Facebook endorsements are good for news sites, but where's the money?

Social media ‘currency’ is all very well, but it doesn’t fund journalismTrinity Mirror regularly publishes the numbers of its Facebook and Twitter followers and likes (example here). Archant has also boasted of its social media success when doing the same.Many journalists find this less than uplifting, but Trinity Mirror’s digital guru, David Higgerson, argues that this “currency of endorsement” has value. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-06-07 00:00:00 UTC ]

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Kaitlin Hawkins

• Responsible for a 133 percent increase in Facebook likes and a 317 percent increase in Twitter followers. • Increased World Literature Today’s monthly Web visitors from 10,000 to 17,000. Continue reading at Folio Magazine

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Publisher Twitter Followings Explode

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[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
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Spring Clean for Trinity Mirror's Regional Websites

Regional publisher Trinity Mirror has been carrying out an overhaul of its network of newspaper websites designed to give them a ‘cleaner’ look. Digital publishing director David Higgerson has overseen the changes which have now b ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-30 00:00:00 UTC ]
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[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
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Trinity restructures regionals for digital push

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[ Media Week | 2011-12-16 00:00:00 UTC ]
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Google unveils mobile-formatted news magazine Currents

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[ Betanews | 2011-12-09 00:00:00 UTC ]
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Lord Sugar to hold Twitter book signing

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[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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[ The New York Times | 2011-09-19 00:00:00 UTC ]
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Oxford Media Convention: Trinity Mirror's Sly Bailey on the 'need to educate' Hunt

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[ Media Week | 2011-01-19 00:00:00 UTC ]
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