Condé Nast Cuts Deal With Amazon To Turn Magazine Subscriptions Into An All–Access Business

Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to offer print and digital subscriptions to its titles directly through Amazon, which will take a cut of the revenue. Going through Amazon allows Condé Nast to simplify its subscription process, which traditionally happens through direct mail and the insert cards tucked into magazines' print editions. Customers will be able to manage all aspects of their subscriptions within their Amazon accounts. Condé Nast president Bob Sauerberg tells Reuters: "We want to go from selling print subscriptions to selling access to all our content." Selling both print and digital subscriptions through Amazon should help the publisher increase its number of digital readers, who currently comprise 4% of its subscribers base.Read Full Story     Continue reading at 'Fast Company'

[ Fast Company | 2013-08-20 00:00:00 UTC ]
News tagged with: #print editions #vanity fair #direct mail #digital readers

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Frank Lampard signs kids' book deal

England footballer Frank Lampard is to write a series of children's books, says publisher Little, Brown. Continue reading at BBC News

[ BBC News | 2013-02-12 00:00:00 UTC ]
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Amazon Moves Closer to Selling Used Ebooks

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[ Publishing Perspectives | 2013-02-12 00:00:00 UTC ]
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Hearst's David Carey on How People Are Still Reading Magazines. Really!

Despite what you have read, probably online, print isn't dead insists the magazine exec, speaking at D: Dive Into Media. Hearst's digital subscriptions are also up to 900,000. Continue reading at AllThingsD

[ AllThingsD | 2013-02-12 00:00:00 UTC ]
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AmericanStyle magazine suspends publication

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[ Baltimore Sun | 2013-02-08 00:00:00 UTC ]
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As E-books Grow, So Does Amazon

With ebooks’ share of unit sales rising from 14% for the first nine months of 2011 to 22% for the same period in 2012, the biggest winners among retailers were Amazon and dedicated ebookstores and digital download sites. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
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Andrew Sullivan Presells $500k In Blog Subscriptions

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[ Fast Company | 2013-02-01 00:00:00 UTC ]
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[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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Amazon reports record sales growth

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[ The Bookseller | 2013-01-30 00:00:00 UTC ]
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[ Crains New York | 2013-01-30 00:00:00 UTC ]
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[ The Bookseller | 2013-01-29 00:00:00 UTC ]
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[ The Bookseller | 2013-01-29 00:00:00 UTC ]
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[ ABC News | 2013-01-29 00:00:00 UTC ]
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[ The Bookseller | 2013-01-28 00:00:00 UTC ]
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[ The Bookseller | 2013-01-24 00:00:00 UTC ]
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[ Crains New York | 2013-01-23 00:00:00 UTC ]
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[ The Bookseller | 2013-01-23 00:00:00 UTC ]
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[ The Bookseller | 2013-01-22 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-01-22 00:00:00 UTC ]
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[ Engadget | 2013-01-19 00:00:00 UTC ]
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[ Engadget | 2013-01-18 00:00:00 UTC ]
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