The reigning wisdom in book publishing is that an author’s marketing budget will match his or her advance. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
The word synergy, in the world of book publishing, feels like a term that died in the ’90s. Back then, almost every publisher housed within a media conglomerate was touting the ways it would use its TV-making or movie-making sister companies to sell books. Fox would boost HarperCollins.... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-17 00:00:00 UTC ]
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Little, Brown Book Group UK is launching a new imprint focusing on commercial crime, suspense and... Continue reading at The Bookseller
[ The Bookseller | 2011-12-08 00:00:00 UTC ]
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Tyrese Gibson's bestselling self-help memoir How to Get Out of Your Own Way (Grand Central) may be his first book, but thanks to more than 1.8 million Twitter followers (@Tyrese), the author is an old hand at connecting with fans through social media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-07-20 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 14/03/2011 - 08:52 United Agents co-founder and children's agent Rosemary Canter died on Friday [11th March]. Canter began her publishing career as assistant fiction editor at Penguin Books in 1972, eventually working in children's book... Continue reading at The Bookseller
[ The Bookseller | 2011-03-11 00:00:00 UTC ]
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