How Bonnier is Finding Success with Branded Content

Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
News tagged with: #finding success #branded content #display advertising #ad blockers #bonnier

Other Publishing stories related to: 'How Bonnier is Finding Success with Branded Content'


Bonnier to Make Magazine Content Available Via Smart TV Apps

Partnership with Flingo ports video content to more than 15 million devices. With the rise of internet-connected televisions, the big screen is becoming another place for publishers to get their content in front of viewers. One recent example of this is a partnership between Bonnier and smart TV... Continue reading at Folio Magazine

[ Folio Magazine | 2012-12-13 00:00:00 UTC ]
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Sean Holzman Named Chief Brand Development Officer with Bonnier

Bonnier announced that Sean Holzman is now its chief brand development officer, a newly created role in the company. Holzman comes from Source Interlink Media, where he acted as president of the enterprise division. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier announced #sean holzman


How to Find a Literary Agent: Finding Agents Appropriate for Your Writing

Literary agents are the gate keepers of the publishing world, but not all agents represent all genres of writing. This post shares how to find a literary agent appropriate for your writing project, including links to agents representing various genres. The post How to Find a Literary Agent:... Continue reading at Writer's Digest

[ Writer's Digest | 2019-09-04 18:25:07 UTC ]
More news stories like this | News stories tagged with: #publishing world #agents representing #literary agent #literary agents


Brand RX part two: The state of brand safety one year later

It's been a year since we've surveyed our audience about the state of brand safety in digital media. Since then, marketers, publishers, social platforms and tech providers have worked overtime to help brands avoid unfortunate adjacencies. Complete the survey and you'll receive a $5 Starbucks... Continue reading at Digiday

[ Digiday | 2018-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand safety #social platforms #ll receive


On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities

Both Domino and Seventeen look beyond their pages to interact with audiences. The post On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-05 00:00:00 UTC ]
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Bonnier pair bag Bonnier book

Jonas Bonnier, former c.e.o and president of the Bonnier Group, has signed deals in 18 territories for his novel The Helicopter Heist, based on the events of a Stockholm cash-depot robbery in 2009. Continue reading at The Bookseller

[ The Bookseller | 2016-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier group #signed deals


If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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Bonnier Publishing Fiction changes its name to Bonnier Zaffre

Bonnier Publishing Fiction is changing its name to Bonnier Zaffre, effective immediately. Continue reading at The Bookseller

[ The Bookseller | 2016-01-26 00:00:00 UTC ]
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Lose the Clutter, Find the Spirit: Books on Finding Calm Through Getting Organized

Four new books from spirituality and religion publishers address the practical and spiritual benefits of tossing, reordering, and simplifying. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
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Apple Tweaks iBook Language: Your Content Is Your Content

A couple weeks after introducing its new iBooks Author app, Apple has clarified legal language about what happens to the books users create with the software. Apple continues to insist that users can only sell electronic books in the iBook format via its iTunes store. But it makes it clear that... Continue reading at AllThingsD

[ AllThingsD | 2012-02-04 00:00:00 UTC ]
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The Women’s prize for fiction is a success – now it has a nonfiction sister | Kate Mosse

On International Women’s Day Kate Mosse, co-founder of the Women’s prize for fiction and bestselling author of Labyrinth, heralds a new honour Gloria Steinem said: “The story of women’s struggle for equality belongs to no single feminist nor to any one organisation but to the collective efforts... Continue reading at The Guardian

[ The Guardian | 2024-03-08 12:30:02 UTC ]
More news stories like this | News stories tagged with: #international women #human rights #bestselling author


Bookseller Oral History Project Finds Permanent Home at the University of Iowa Libraries

The Bookseller Oral History Project, a program intended to document and preserve the history of bookselling in the U.S., has found a permanent home at the University of Iowa Libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #permanent home #bookseller


An indie publisher finds its future – with a public library

Angel City Press in Los Angeles has long published local authors. In a bold move, its founders are now giving the press to the city’s public library. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2024-02-28 15:49:05 UTC ]
More news stories like this | News stories tagged with: #public library #bold move #indie publisher


New Lee & Low Diversity Baseline Survey Finds Minor Changes

The third edition of the survey found the industry to be slightly more diverse in terms of its racial and gender makeup than it was four years ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-28 05:00:00 UTC ]
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U.K. Publishing Spotlight: Footnote Press Finds Meaning in the Margins

The managing director of the publishing startup describes her disruptive agenda and promises a list of "strong, game-changing voices." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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A Muslim Teen Finds Her Voice in Post-9/11 America: Read an Excerpt from HOPE ABLAZE by Sarah Mughal Rana

Read an excerpt of Hope Ablaze by Sarah Mughal Rana, a YA novel about a Muslim girl who writes a protest poem that goes viral, changing her whole life. Continue reading at Book Riot

[ Book Riot | 2024-02-21 12:30:00 UTC ]
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PubWest Highlights Nontraditional Retail Success, Addresses A.I.

At this year's PubWest Conference, several publishing professionals noted ways they have found to amplify sales by partnering with more nontraditional book retailers, while for others, discussions of A.I. and the future of the industry remained front and center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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Winter Institute 2024: Booksellers Discuss Building Indie Brands and Bridges

The first day of the ABA's annual conference tackled topics including the basics of bookselling, marketing and media strategies for booksellers in the digital age, and how publishers can make booksellers' lives easier. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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A Graphic Novel Finds a Relatable Hero in a Modern African Woman

The “Aya” series explores the pains and pleasures of everyday life in a working-class neighborhood in West Africa. Continue reading at The New York Times

[ The New York Times | 2024-02-10 10:02:39 UTC ]
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