Corinne Gotch has joined The Reading Agency as programme co-ordinator for publishing partners. In her new role Gotch will manage the charity’s partnerships with children’s publishers and work with them to deliver reading activities in libraries. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-01-20 00:00:00 UTC ]
The Reading Agency, Libraries Connected, Arts Council England and ASCEL have confirmed they will not be able to deliver the Summer Reading Challenge in its usual physical format this year. However, they have said a "high-quality digital offer" is in the pipeline. Continue reading at The Bookseller
[ The Bookseller | 2020-04-02 12:08:57 UTC ]
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Novelist Rose Tremain has been made a Dame in the New Year's Honours list. Meanwhile poet and novelist Jackie Kay, the Scots Makar, receives a CBE. Sir Elton John, author of autumn memoir Me (Macmillan), is made a Companion of Honour. Among those receiving OBEs are artist and author David... Continue reading at The Bookseller
[ The Bookseller | 2019-12-27 17:04:32 UTC ]
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Through its data-driven Ignition marketing program, OR/M has skyrocketed print and e-book sales for its publishing partners. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-21 04:00:00 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Facebook will begin testing subscriptions on its Facebook Watch video destination in the U.S., with initial publishing partners BritBoxTV, CollegeHumor Dropout, MotorTrend On Demand and Tastemade Plus. The social network would not provide details on payments by publishers or on subscription... Continue reading at AdWeek
[ AdWeek | 2019-08-08 18:05:58 UTC ]
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Open Road has evolved into a leading marketing platform, boosting sales and discoverability for its publishing partners. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
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The Reading Agency is challenging people to ditch their phones and rebuild their reading habits to mark World Book Night. Continue reading at The Bookseller
[ The Bookseller | 2019-04-23 00:00:00 UTC ]
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Anne Sarrag, head of children’s reading at The Reading Agency and founder of the Summer Reading Agency, is stepping down from her post to pursue a freelance career. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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Oxford University Press’ Fraser Hutchinson will join literacy charity the Reading Agency in April as head of publisher partnerships. Continue reading at The Bookseller
[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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The Reading Agency is planning an evaluation of the Summer Reading Challenge after receiving an award of £120,000 from Arts Council England. Continue reading at The Bookseller
[ The Bookseller | 2019-01-08 00:00:00 UTC ]
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The Reading Agency has reported an 8% drop in take-up of its Summer Reading Challenge, with 699,076 children across the UK taking part in 2018's Beano-themed challenge compared to more than 760,000 last year. Continue reading at The Bookseller
[ The Bookseller | 2018-11-29 00:00:00 UTC ]
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Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing best. Lucia Moses of Digiday reported that publishers in the test group can create up to four... Continue reading at AdWeek
[ AdWeek | 2018-08-31 00:00:00 UTC ]
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Snapchat has opted to treat a select group of creators as publishing partners instead of ad inventory. The post Snapchat’s creator charm offensive stops short of ad revenue sharing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-22 00:00:00 UTC ]
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Snapchat has developed a private marketplace for advertisers that could help publishers on the platform sell commercials directly to brands and raise the value of the ad inventory.On Wednesday, Snapchat said advertisers are now able to book ad space in specific shows and channels created by... Continue reading at Advertising Age
[ Advertising Age | 2018-07-25 00:00:00 UTC ]
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The Reading Agency is hoping to maintain participant numbers in this year’s Summer Reading Challenge, the theme of which is The Beano. Continue reading at The Bookseller
[ The Bookseller | 2018-05-31 00:00:00 UTC ]
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Since nearly doubling the size of the company, Omeda is positioning itself to better serve a range of publishing partners in a variety of ways. The post Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-30 00:00:00 UTC ]
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Find out more about The Bookseller's Libraries of the Year focus, run in conjunction with sponsor Overdrive and partner The Reading Agency, including information on how to enter. Continue reading at The Bookseller
[ The Bookseller | 2018-05-24 00:00:00 UTC ]
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Matthew Littleford is to become the chair of The Reading Agency following Liz Cleaver's 10-year stint. Continue reading at The Bookseller
[ The Bookseller | 2017-12-01 00:00:00 UTC ]
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Facebook wants users to "lean back." No, that's not the sequel to Sheryl Sandberg's book "Lean In"; it's how people watch TV, unlike the way they scroll through the News Feed.For months, Facebook has been talking to its biggest media and publishing partners to introduce TV-worthy programming to... Continue reading at Advertising Age
[ Advertising Age | 2017-06-20 00:00:00 UTC ]
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Periscope videos will start showing pre-roll ads on Twitter.The media service is expanding a program it uses to push pre-roll video ads ahead of clips from publishing partners on the platform, and will now serve commercials before Periscope livestreams. On Tuesday, Twitter announced the new ad... Continue reading at Advertising Age
[ Advertising Age | 2017-03-28 00:00:00 UTC ]
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