Friedman: D2C strategy for Open Road

Jane Friedman's Open Road ebook company has had one million page views for its new, direct-to-consumer online community The Lineup  in its first six months of existence, Friedman revealed at the FutureBook Conference today (4th December). Open Book aims to get 10m unique users of The Lineup, which focuses on true crime, and it will take advertising, she said, at a panel session entitled "Face Out: Strategies that Work and Why". Continue reading at 'The Bookseller'

[ The Bookseller | 2015-12-05 00:00:00 UTC ]
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Dwell’s Multi-Pronged Media Strategy

As print continues to decline and digital often struggles to live up to the hype, events are offering higher profits than print and, for many publishers, far higher revenues than digital. Luxury consumer magazine and media company Dwell, however, is leveraging all of these different groups and... Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print continues #business model


Defining Mobile Opportunities and Strategies

Mobile publishing is the disruptive channel du jour, for which many publishers are anxiously seeking a viable strategy. What was a relatively marginal niche for magazines—content feeds on smartphones—became a broad phenomenon with the advent of tablets in 2010. Delivering rich magazine content... Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #viable strategy


Hachette UK opens office in Hong Kong

Hachette UK is opening a sales and marketing office in Hong Kong, with Paul Kenny [pictured]... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #hachette uk #marketing office


Sphere opens online Crime Vault

Sphere is setting up an online hub for crime, thriller and mystery ebooks, commissioning new... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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Nominations open for World Book Night 2013

Nominations for books to be given out for free at next year's World Book Night will begin on... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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STM criticises EC stance on 'green' Open Access

International scientific, technical, medical and scholarly publishers association STM has... Continue reading at The Bookseller

[ The Bookseller | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open access


Willetts: all science research to be open access by 2014

All publicly funded scientific research will be made freely available by 2014 according to a... Continue reading at The Bookseller

[ The Bookseller | 2012-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open access


Parragon Hones Its Global Publishing Strategy

A global publishing approach can take many forms. For Parragon Publishing, which started in the late 1980s as a conduit to get books into U.K. supermarket chains, the key is tailoring content that can roll out across borders in one fell swoop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #parragon publishing #late 1980s #supermarket chains #fell swoop


Learned Societies warn of Open Access risks

Directors of learned societies say clarity over the timing of transition to open access... Continue reading at The Bookseller

[ The Bookseller | 2012-07-09 00:00:00 UTC ]
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Cross-industry partnerships 'the future' after Love Charing Cross Road success

Foyles and Blackwell bookshops have reported sales and footfall increases following their... Continue reading at The Bookseller

[ The Bookseller | 2012-07-04 00:00:00 UTC ]
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Lonely Planet shop opens

Lonely Planet’s own-brand bookshop stocking solely LP titles opened today (29th June) in... Continue reading at The Bookseller

[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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Google Opens Android Mag Newsstand, Brands Rush In

Magazines have embraced the iPad but generally dissed the Google Android OS. Google wants to change that will the opening of Magazines on Google Play. With scores of titles across many of the major publishing houses on tap for this launch, the sectio ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-28 00:00:00 UTC ]
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'Iconic' Lonely Planet shop to open in Manchester

Lonely Planet is to launch its first European own-branded store in Manchester Airport as the... Continue reading at The Bookseller

[ The Bookseller | 2012-06-08 00:00:00 UTC ]
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Behind Technology Review’s Digital-First Strategy

Technology Review editor-in-chief Jason Pontin recently provided a one-two punch of blog posts detailing a pair of significant digital pivots for the brand. Both have caused a stir among the media crowd for their frank assessment of TR's progress in the digital space. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology review #digital space


'Love Charing Cross Road' festival on 30th June

Foyles and Blackwell in Charing Cross Road are joining together with other local businesses to... Continue reading at The Bookseller

[ The Bookseller | 2012-06-06 00:00:00 UTC ]
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Open access take-up 'variable'

Take-up by academics of the option to publish via Open Access models is “variable”,... Continue reading at The Bookseller

[ The Bookseller | 2012-06-01 00:00:00 UTC ]
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EU £64m funding programme 'to back open access'

Further pressure on publishers to fall in line over the use of open access models is set to come... Continue reading at The Bookseller

[ The Bookseller | 2012-05-17 00:00:00 UTC ]
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Magic Town opens its doors

A virtual world for picturebooks, Magic Town, has been launched today (16th May) by interactive... Continue reading at The Bookseller

[ The Bookseller | 2012-05-16 00:00:00 UTC ]
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New book 'festival' for Charing Cross Road

Foyles and Blackwell are teaming up for the first time to organise a joint Charing Cross Road... Continue reading at The Bookseller

[ The Bookseller | 2012-05-11 00:00:00 UTC ]
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Ex-WSJ Editor Defends Apple's Ebook Strategy

The former publisher of the Wall Street Journal has defended Apple's Ebook Strategy saying it is not only good for Apple, but good for consumers and publishers as well. Continue reading at PC World

[ PC World | 2012-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook strategy