The newest book from Gretchen Rubin, best-selling author of The Happiness Project, examines how we can change our habits. Continue reading at 'Knowledge@Wharton'
[ Knowledge@Wharton | 2015-07-17 00:00:00 UTC ]
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It’s often said that the biggest portion of television advertising is done by TV networks themselves for tune-in promotion. With this in mind, networks might want to take another look at print magazines, based on consumer ad recall data from GfK MRI’s Starch Advertising Research in the... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-29 00:00:00 UTC ]
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One of many memorable covers in the long history of MIT Technology Review's various iterations arrived in October of 2012 in the form of a close-up portrait of Apollo 11 moonwalker Buzz Aldrin above the tagline, "You promised me Mars colonies. Instead, I got Facebook." Six years later, we still... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-28 00:00:00 UTC ]
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With Book Marks, the 'Literary Hub' vertical and newly-circulated book reviewing widget, Morgan Entrekin, Andy Hunter, and company make a push to restore the vitality of book critics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-15 00:00:00 UTC ]
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Snapchat is opening up to outside developers and apps for the first time in a bid to boost user growth with new features and collaborations. In doing so, the video messaging app is following the footsteps of its rival Facebook, which first welcomed outside developers in 2007. That helped... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-14 00:00:00 UTC ]
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Award-winning author Holly Bourne wants to "blow the lid off" the truth about abusive relationships. Continue reading at BBC News
[ BBC News | 2018-06-14 00:00:00 UTC ]
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An investigation has reported that thousands of agency workers who make Amazon’s Echo smart speakers and Kindles in China have been hired and paid illegally. Continue reading at The Bookseller
[ The Bookseller | 2018-06-12 00:00:00 UTC ]
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The educational charity Book Aid International produces its own study that supports the tenets of its relatively new 'Study Hub' exam-oriented program. The post Book Aid International Cites Good Results in Zambia From Its ‘Study Hub’ Pilot appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-07 00:00:00 UTC ]
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Creating original serialized content—as in the case of streaming on-demand services such as Amazon Prime and Netflix—holds the key to success for audiobook subscriptions, says Storytel España in a new report. The post Storytel in Spain: When Entering the Audiobook Market Means Making New Serials... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-06 00:00:00 UTC ]
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When Potato—the star of 'Potato Pants!' (Holt/Ottaviano, Oct.)—hears about a one-day sale on potato pants (pants made out of potatoes, of course!), he is so excited, he starts doing the robot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
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The Publishers Association has recommended that the government makes funding for textbooks a priority. Continue reading at The Bookseller
[ The Bookseller | 2018-06-01 00:00:00 UTC ]
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The critically lauded US author turns his hand to children’s books with a fortuitously timed tale of immigrant experience—and keeps a decades-old promise as a result. Continue reading at The Bookseller
[ The Bookseller | 2018-05-29 00:00:00 UTC ]
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George Saunders, Hilary Mantel and Michael Ondaatje are among the names to have been shortlisted for the Golden Man Booker Prize, created to celebrate the 50th anniversary of the coveted literary award. Continue reading at The Bookseller
[ The Bookseller | 2018-05-27 00:00:00 UTC ]
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The sun is set to shine on the summer book market this year, boosted by a crop of fresh nationwide promotions targeted at the season. Continue reading at The Bookseller
[ The Bookseller | 2018-05-18 00:00:00 UTC ]
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Tesla just earned a Guinness World Record. Tesla just entered the Guinness World Record book. The electric automaker teamed up with Qantas for a publicity stunt in which a Tesla Model X P100D pulled a 287,000-pound Boeing 787-9 Dreamliner nearly 1,000 feet down the tarmac at the Melbourne... Continue reading at Fast Company
[ Fast Company | 2018-05-15 00:00:00 UTC ]
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We sit down with CEO and publisher Rachel Fishman Feddersen to hear how the 120-year-old Jewish culture publication is embracing the digital age. The post Nearly Two Years in the Making, The Forward’s Transformation Continues On appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-14 00:00:00 UTC ]
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'We can use the marketing muscle and the global strength that we have to support this ever-widening range of storytellers,' says Mikyla Bruder, publisher of Amazon Publishing. The post Mikyla Bruder, Publisher of Amazon Publishing Worldwide: ‘When the Stories Are Good’ appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-07 00:00:00 UTC ]
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Titles from seven different publishers have been shortlisted for the Branford Boase award, annually recognising the author of a debut novel and their editor. Continue reading at The Bookseller
[ The Bookseller | 2018-05-02 00:00:00 UTC ]
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The final book from Henning Mankell is among the titles to be shortlisted for the 2018 Petrona Award for the Best Scandinavian Crime Novel of the Year. Continue reading at The Bookseller
[ The Bookseller | 2018-05-01 00:00:00 UTC ]
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'In an industry where everything is returnable, why are we out of stock so often?' is the kind of question tackled at the Book Industry Study Group's annual meeting last week, focus on the supply chain. The post BISG’s Annual Meeting: Making 2018 Our ‘Metadata Year’ appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-01 00:00:00 UTC ]
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The government on Monday made its final plea to a federal judge to block AT&T Inc.’s $85.4-billion purchase of Time Warner Inc. or order it significantly scaled back, arguing that the combined company would be so powerful it would hinder competition and raise pay TV prices for consumers.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-04-30 00:00:00 UTC ]
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