Don’t just survive: A three-step publisher strategy to beat Facebook at its own game

Get a group of digital publishers together, and you won’t get five minutes into the conversation without someone addressing the elephant in the room — Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to publisher sites while politely threatening to hold their content hostage with Instant Articles. But publishers are still looking for ways to cope. Sponsored content by Outbrain The post Don’t just survive: A three-step publisher strategy to beat Facebook at its own game appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-03-23 00:00:00 UTC ]
News tagged with: #post don #beat facebook #social giant #publisher sites #sponsored content

Other Publishing stories related to: 'Don’t just survive: A three-step publisher strategy to beat Facebook at its own game'


Regional Mag Publisher Looks to Resuscitate Local Newspaper Business with Weekly Offering

Dan Shannon, publisher of North Carolina city titles Chapel Hill and Durham Magazines, has spotted a hole in the current news publishing model. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Usborne seeks "boutique" publishing boost

Usborne is focusing on series and younger readers to help grow its fiction sales in the coming... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #younger readers #fiction sales


CompareNetworks Acquires Russell Publishing

San Francisco, California-based CompareNetworks, which operates online b-to-b marketplaces for the scientific and healthcare industries, has acquired Indianapolis, Indiana-based Russell Publishing, LLC, publisher of titles American Pharmaceutical Review, Pharmaceutical Outsourcing and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-01 00:00:00 UTC ]
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Rita Lewis becomes publishing director of InStyle magazine

InStyle magazine, the IPC Southbank-owned fashion and beauty title, has named Rita Lewis as its new publishing director, effective 3 January 2012. Continue reading at Media Week

[ Media Week | 2011-11-25 00:00:00 UTC ]
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VIDEO: Kerouac's 'lost' book published

American author Jack Kerouac's first ever novel, which was thought to be lost, has been published 40 years after his death. Continue reading at BBC News

[ BBC News | 2011-11-25 00:00:00 UTC ]
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Full Circle to publish UEA famous graduates book

Written By: Lisa Campbell Publication Date: Thu, 17/11/2011 - 06:45 Full Circle Editions is to publish Body of Work, celebrating 40 years of the University of East Anglia writing course, associated with authors such as Rose Tremain and Ian McEwan, on 1st December. Edited by Giles Foden, the... Continue reading at The Bookseller

[ The Bookseller | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rose tremain #ian mcewan #1st december #kazuo ishiguro #andrew motion #tracy chevalier #john boyne


Ad Network Offers Rich Media To Niche Publishers

Martini Media, which serves a network of 1,000 publisher sites in lifestyle and business, is launching a series of multimedia advertising programs including bringing rich media to niche sites. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers #martini media


HTML 5 Vs. App: Where Should Publishers Focus?

New York - At the MinDay Digital Summit today (presented by FOLIO: sister publication min), publishers and technology providers are on hand to commiserate about trials and victories in the digital space. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers focus #york - #digital space


Reports: Publisher, Top Editors Out At Newsweek/Daily Beast

Ray Chelstowski--who joined Newsweek/Daily Beast as publisher in January as part of the new joint management team--is out while executive editor Edward Felsenthal and managing editor Tom Weber have both resigned, according to sources including The New York Times and Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top editors


Facebook 'Idiot's Guide' Inadvertently Makes Case for E-Books

Writing a how-to book in a static medium like paper about something as dynamic as Facebook is challenging at best and at worst...well...idiocy. Continue reading at PC World

[ PC World | 2011-11-14 00:00:00 UTC ]
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Faber Academy to teach self-publishing

Written By: Charlotte Williams Publication Date: Wed, 09/11/2011 - 12:25 Faber Academy has launched a three-day self-publishing course, with Faber Academy director Jason Cooper saying that it does not represent a conflict of interests for the publisher. The course, "Bring Your Book to Market",... Continue reading at The Bookseller

[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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ABC Offers Insight Into Publishing Relationships With Apple

The Audit Bureau of Circulations [ABC] released survey results Monday that reveals attitudes of the publishing industry when in it comes to working with Apple Inc. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau #publishing industry


Chopra book to Amazon in "game-changing" deal

Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 08:45 Amazon has acquired a memoir by bestselling author Dr Deepak Chopra and his brother Dr Sanjiv Chopra. Amazon's Larry Kirshbaum and David Oldawer at Amazon's New York publishing imprint bought world English rights for... Continue reading at The Bookseller

[ The Bookseller | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #larry kirshbaum #robert gottlieb


Tumblr Director Coatney Talks Social Strategy and Platform Monetization

Magazine publishers and editors are bombarded with social networking platforms and are constantly cultivating ideas as to how to take advantage of them to reach readers, monetize and refer traffic. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #reach readers


Whither the Midlist Publisher?

For nearly a decade, some say even longer, people in the publishing industry have been decrying the death of the midlist. As the story goes, the industry consolidated—smaller and midsize publishers were gobbled up and brought together into six large houses that themselves are small pieces of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small presses #literary fiction


VIDEO: Terry Jones on online publishing

A new website aimed at helping authors to publish their work has been praised by author and Monty Python star, Terry Jones. Continue reading at BBC News

[ BBC News | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terry jones #online publishing #website aimed


Rachael Stilwell steps down at Haymarket after 17 years

Rachael Stilwell, publishing director of Haymarket's Brand Republic and Meetings & Travel Group, is stepping down from the company after 17 years. Continue reading at Media Week

[ Media Week | 2011-11-02 00:00:00 UTC ]
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E-book charts published in Wall Street Journal

Written By: Charlotte Williams Publication Date: Mon, 31/10/2011 - 08:20 The first official sales charts including ebook sales data have been published in the Wall Street Journal this weekend, with Nielsen BookScan now supplying ebook sales reports to the US paper. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-31 00:00:00 UTC ]
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Waterstone's to publish short story prize anthology

Written By: Lisa Campbell Publication Date: Fri, 28/10/2011 - 08:30 Waterstone's is set to publish a print and ebook anthology to celebrate the shortlist for the 2012 Sunday Times EFG Private Bank Short Story Award. The high street bookseller will publish the titles on 4th March next year, and... Continue reading at The Bookseller

[ The Bookseller | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #4th march


Magazine Publishers Look to Where Digital is Booming: The Book Business

After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine publishers #book business #initial flurry