Facebook, Snapchat Deals Produce Meager Results for News Outlets

Newspapers and other media outlets are struggling to make money from their partnerships with tech giants like Facebook and Snapchat, raising concerns over their business models in a news landscape increasingly dominated by social media platforms.Some publishers are scaling back on Facebook Inc.'s Instant Articles program, in which they host stories directly on the social media company's platform instead of their own websites so they load faster on phones, according to a report by Digital Content Next, a trade group.Media companies are frustrated that Facebook restricts the number and type of ads in Instant Articles, making it harder for them to make as much money as they can selling ads on their own websites, where they can better target readers, said the group, whose members include The New York Times, The Washington Post, ESPN and Bloomberg News. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-01-25 00:00:00 UTC ]

Other news stories related to: "Facebook, Snapchat Deals Produce Meager Results for News Outlets"


Library ebook lending works for all, DBW told

Written By: Philip Jones The system of lending one ebook per library user works for authors, agents, booksellers and librarians, a session at Digital Book World discussing the sector heard yesterday. At the session, entitled 'Where Do Libraries Fit Into the Ecosystem?', publishers were... Continue reading at The Bookseller

[ The Bookseller | 2011-01-27 00:00:00 UTC ]
More news stories like this