Facebook’s video metrics screw-up, explained

Facebook miscalculated how it was measuring average watch time on its platform. Agencies claim it’s not affected how they conduct business because they trade based on performance metrics like impressions, 10-second views and completed views -- not average watch time. That said, agencies and publishers are upset, with this being the latest signal that the “walled gardens” of Facebook and Google need to be more accepting of universal third-party measurement. The post Facebook’s video metrics screw-up, explained appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-24 00:00:00 UTC ]
News tagged with: #post facebook #conduct business #performance metrics #latest signal #walled gardens

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A Publishing Group Grows on Facebook

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[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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A Publishing Group Grows on Facebook

At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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The Symbolism of ‘Young Goodman Brown’ Explained

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[ Interesting Literature | 2022-12-30 15:00:29 UTC ]
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Writing the Historical Mystery Novel: Jane Smiley Explains Her Process

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[ Literrary Hub | 2022-12-06 09:53:58 UTC ]
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Today’s Google Doodle celebrates Jerry Lawson, the ‘father of the video game cartridge’

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[ Engadget | 2022-12-01 18:15:43 UTC ]
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Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
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Amazon Prime Video will stream NFL Black Friday games starting in 2023

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[ Engadget | 2022-10-19 21:10:50 UTC ]
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'Harry Potter' actor Tom Felton explains how an escape from rehab helped his sobriety

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[ Los Angeles Times | 2022-10-18 20:19:47 UTC ]
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[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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[ Engadget | 2022-10-06 13:15:17 UTC ]
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In Gabrielle Zevin’s novel, two video game designers chase love IRL

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[ The Washington Post | 2022-06-28 16:07:16 UTC ]
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Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

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[ Advertising Age | 2022-06-21 20:59:38 UTC ]
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[ The Washington Post | 2022-05-23 12:00:00 UTC ]
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[ The Washington Post | 2022-03-21 12:00:57 UTC ]
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Make money turning your short fiction… into a video game?

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[ Literrary Hub | 2022-03-17 16:16:55 UTC ]
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[ AdWeek | 2021-12-21 12:30:00 UTC ]
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Video: From Barack Obama to Billie Jean King, L.A. Times Book Club looks back on an eventful 2021

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[ Los Angeles Times | 2021-12-16 15:00:17 UTC ]
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[ Engadget | 2021-11-11 20:31:33 UTC ]
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[ The Guardian | 2021-10-21 14:21:02 UTC ]
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[ The Huffington Post | 2021-10-19 08:03:21 UTC ]
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