched #news ukrsquo

Daily News to Sell Diamond Avenue Building, Paper to Relocate Elsewhere in City

As part of the ongoing transition of the traditional print media, Digital First Media is putting the Daily News' Diamond Avenue building up for sale. The Daily News will relocate to a smaller building elsewhere in the city, said Publisher Gre ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily news

Daily Mail and Guardian digital 'minnows', says News UK chief

Mike Darcey says relying on online ads as main revenue stream is risky in market containing rivals such as Google and FacebookNews UK chief executive Mike Darcey has called the Guardian and Daily Mail digital "minnows" – despite the publishers' boasting a combined monthly online readership of... Continue reading at The Guardian

[ The Guardian | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drudge report #upcoming launch #great outcome

UK Startups Tackle Ebook Gifting, Data Mining

Tech is returning dividends to publishing, with Valobox's 'Gift an Ebook' program and Bookseer's advanced social media data mining and price analytics. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data mining

News UK advertises for 'privacy adviser'

Publisher of the Sun and the Times places advert for position requiring knowledge of privacy issues in the digital eraNews UK, owner of the Sun, the Times and Sunday Times, is hiring a "privacy adviser" two years after the hacking scandal threatened to engulf the company.It has advertised the... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major review #phone-hacking scandal #privacy laws

News UK sings its way into a new era, and a new home, at carol concert

I wrote the other week about Rupert Murdoch's newspaper outfit, News UK, being reborn by putting a digital smile on Wapping's face.Now, with the company's move to London Bridge in mind, the publisher has put a smile on the face of Southwark Cathedral by donating £1,000 to its All Hallows... Continue reading at The Guardian

[ The Guardian | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local community #merry christmas

News Corp. Seeks Buyer for Brooklyn-Based Newspaper Group

News Corp. is looking for a buyer for its Brooklyn-based local newspaper operation. Capital has learned that the global publishing conglomerate, which also owns The Wall Street Journal and the New York Post, has issued a prospectus to potential b ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seeks buyer #york post

KODAK Stream Inkjet Technology Helps News UK Increase Reader Engagement

News UK (formerly News International) installed a new KODAK PROSPER S30 Imprinting System, bringing the total to 22 PROSPER S30s installed by the British newspaper publisher, a wholly owned subsidiary of News Corp.   The current publisher ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news uk #current publisher

More Print News Subscribers Plan To Cancel Subs, Uptick In Mobile Consumption

It’s no secret that newspapers and magazine publishers have suffered steep declines in print circulation over the last decade, and that trend is just going to continue, according to a survey of 1,134 U.S. adults conducted by the Donald W. R ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile consumption #magazine publishers #print circulation

UK court rules for news-clipping service

The British Supreme Court has decided partially in favour of news-clipping service Meltwater in its long-running dispute with UK newspaper publishers, who accused Meltwater of distributing excerpts of stories online without paying any licensing fees. Continue reading at Stuff

[ Stuff | 2013-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing fees

SourceMedia Offering Enhanced Data Access to Subscribers

SourceMedia will now offer clients access to a propriety data portal, allowing users to manipulate data behind the company's regular analytics reports. Continue reading at Folio Magazine

[ Folio Magazine | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allowing users

Early News Apps Evolve Based on Lessons Learned, User Demands

When Apple introduced the iPad tablet in 2010, many newspaper publishers were eager to step up and create apps for the device. These early adopters recognized the tablet as an important medium to attract audiences and gain revenue, and they introduce ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad tablet #lessons learned #apple introduced #newspaper publishers #important medium #attract audiences #gain revenue