How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value

In his keynote at FUSE Media 2019, Sheel Shah, VP of strategic partnerships and consumer products at Hearst Magazines, addressed how platforms disrupted the traditional media model – and how Hearst is using the reach of platforms to extract audience insights for consumer product development. Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-12-05 21:43:18 UTC ]
News tagged with: #hearst magazines #sheel shah #strategic partnerships #consumer products #hearst

Other Publishing stories related to: 'How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value'


An AI loop that ensnares consumers and critics alike

Jacob Ward warns about technology's dangers, but we've heard such alarms before. Continue reading at The Washington Post

[ The Washington Post | 2022-01-28 13:00:08 UTC ]
More news stories like this | News stories tagged with: #ve heard


Profusely Illustrated review: Edward Sorel and all the golden ages of New York magazines

A memoir by a man who has drawn caricatures for the greatest editors is a treasure trove of the American mid-century modernAt 92, Edward Sorel is the grand old man of New York magazines. For 60 years, his blistering caricatures have lit up the pages of Harper’s, the Atlantic, Esquire, Time,... Continue reading at The Guardian

[ The Guardian | 2022-01-15 07:00:17 UTC ]
More news stories like this | News stories tagged with: #golden ages #treasure trove #rolling stone #tina brown #david remnick #memoir


Margate Bookshop raises £3k in books for schools drive

The Margate Bookshop has collected almost £3,000 to buy books for local schoolchildren with plans to run the fundraiser as an ongoing scheme alongside other independent bookstores, potentially as part of a charity.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-23 07:48:13 UTC ]
More news stories like this | News stories tagged with: #buy books #independent bookstores #bookshop


Snap, Nielsen: Snap Ads Drive Double the ROI for CPGs vs. Industry Benchmarks

Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek

[ AdWeek | 2021-12-16 22:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Bookstat: Ellis scales the chart at long last

J R Ellis’ Murder at St Anne’s (Thomas & Mercer) has clocked in as the Bookstat e-book number one for the week ending 11th December, marking the author’s first number one in the chart. Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 10:37:54 UTC ]
More news stories like this | News stories tagged with: #e-book


UK magazine firm tells staff they must come into office despite Omicron

Exclusive: Future Publishing emails 1,500 staff in England to say full working from home ‘is not something we can do’Coronavirus – latest updatesSee all our coronavirus coverageFuture, the London-listed owner of magazines from Marie Claire to Metal Hammer, has told more than 1,000 members of... Continue reading at The Guardian

[ The Guardian | 2021-12-10 12:07:58 UTC ]
More news stories like this | News stories tagged with: #coronavirus coveragefuture #latest updatessee #metal hammer #marie claire


Level Up Your Reading: Become a Literary Magazine Volunteer Reader

Literary magazines depend on volunteer readers to sort through the hundreds of submissions they get. Here's how you can become one! Continue reading at Book Riot

[ Book Riot | 2021-12-01 11:32:00 UTC ]
More news stories like this | News stories tagged with: #literary magazine


K-12 Segment Drives Publishing Gains in September

Sales of K-12 materials rose 35.2% in September and were up 32.7% for the first nine months of the year, offsetting declines in several other publishing areas, including adult trade. The K-12 segment was the big driver for industry sales through the first nine months of 2021, rising 32.7%.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #industry sales #offsetting declines #big driver


Industry must innovate and look outside London, FutureBook told

The industry must source talent in innovative ways and focus on hiring differently and looking outside London if any tangible progress is to be made on representation, The Bookseller’s FutureBook Conference heard. Continue reading at The Bookseller

[ The Bookseller | 2021-11-20 01:33:30 UTC ]
More news stories like this | News stories tagged with: #futurebook told #innovative ways


Pop-Up Magazine Publisher Chas Edwards on the return to live stage shows

Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age

[ Advertising Age | 2021-11-10 10:15:00 UTC ]
More news stories like this | News stories tagged with: #magazine publisher


Kevin Buckley, foreign correspondent and magazine editor, dies at 80

He revealed U.S. atrocities in Vietnam while reporting for Newsweek and wrote a book about the ouster of Panamanian leader Manuel Noriega. Continue reading at The Washington Post

[ The Washington Post | 2021-11-06 16:48:34 UTC ]
More news stories like this | News stories tagged with: #foreign correspondent #magazine editor


Forget Billionaires! The Future Of Literary Magazines Depends On Us

Dear Readers, In what feels like a never ending cycle of disappointing media news, last week we in the literary community were astonished to learn that after two decades The Believer magazine will discontinue publication. (Since 2017, The Believer has been published by the Black Mountain... Continue reading at Electric Literature

[ Electric Literature | 2021-10-28 11:05:00 UTC ]
More news stories like this | News stories tagged with: #believer magazine #dear readers #electric literature #literary community


Watching a Magazine, Reading a Movie: On Wes Anderson’s The French Dispatch

Wes Anderson’s The French Dispatch is probably what you’d call an anthology film—which is to say it’s a compendium of several mini-films, unrelated topically but all connected somehow—but it also might not even be what you’d call a film at all. I’m not sure. We’ll think on this together in a... Continue reading at Literrary Hub

[ Literrary Hub | 2021-10-22 15:57:31 UTC ]
More news stories like this | News stories tagged with: #anthology


The 'Believer' Magazine Will Fold Next Year

The Believer magazine will publish its final issue under the auspices of the Black Mountain Institute, which is hosted by the University of Nevada in Las Vegas, next spring. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #believer magazine #final issue #las vegas


At Reimagining Bookstores, 'Provocations' Fuel Drive for Sustainable Bookselling

Reimagining Bookstores, a two-day online gathering of booksellers and publishing industry professionals, came to a close on October 19 with a clear mandate to continue building a movement to develop strategies that will lead to a more diverse, sustainable, and equitable bookselling trade in America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reimagining bookstores #publishing industry


The Black Mountain Institute will cease publishing venerable Believer literary magazine

Months after the departure of director Joshua Wolf Shenk, UNLV's institute announced on Tuesday it will stop producing the Believer next spring. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-10-19 18:31:13 UTC ]
More news stories like this | News stories tagged with: #literary magazine


Why antitrust law should protect workers, not just consumers

It’s an underused tool to battle mistreatment and suppressed wages, Eric Posner argues. Continue reading at The Washington Post

[ The Washington Post | 2021-10-08 12:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust law #protect workers


Movers and Shakers: Pinterest, BBH, McCann, Condé Nast, Dentsu, Hearst and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2021-10-08 08:50:51 UTC ]
More news stories like this | News stories tagged with: #weekly round- #hearst


Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities

Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-10-08 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst


Pop-Up Magazine Will Return to In-Person Events in November

Like Punxsutawney Phil and his shadow, the return of Pop-Up Magazine to live performance suggests the arrival of a new season in the world of in-person events. The publisher announced today that Pop-Up Magazine Productions would be returning to in-person production in November, with shows slated... Continue reading at AdWeek

[ AdWeek | 2021-10-05 18:51:39 UTC ]
More news stories like this | News stories tagged with: #in-person events #publisher announced