Connecting the Dots on Facebook’s Smear Campaign

Perhaps you’ve probably heard: Facebook and Google are at war, and Facebook’s not afraid to play dirty. Thursday’s revelation that the social networking site hired PR firm Burston-Marsteller to plant a negative story about Google’s privacy settings raises a number of questions. Like, “Who at Facebook thought this was a good idea?” The company isn't responding to the question right now. Until they do, it helps to look at the players involved. There’s Burston-Marsteller, the global PR firm run by CEO Mark Penn. There’s Jim Goldman, the former Silicon Valley bureau chief for CNBC (and frequent target of high school-style ridicule). He’s become the fall guy for Burston-Marsteller. There’s Sheryl Sandberg, Facebook’s universally praised COO. And then there’s Elliot Schrage, Facebook’s VP of communications and public policy. Penn, of course, is a Washington heavy hitter: he worked as a pollster to President Clinton during both of his terms and the Washington Post noted how “thoroughly integrated into the policymaking operation” he’d become. Penn’s also no stranger to criticism from Washington observers: he gained notoriety for missteps as chief strategist to Hillary Clinton during her 2008 Presidential bid. He eventually stepped down after feuding with other aides, and for reportedly offering Clinton some of her worst advice (like, emphasize Barack Obama’s foreignness). Penn’s also no stranger to the tech world—he’s credited with making Microsoft into one of the country’s most... Continue reading at 'AdWeek'

[ AdWeek | 2011-05-13 00:00:00 UTC ]
News tagged with: #googles head #silicon valley #focus attention

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This Dark Children’s Book Is a Shocking Campaign to Protest Gun Violence

On May 10, Democratic Whip Katherine Clark stood on the floor of the House of Representatives and read aloud from a children's book to members of Congress. "The end of the day was also my own," she read. "Bled out on the floor and never got home." These chilling words tell the story of Joaquin... Continue reading at AdWeek

[ AdWeek | 2023-05-15 06:00:00 UTC ]
More news stories like this | News stories tagged with: #read aloud #children's book #children’s book


How Katie Porter's book tour became part of her quasi-national Senate campaign

Since releasing a book earlier this month, Rep. Katie Porter has been everywhere trying to pump sales. The tour has had the added effect of boosting her U.S. Senate bid. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-05-02 12:00:49 UTC ]
More news stories like this | News stories tagged with: #book tour


Facebook Made BuzzFeed, Then Killed It

The digital publisher grew fat off the back of Facebook’s fickle algorithm. Battered and bruised, it’s now going back to where it all began. Continue reading at Wired

[ Wired | 2023-04-24 11:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher


As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign

Authors are asking their publishers in the UK 10 questions about the climate crisis and what it takes to get a book from the 'Tree to Me.' The post As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-18 05:42:45 UTC ]
More news stories like this | News stories tagged with: #campaign appeared #climate crisis #london book fair


This book club connects incarcerated fathers to the outside world.

When Ashley C. Ford showed up to the book club in March, she found an audience who had all read her 2021 bestseller, Somebody’s Daughter, and were primed for a lively discussion. “I gotta tell you, I’ve been to a lot of bookstores where they didn’t do that,” Ford laughs. The event took place... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-17 16:03:16 UTC ]
More news stories like this | News stories tagged with: #book club


New Books Connect Brain Health and Spirituality

In the wellness category, which continues to amass reader interest and range, four books are looking at the impact spirituality has on brain health. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-24 05:00:00 UTC ]
More news stories like this | News stories tagged with: #brain health


A Publishing Group Grows on Facebook

At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #world launched #stay connected #international networking #publishing community


A Publishing Group Grows on Facebook

At the start of the pandemic, several publishing professionals from around the world launched a Facebook group called Publishers Without Borders to stay connected to the broader global publishing community during lockdown. Today, the group has grown to 4,800 members and become a hub for... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #world launched #stay connected #international networking #publishing community


Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming launch #nielsen


Book club helps inmates at this Ontario women's prison connect and communicate

Book Club for Inmates, a program run in federal penitentiaries, is having a big impact on inmates at Grand Valley Institution for Women in Kitchener, Ont., helping them develop great discussions and open up about their own lives. Continue reading at CBC

[ CBC | 2023-01-03 11:00:00 UTC ]
More news stories like this | News stories tagged with: #big impact #book club


Bookends & Beginnings Launches Fundraising Campaign

Bookends & Beginnings in Evanston, Ill., which announced several weeks ago that it was forced to move to another space after its landlord raised the rent 125%, launched a GoFundMe campaign to finance the move. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookends beginnings #gofundme campaign


An Indigenous Writer Discovers New and Old Ways to Connect With the Land and With Each Other

Joshua Whitehead can’t be held by genre. Following on the success of his Lambda Literary Award winning novel Jonny Appleseed and poetry collection full-metal indigiqueer, Making Love with the Land is Whitehead’s first full-length work of creative nonfiction. But to describe this book as merely... Continue reading at Electric Literature

[ Electric Literature | 2022-11-23 12:00:00 UTC ]
More news stories like this | News stories tagged with: #full-length work #creative nonfiction #essay collection #electric literature #literary award


At Frankfurt, Sharjah’s Rights Connection Awards Name First Shortlist

The new Connection Awards honor rights professionals in two categories: at a publishing house and at a translation rights agency. The post At Frankfurt, Sharjah’s Rights Connection Awards Name First Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-24 17:32:29 UTC ]
More news stories like this | News stories tagged with: #shortlist appeared


How Freud escaped the Nazis, with the help of well-connected friends

A princess and an ambassador were among those who helped a reluctant Freud and his family flee Austria. Continue reading at The Washington Post

[ The Washington Post | 2022-09-02 10:00:55 UTC ]
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Booksellers Find Ways to Connect

In the absence of in-person regional trade shows and conferences the past few years, two Midwestern booksellers who craved connection began organizing in-person bookseller gatherings on their own. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller


Louisiana School Librarian of the Year Seeking Legal Action After Slander Campaign

The president of the Louisiana Association of School Libraries speaks at a local library board meeting and met with harassment. Continue reading at Book Riot

[ Book Riot | 2022-08-02 15:08:14 UTC ]
More news stories like this | News stories tagged with: #libraries


Amazon Books’ Fantastical Campaign Aims to Inspire Reading in the Scrolling Era

Many people may have forgotten that before it became a tech and ecommerce behemoth, Amazon started as an online bookseller in 1994. Nearly three decades later, Amazon is celebrating the roots of its business with a major campaign for its books division. The goal of the campaign, titled "That... Continue reading at AdWeek

[ AdWeek | 2022-07-25 13:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon books #online bookseller #books division #bookseller


Kickstarter Campaign Makes 'Peculiar Tastes' a Broad Success

A six-book erotica series, launched by the hosts of the 'Bonkers Romance' podcast, has shattered its initial funding goals, raising roughly 35 times what its creators initially hoped, with weeks still to go in its campaign. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-18 04:00:00 UTC ]
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Campaign wins online B2B brand and editorial team of year at AOP Awards

Haymarket Business Media won another two prizes, including best B2B digital publishing company. Continue reading at Media Week

[ Media Week | 2022-06-16 07:59:53 UTC ]
More news stories like this | News stories tagged with: #editorial team #digital publishing