General Motors has been in business for more than a century, but in its 112 years, the company has never faced such challenges as it does in today's rapidly electrifying and automating industry. The assembly line jobs from Detroit's heyday have been replaced by legions of automated industrial arms, almost as quickly as the era of internal combustion engines has been supplanted by EVs. Since 2014, it's been Mary Barra's job as CEO of GM to help guide America's largest automaker into the 21st century. In Charging Ahead: GM, Mary Barra, and the Reinvention of an American Icon, author and Bloomberg automotive journalist, David Welch, recounts Barra's Herculean efforts to reinvent a company that has been around since horses still pulled buggies, reimagine the brand's most iconic models and bring EVs to the masses — all while being a woman in the highest echelons of a male dominated industry. In the excerpt below, Welch examines some of GM's earliest electric initiatives, like the popular but short-lived EV1 or the loss leader Bolt, without which we likely wouldn't have many of Ultium-based vehicle offerings. HarperCollinsTaken from Charging Ahead by David Welch. Copyright © 2022 by David Welch. Used by permission of HarperCollins Leadership, a division of HarperCollins Focus, LLC. Battery-powered cars had captured the imagination of wealthy, tech-minded drivers. Tesla was the first to tap into that, becoming a hot brand in the process. Its cars began stealing customers away... Continue reading at 'Engadget'
[ Engadget | 2022-10-23 14:30:06 UTC ]
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General Motors has been in business for more than a century, but in its 112 years, the company has never faced such challenges as it does in today's rapidly electrifying and automating industry. The assembly line jobs from Detroit's heyday have been replaced by legions of automated industrial... Continue reading at Engadget
[ Engadget | 2022-10-23 14:30:06 UTC ]
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Between CEO Elon Musk's often erratic antics, strident competition from existing industry titans, and a public that is still not fully sold on the idea of traveling via electrical charge, Tesla's road to prominence has not been a smooth one. But facing a federal investigation into its driver... Continue reading at Engadget
[ Engadget | 2021-08-21 15:00:52 UTC ]
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Audiences have moved toward fun fiction and away from furious facts as Michael Wolff's 'Fire and Fury' takes a tumble to #3 on the iBooks list, while 'The Woman in the Window' by A.J. Finn—a book editor who now writes thrillers under a pen name—takes the #1 slot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-25 00:00:00 UTC ]
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Surging visitor numbers and a weaker pound have buoyed spirits at a busy 2017 London Book Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
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With The Fast Diet, UK publisher Short Books has the biggest hit in its history. Co-founder Rebecca Nicolson reflects on why, and the role of independent publishers today. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-22 00:00:00 UTC ]
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With Egypt as guest of honor this year, Abu Dhabi International Book Fair has named the late Naguib Mahfouz is 'focus personality.' The post Abu Dhabi International Book Fair Outlines Early Details appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-04-03 18:55:02 UTC ]
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The market for bédé visual storytelling almost doubled over the course of the pandemic, but can the birthplace of Asterix continue to nurture creators?Like thousands of French people, Sylvie Pinault discovered comic books during the pandemic. Though bandes dessinées – literally meaning “drawn... Continue reading at The Guardian
[ The Guardian | 2024-02-06 14:00:36 UTC ]
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In the anthology “Critical Hits,” gamers like Hanif Abdurraqib, Alexander Chee and Larissa Pham explain what the medium means to them. Continue reading at The New York Times
[ The New York Times | 2023-11-20 10:00:28 UTC ]
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Siri and Alexa were only the beginning. As voice recognition and speech synthesis technologies continue to mature, the days of typing on keyboards to interact with the digital world around us could be coming to an end — and sooner than many of us anticipated. Where... Continue reading at Engadget
[ Engadget | 2023-10-15 14:30:20 UTC ]
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You didn't actually believe all those founder's myths about tech billionaires like Bezos, Jobs and Musk pulling themselves up by their bootstraps from some suburban American garage, did you? In reality, our corporate kings have been running the same playbook since the 18th century when... Continue reading at Engadget
[ Engadget | 2023-09-11 20:50:45 UTC ]
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You didn't actually believe all those founder's myths about tech billionaires like Bezos, Jobs and Musk pulling themselves up by their bootstraps from some suburban American garage, did you? In reality, our corporate kings have been running the same playbook since the 18th century when... Continue reading at Engadget
[ Engadget | 2023-09-10 14:30:56 UTC ]
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The problem with studying the universe around us is that it is simply too big. The stars overhead remain too far away to interact with directly, so we are relegated to testing our theories on the formation of the galaxies based on observable data. Simulating these celestial bodies on computers... Continue reading at Engadget
[ Engadget | 2023-06-18 15:30:05 UTC ]
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You get free stuff, you get free travel, you get the nifty cool title of "brand ambassador," what's not to love about being an internet influencer? There's the consequences, for one. Not even just the warranted consequences of your actual actions, mind you, but also those arriving unbidden based... Continue reading at Engadget
[ Engadget | 2023-06-11 14:30:57 UTC ]
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We Americans love to have ourselves a big old time. It's not just our waistlines that have exploded outward since the post-WWII era. Our houses have grown larger, as have the appliances within them, the vehicles in their driveways, the income inequalities between ourselves and our neighbors, and... Continue reading at Engadget
[ Engadget | 2023-06-04 14:30:20 UTC ]
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Some of us do our best thinking in the shower, others do it while on the toilet. Renee Descartes, he pondered most deeply while ensconced in a baker's oven. The man simply needed to be convinced of the oven's existence before climbing in. Such are the quirks of the most monumental minds humanity... Continue reading at Engadget
[ Engadget | 2023-05-28 14:30:30 UTC ]
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Seemingly overnight, Sam Bankman-Fried, the founder of FTX, went from cryptocurrency wunderkind to wanted for questioning by the FBI. After years of unfettered success, the walls of SBF's blockchain empire came crumbling down around him as his tricky financial feats failed and his generalized... Continue reading at Engadget
[ Engadget | 2023-05-14 14:30:33 UTC ]
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Maria Isabel Sánchez Vegara’s book, illustrated by Matt Hunt, is the first of the Little People, Big Dreams series to top the standingsA children’s biography of King Charles III has topped the UK book chart before the coronation on 6 May.Maria Isabel Sánchez Vegara’s King Charles is part of the... Continue reading at The Guardian
[ The Guardian | 2023-05-05 09:57:25 UTC ]
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An early Easter and sales of more than 225,000 copies of the newest edition in Dav Pilkey’s Dog Man series combined to increase unit sales of print books by 2.7% last week over the comparable week in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-06 04:00:00 UTC ]
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"Birds fly South for the winter and North for the summer," has historically proven to be only slightly less reliable a maxim than the sun always rising in the East and setting in the West. Humanity has been fascinated by the comings and goings of our avian neighbors for millennia, but the why's... Continue reading at Engadget
[ Engadget | 2023-04-02 14:30:53 UTC ]
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Science is the reason you aren't reading this by firelight nestled cozily under a rock somewhere however, its practice significantly predates its formalization by Galileo in the 16th century. Among its earliest adherents — even before pioneering efforts of Aristotle — was Animaxander, the Greek... Continue reading at Engadget
[ Engadget | 2023-03-12 14:30:52 UTC ]
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