How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value

In his keynote at FUSE Media 2019, Sheel Shah, VP of strategic partnerships and consumer products at Hearst Magazines, addressed how platforms disrupted the traditional media model – and how Hearst is using the reach of platforms to extract audience insights for consumer product development. Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-12-05 21:43:18 UTC ]

Other news stories related to: "How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value"


Layoffs Continue at Hearst Magazines After Rodale Acquisition

At least 50 more employees have been let go as the integration continues, per sources. The post Layoffs Continue at Hearst Magazines After Rodale Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-14 00:00:00 UTC ]
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Outside Names New Digital GM | People on the Move

Writer's Digest gets a new editor; a series of staff changes at Hearst Magazines, and more people on the move this week... The post Outside Names New Digital GM | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-26 00:00:00 UTC ]
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Amy Odell Exits Cosmopolitan.com, Hearst Magazines

She'll be succeeded by Jessica Pels, site director for Marie Claire. The post Amy Odell Exits Cosmopolitan.com, Hearst Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-25 00:00:00 UTC ]
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Musical.ly debuts original mini-shows from NBC and MTV

Musical.ly debuts its first original shows today -- the first of a few it will be rolling out over the coming weeks. The company has signed original content deals with entertainment groups Viacom, NBCUniversal and Hearst Magazines. Continue reading at Engadget

[ Engadget | 2017-06-16 00:00:00 UTC ]
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Podcast: Bonnier’s Semande Agosa on the duopoly, ad blocking, fake news

We sit down with with Semande Agosa,Head of Programmatic and Strategic Partnerships at Bonnier Corporation to discuss some major trends in the media space. From the duopoly to fake news we tackled the trends that had mouths moving at the Digiday Publishing Summit. Sponsored content by GumGum The... Continue reading at Digiday

[ Digiday | 2017-05-03 00:00:00 UTC ]
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Careers Website Ladders Inc. Surveys Workplace Millennials

Heidi N. Moore has been in the journalism game for 20 years now. She started out in the spring of 1997 as an editorial assistant at Hearst Magazines and, over the years since, has occupied a number of impressive positions including Wall Street Journal reporter, Marketplace Radio New York bureau... Continue reading at AdWeek

[ AdWeek | 2017-04-25 00:00:00 UTC ]
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Hearst Magazines and Condé Nast Joint Venture PubWorX Acquires ProCirc

Acquisition adds more than 50 new publishers and 250 more titles to portfolio. The post Hearst Magazines and Condé Nast Joint Venture PubWorX Acquires ProCirc appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-28 00:00:00 UTC ]
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A&E to Air Hearst-Branded Content on Its Networks, Advertisers in Tow

The TV-publisher love-affair isn't over yet. A&E Networks and Hearst Magazines Digital Media are partnering to run Hearst-produced branded videos on A&E's cable networks and digital properties.As part of the deal, marketers will be able to work with the digital divisions of Hearst... Continue reading at Advertising Age

[ Advertising Age | 2016-10-28 00:00:00 UTC ]
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Cosmopolitan Names Promaulayko Editor as Coles Ascends at Hearst

Hearst Magazines on Tuesday promoted Cosmopolitan editor Joanna Coles to the newly created post of chief content officer. A few hours later, the company named her successor: Michele Promaulayko.Ms. Promaulayko is a Cosmo veteran, having served as executive editor from 2000 to 2008. She also... Continue reading at Advertising Age

[ Advertising Age | 2016-09-06 00:00:00 UTC ]
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Duncan Edwards Steps Down as CEO of Hearst Magazines International

Following Edwards' departure, David Carey announces restructuring of Hearst Magazines to follow global strategy. The post Duncan Edwards Steps Down as CEO of Hearst Magazines International appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-15 00:00:00 UTC ]
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Licensing Hotline: April 2016

Farrar, Straus and Giroux Books for Young Readers has licensed the rights to create novelty titles for the preschool-targeted DC Super Friends brand, under license from Warner Bros. Consumer Products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-19 00:00:00 UTC ]
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'Fantastic Beasts': From Book to Film and Back Again

Warner Bros. Consumer Products has announced its global publishing licensees for the November 18, 2016, feature film release 'Fantastic Beasts and Where to Find Them,' and its sequels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
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Rush of Women's Sites Gives Marketers a Wealth of Choices

"It's a great time to be marketed to as a woman," said Jonathan Adams, chief digital officer, Maxus Americas.If most women wouldn't measure an era in those terms, exactly, it's true that nearly every month publishers roll out a digital media product aimed at them and the marketers that sell to... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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Hearst Magazines Will Test Out New Print Concepts in 2016

Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
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Gompertz Joining Skyhorse as Editorial Director

Skyhorse Publishing has named Mark Gompertz group editorial director, effective November 9. Gompertz, who was most recently at Hearst Magazines, had a long tenure at Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-26 00:00:00 UTC ]
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Publishers shrug off concerns, eager to publish on Facebook

Facebook launched its Instant Articles product with a select group of prestige publishers last week. Now, others, if they had any reservations before, are determined not to be left behind. Other big-name publishers including Time Inc., Hearst Magazines and CNN are expected to start publishing... Continue reading at Digiday

[ Digiday | 2015-05-18 00:00:00 UTC ]
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Hearst’s Troy Young: The modern publisher needs a platform

In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday

[ Digiday | 2015-04-24 00:00:00 UTC ]
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From analogue to digital: how media companies are changing - video

Watch highlights from the opening panel session at the Changing Media Summit 2015 Speaking at the Guardian Changing Media Summit 2015, a panel of leaders from Hearst Magazines, the Financial Times, Guardian News & Media, Johnston Press and FremantleMedia, describe how their businesses are... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
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Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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This woman is Hearst Magazines’ secret digital weapon

Kate Lewis is a print veteran, but she may be Hearst's savior in its bid to boost its digital business. The post This woman is Hearst Magazines’ secret digital weapon appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-17 00:00:00 UTC ]
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