Google, Beware: Facebook to Open Ad Exchange Powered by LiveRail

Facebook continues its campaign to invade Google's ad-tech turf.Facebook is building an ad exchange that would automate the sale of other publishers' ads, according to people familiar with the matter. LiveRail, the online video ad-tech firm that Facebook bought last summer, will be the one operating the exchange, which will handle video and display ads.The exchange will let publishers sell their ads through real-time auctions facilitated by LiveRail. Advertisers will be able to bid on the publishers' inventory through automated ad-buying tools called demand-side platforms (DSPs) that would place their bids on the exchange. It's unclear when the ad exchange will go live. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-03-06 00:00:00 UTC ]
News tagged with: #display ads #publishers sell #ad exchange #facebook continues #facebook bought #people familiar

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Open Road Buys Premier Digital E-book Line

Open Road Integrated Media has added more than 300 titles to its catalogue, acquiring the ebook list from Premier Digital Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook list


Native Ad Revenue May Be One Click Away With ‘Selfies’

Community news publishers everywhere are searching hard for new revenue. But who knew that dollars might be staring them virtually  in the face?   Broadstreet, which provides ad services to news publishers, is offering a new ad unit c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad services #news publishers #ad unit


Facebook Seeks Patent for Tech to Let Kids on Its Network (Legally)

Facebook restricts users to those over the age of 13, but anyone who's talked to a tween lately knows how effective that is.But now it appears Facebook wants to create a way for young people to go legit on the network -- and still comply with the law.In a patent application filed in November of... Continue reading at Advertising Age

[ Advertising Age | 2014-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children younger #appears facebook #collect data


Harper Seeks Injunction in Dispute with Open Road

HarperCollins have asked the court for a permanent injunction blocking Open Road from publishing its unauthorized ebook edition of Jean Craighead George’s "Julie of the Wolves," as well as more than $1.1 million in damages and attorney costs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open road


Facebook announces listening feature

Facebook is to release a new feature on its mobile app that will listen to and identify your music and TV shows before publishing them in a status update. Continue reading at BBC World

[ BBC World | 2014-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #tv shows #status update


eOne opens Australia office

Consumer brand licence company Entertainment One Licensing (eOne) is opening an office in... Continue reading at The Bookseller

[ The Bookseller | 2014-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing eone


Luxury French publisher Assouline to open bookshop in London

Luxury international bookseller and publisher Assouline is to open a new store in London’s... Continue reading at The Bookseller

[ The Bookseller | 2014-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open bookshop


Veronica Roth Added to BookCon Program

Bestselling author Veronica Roth has been added to the list of A-list literary names that will headline events at the consumer show following BookExpo America, BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america


Waterstones opens revamped York store

Waterstones has opened another new-look store in York. The York bookshop has moved from its... Continue reading at The Bookseller

[ The Bookseller | 2014-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york bookshop


Open Road, HarperCollins Back in Court

HarperCollins and Open Road were back in court last week, as the parties have not worked out a final resolution to their copyright dispute over Open Road’s ebook edition of Jean Craighead George’s "Julie of the Wolves." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open road #copyright dispute #ebook edition


Copy Shop Opens Bookstore in Amherst

On May 1 Collective Copies, a worker-owned print shop in Western Massachusetts’s Pioneer Valley, will hold the grand opening of its Off the Common Bookshop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grand opening


Orwell shortlist reflects "continuing power" of political history

The shortlist for this year’s Orwell Prize for books includes Alan Johnson’s This Boy... Continue reading at The Bookseller

[ The Bookseller | 2014-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orwell prize


Upshur Bookstore to Open in DC

Washington's Petworth area, home to George Pelecanos's fictional Detective Strange, will get a bookstore in September. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #george pelecanos


PIB: Ad Pages Down in Q1

Ad pages are down again, but the MPA insists there's reason to be optimistic about the Q1 PIB numbers it released earlier this week. Travel (9 percent) and beauty (4 percent) were among the top performing major magazine categories, hedging a 4-percent drop overall. The fall is an improvement... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #released earlier


Sarabande to Open New York Office

The publisher's editorial, production, and development teams will keep a Louisville base. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york office


German media boss criticises Google

In an open letter to Google's Eric Schmidt the boss of German publishing firm Axel Springer says it is afraid of the search giant. Continue reading at BBC World

[ BBC World | 2014-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open letter #eric schmidt #search giant


Waterstones opens first new location since 2008

Waterstones is to open a new store in Ringwood, Hampshire, on Saturday (19th April). It is the... Continue reading at The Bookseller

[ The Bookseller | 2014-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones opens


Green Apple to Open Second SF Store

PW 2014 Bookstore of the Year will open its second location in 15 years and return to Ninth Avenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #green apple


Authors Guild Hits Back at Google Ruling

Late Friday afternoon, the Authors Guild filed its appeal in its copyright infringement lawsuit against Google. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-13 00:00:00 UTC ]
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MediaMashup 2014: Facebook’s New Rules for Engagement

New York—In the 10 years since Facebook launched, it has changed the face of communications and media. In doing so, it also made itself a tool for content publishers for both encouraging engagement and driving revenue. Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook launched #content publishers #driving revenue