Girl With iPad Head Helps Launch 'Cosmo for Guys' App

Hearst's first iPad-only magazine, CFG: Cosmo for Guys, has just been released. And to promote it, they released this little video of a girl walking through Bryant Park in New York with her head replaced by iPads. It's a pretty nifty setup, with four iPads surrounding her head, all projecting the image of her head. The concept is by Thinkmodo, and the metaphor is clear: The app will help you get inside a girl's head. The thing was actually created by Clockwork Apple, which had to rig up a camera in the woman's purse that sent a live feed to video glasses inside her iPad head, so she wouldn't walk into anything. Written by women for men, with articles like "Would She Cheat?" and "3D Sexual Positions," Cosmo for Guys seems prepared to prey on the same fears of sexual inadequacy and relationship failure that regular Cosmo has made its bread and butter for years. Well done, Cosmo, well done. Continue reading at 'AdWeek'

[ AdWeek | 2011-08-01 00:00:00 UTC ]
News tagged with: #bryant park #clockwork apple #live feed

Other Publishing stories related to: 'Girl With iPad Head Helps Launch 'Cosmo for Guys' App'


Vogue iPad app to go monthly in September

Vogue's iPad app is to go monthly in September as part of a raft of digital developments, including a focus on mobile optimisation, at upscale magazine publisher Condé Nast. Continue reading at Media Week

[ Media Week | 2012-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad app #digital developments


Cheetham's Head of Zeus lines up launch list

Anthony Cheetham's latest publishing start-up, Head of Zeus, will publish 24 titles between... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anthony cheetham #launch list


Apps help Rashbass prepare for The Economist's first fall

The Economist is the magazine industry's undisputed star performer, achieving 61 consecutive circulation rises over the last 31 years, but group chief executive Andrew Rashbass expects global print sales to fall for the first time in 2012, so why is he "delighted"? Continue reading at Media Week

[ Media Week | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry


Apple launches self-publishing app, partners with textbook publishers

Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #textbook publishers #allowing writers


New York Post Launches New Kindle Fire App

Add the New York Post to the growing list of publications that are releasing apps optimized for the Kindle Fire and in this case, other seven-inch Android tablets too. “This app adds to our array of critically-acclaimed and successful app ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york post #growing list #kindle fire


Paddington Bear app launched, ebooks to follow

HarperCollins Children's Books has produced a new app for classic picturebook Paddington,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children


Cheetham to launch Head of Zeus next summer

Written By: Benedicte Page Publication Date: Fri, 21/10/2011 - 08:25 Anthony Cheetham will unveil his new publishing company, Head of Zeus, in the summer of next year, with a biography of Catherine the Great by Robert K Massie bought from Random House US. The venture—which Cheetham had planned... Continue reading at The Bookseller

[ The Bookseller | 2011-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #atlantic books #general books


Time Inc.’s Real Simple App Launches First on NOOK

The NOOK Newsstand is getting another addition, Time Inc. has announced that Real Simple magazine will be exclusively sold on the digital platform for the month of November and will begin a full digital integration with the December issue. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook newsstand #digital platform #december issue


Penguin launches Oliver app

Written By: Charlotte Williams Publication Date: Tue, 27/09/2011 - 09:15 Penguin has released Jamie Oliver's Food Guide app for Apple's iPad, iPhone and iPod Touch, with the guide now available for £2.99 from the App store. The app accompanies Oliver's latest title, Jamie's Great Britain,... Continue reading at The Bookseller

[ The Bookseller | 2011-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #ipod touch #latest title #great britain #super thursday #29th september #sunday times


Shortfire launches Papercut app

Written By: Graeme Neill Publication Date: Thu, 15/09/2011 - 15:23 Digital short story publishing house Shortfire Press has launched a new app which presents sound and video content when a reader reaches a certain point in the text. The Papercut app was produced in conjunction with digital... Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video content #laura dockrill #nadifa mohamed


FT Releases Free “How To Spend It” iPad App

Financial Times is making its newest iPad offering free, with the luxury lifestyle magazine How To Spend It app available without charge for users. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad app


Dolls help to launch children's novel

Written By: Caroline Horn Publication Date: Fri, 02/09/2011 - 15:00 Teacher and artist Patricia Le Baudrier is using digital printing and marketing to launch her debut novel The Orphans of St Cecile, which she created using dolls she has modeled and using photographs as illustrations. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch children #digital printing


British Library launches E-Book Treasures for iPad

Written By: Charlotte Williams Publication Date: Thu, 11/08/2011 - 09:08 The British Library has launched its E-book Treasures series for the iPad, with ancient manuscripts now available for download on the Apple iBookstore. The first manuscripts to be available are Leonardo da Vinci's Codex... Continue reading at The Bookseller

[ The Bookseller | 2011-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british library #apple ibookstore


The Real Apple iPad Killer App? Reading

Steve Jobs was wrong. People love to read on the iPad. Let’s hope newspaper publishers don’t ruin it for everyone. Continue reading at PC World

[ PC World | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #steve jobs #people love


AOL Launches Daily 'Magazine' App

The tablet has been the latest go-to source for trying to reach personalized content nirvana. And of course it's the magazine format that seems to make the most sense from both a metaphorical and presentation perspective. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-04 00:00:00 UTC ]
More news stories like this |


Hachette Filipacchi launches Elle iPhone app

Hachette Filipacchi is expanding its Elle brand onto the mobile platform with the launch of a magazine iPhone app. Continue reading at Media Week

[ Media Week | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette filipacchi #elle brand #mobile platform


Just The News That's Fit to Read: Summify Launches an iPhone App

Sometimes keeping up with the Internet can seem like an endless assignment. The tweets and Facebook posts scroll infinitely, the email piles up, and news sites and blogs publish around the clock. That's why Summify seems so different. Continue reading at AllThingsD

[ AllThingsD | 2011-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news sites #iphone app


Kerouac Heads To the iPad

Who says old books can't be made new again? Certainly not Penguin Classics, which is focused on revitalizing literature that has been available in print for decades and sometimes even centuries. For the imprint's first experimentation with apps, it has created an amplified edition of Jack... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin classics #jack kerouac


News.me, the iPad News Aggregator Blessed By Big Publishers, Gets Ready To Launch [MediaMemo]

The 99-cents a week-service looks like the kind of thing that could drive the New York Times and the Associated Press batty. Instead, they've signed on for a piece of the action. Continue reading at AllThingsD

[ AllThingsD | 2011-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big publishers #ve signed


Gardners Hive will look to apps post launch

Written By: Lisa Campbell Publication Date: Wed, 06/04/2011 - 09:13 Gardners will look to create a mobile phone app for Hive after its official launch. The book wholesaler has been working with e-consultancy firm Tangent One to build the Hive website, which will sell books directly to... Continue reading at The Bookseller

[ The Bookseller | 2011-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #official launch #book wholesaler #online shoppers #local bookshop #give indies