Connect Meetings Acquires BizBash

BizBash, the 19-year old B2B media company for events organizers, has been acquired by Connect Meetings for an undisclosed sum, both sides announced. A subsidiary of the UK-based, global tradeshow company Tarsus Group, Connect serves meeting planners—in particular, those who organize corporate, association, religious or sporting events—with upwards of 30 annual conferences, tradeshows and hosted buyer events around the U.S. as well as four twice-annual print magazines. In addition to its website and its own print magazine—which Connect says it will continue to publish—BizBash will add to the Connect portfolio three annual BizBash Live conferences in Los Angeles, New York and Washington, D.C., which serve professionals across the broader events industry, while BizBash Live: Florida will be merged into the Connect Diversity Summit in Kissimmee, Fla. A fourth pop-up event, branded as BizBash National, will be colocated with the Connect Marketplace conference in New Orleans in August. BizBash founder and CEO David Adler is staying on after the acquisition, transitioning to chairman and maintaining a 20% stake in the combined entity, he told Folio: in an email. "Media and event properties are becoming platforms and being part of a larger platform will make the brand more successful," he said, referring to BizBash's community of events organizers, coupled with Connect's reach among meeting planners, as "the building blocks" of "a next-generation event and media company." Adler... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-12-17 20:01:44 UTC ]
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