Don’t just survive: A three-step publisher strategy to beat Facebook at its own game

Get a group of digital publishers together, and you won’t get five minutes into the conversation without someone addressing the elephant in the room — Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to publisher sites while politely threatening to hold their content hostage with Instant Articles. But publishers are still looking for ways to cope. Sponsored content by Outbrain The post Don’t just survive: A three-step publisher strategy to beat Facebook at its own game appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-23 00:00:00 UTC ]
News tagged with: #post don #beat facebook #social giant #publisher sites #sponsored content

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Publishers Flocking to Apple's iOS 5 Newsstand App

The highly anticipated launch of Apple's new iOS 5 is now here and with the new functionality comes new features--including one that publishers may find particularly valuable. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
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Publishing Technology to build UN e-collection

Written By: Lisa Campbell Publication Date: Wed, 12/10/2011 - 10:17 Publishing Technology is to build the United Nations e-collection. The publishing software services provider has signed the UN e-collection to its pub2web platform, which allows cross-searching, discovery and sales via... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing technology


Downer warns publishers: 'set the agenda'

Written By: Philip Jones Publication Date: Tue, 11/10/2011 - 15:33 Publishers must take ownership of selling books or face quickly becoming irrelevant, former Borders UK chief Philip Downer told delegates at Tools of Change Frankfurt today (11th October). Downer said he was concerned that... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling books #chain booksellers #ebook prices #free market


Amazon expands into SF publishing

Written By: Lisa Campbell Publication Date: Tue, 11/10/2011 - 14:30 Amazon.com has announced its seventh imprint, a science fiction, fantasy and horror brand called 47North, which has launched with 15 books. The imprint name is based on the latitude co-ordinates of Seattle, where Amazon was... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


Content Marketing Has Arrived. Should Publishers Be Worried?

September 6th was a coming out party for content marketing. Over 600 marketing professionals came together in Cleveland from 18 different countries for Content Marketing World to learn how to create and grow their own publishing and storytelling platforms. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing


Children's publishers positive about FBF deals

Written By: Caroline Horn Publication Date: Fri, 07/10/2011 - 08:05 Children's publishers are upbeat about this year's Frankfurt Book Fair, despite the turbulent impact of the uncertain financial markets across Europe. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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Publishers ready Diamond Jubilee titles

Written By: Charlotte Williams Publication Date: Fri, 07/10/2011 - 14:31 Publishers are preparing a raft of titles ahead of the Queen’s diamond jubilee in 2013. Big names will be penning their take on the Queen’s 60-year reign, with broadcaster Andrew Marr’s title The Diamond Queen (27th... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #titles ahead #big names


Waterstone's strikes publishers' agreement

Written By: Benedicte Page and Lisa Campbell Publication Date: Fri, 07/10/2011 - 08:30 A "gentleman's agreement" is allowing trade to continue over the crucial pre-Christmas period between Waterstone's and publishers with which it has not yet agreed terms. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #benedicte page #agreed terms


Adobe Releases Single Edition in Digital Publishing Suite

In an expanded effort to support all of publishers’ app needs, Adobe’s Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
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Publishing Scotland to launch digital fund for indies

Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing scotland #digital audience


Perseus launches self-publishing ebook service

Written By: Charlotte Williams Publication Date: Mon, 03/10/2011 - 08:01 US independent publisher Perseus Books Group has launched a distribution and marketing service for authors wanting to self-publish their own ebooks, offering a 70% royalty rate to the author. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
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Perseus Creates New Service for Authors Seeking to Self-Publish

David Steinberger of Perseus, which will offer distribution and marketing to authors. Continue reading at The New York Times

[ The New York Times | 2011-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors seeking #david steinberger #offer distribution


Canongate sells controlling stake in Text Publishing

Written By: Graeme Neill Publication Date: Mon, 03/10/2011 - 15:21 Canongate has sold its controlling stake in Australian publisher Text Publishing to Maureen and Tony Wheeler, the founders of Lonely Planet. The deal, for an undisclosed sum, generates a "sizeable" amount of cash to invest into... Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #text publishing #controlling stake #lonely planet


British Museum to publish first manga title

Written By: Charlotte Williams Publication Date: Fri, 30/09/2011 - 15:26 The British Museum Press is teaming up with Japanese star Hoshino Yukinobu to publish its first manga book, featuring the artist’s most famous character, Professor Munakata. Marketing and publicity executive Sarah Morgan... Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british museum #famous character #single volume #31st october


Another Rodale Exec’s Exit Points to Changes at Publisher

Gregg Michaelson, the integrated marketing president and chief marketing office with Rodale, has left the company. Michaelson was with the publisher since 2001, beginning his tenure with Rodale’s book division. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-30 00:00:00 UTC ]
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Most – But Not All – Big Magazine Publishers Sign On For Amazon's Tablet

Conde Nast, Hearst and Meredith are in for Wednesday's launch. Time Inc. isn't, and may not get there for a while. Continue reading at AllThingsD

[ AllThingsD | 2011-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast


OUP creates group strategy post

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 08:50 Oxford University Press has appointed Casper Grathwohl to the newly-created role of senior vice-president, group strategy. Grathwohl, who is currently vice president of reference and digital publishing within OUP's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior vice-president #group strategy #vice president #digital publishing #5th october #nigel portwood #group level #business units


Publishers gear up for Super Thursday

Written By: Charlotte Williams and Philip Stone Publication Date: Mon, 26/09/2011 - 09:00 Publishers are looking to make their mark with blockbuster titles from day one of release, as the most important day of autumn hardback releases, Super Thursday, looms this week. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #super thursday #charlotte williams #blockbuster titles


Simon & Schuster to publish Country Life titles

Written By: Graeme Neill Publication Date: Thu, 22/09/2011 - 08:48 Simon & Schuster has signed a deal with Country Life magazine to publish a new series of tie-in books, beginning this autumn with Curious Observations: A Country Miscellany. The book will comprise writings, articles and... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster


Get author consent in writing, publisher agents told

Written By: Benedicte Page Publication Date: Thu, 22/09/2011 - 15:46 Agents who wish to publish their clients’ work must offer them a detailed explanation of what they will personally gain from the arrangement and obtain their full and written agreement, the president of the Association of... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors agents #detailed explanation